Raising Awareness of Matching Gifts

Connection Cafe

One of the most commonly asked questions we receive at HEPdata is, “How do I make my donors aware of the benefits of matching gifts?” Below are 10 simple steps you can take to raise donor awareness. Many donors don’t know about matching gifts, while others may think if they make a gift, the recipient institution is responsible for seeking the match amount from their employer. Nonprofits need to educate donors on the benefits of matching gifts.

Raising Money for Universities during COVID-19

Connection Cafe

Changing Higher Ed Episode 43: Raising Money for Universities during COVID with Scott Roberts and Tim Hill . How are they able to raise money? Restricted vs. Unrestricted Gifts. Roberts said 90-95 percent of UConn Foundation’s donor gifts are restricted.

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5 Ways Matching Gifts Can Turn Donors into Major Gift Donors

Connection Cafe

As a nonprofit professional, you’re well aware of all the fundraising benefits of corporate matching gifts. But what you know may not know is that promoting matching gifts can also help cultivate donors into major donors. Reaching out to donors about matching gifts establishes trust. . Nonprofits can connect with donors without asking for another gift. Now, let’s jump into the ways matching gifts can cultivate major donors!

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Major Gifts: Defining and Enhancing Your Strategy

Connection Cafe

Many organizations are embracing these coming-of-age fundraising strategies, but it may be to the detriment of what we’ve traditionally called “major gifts”. Benchmarking Major Gifts. According to a new benchmarking study sponsored by the Association of Philanthropic Counsel and funded by MarketSmart “ major gifts ” haven’t yet found their equitable place among donors or the non-profits that receive them. Asking questions like “How large is a major gift at your organization?”

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How to Include Matching Gifts in Your Fundraising Plan

Connection Cafe

A clear and well-planned fundraising strategy is key to successfully raising the funds you need and retaining more support year over year. The solution to enhancing your fundraising plan and increasing your fundraising capacity is simple: matching gifts. However, if you are new to matching gifts, you may be unsure about where and how to begin. Recognize the benefits of matching gifts. Provide donors with matching gift resources. Embedding matching gift database.

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Why You Should Start Creating a Mid-Level Donor Program ASAP


By focusing a little extra energy on your mid-level donors, you can raise more money and create a quality pipeline for your major gifts officers. Collaborate with your membership and major gifts teams to discern who these donors are. fundraising major gifts

4 Keys for Attracting, Hiring and Retaining a Successful Major Gift Team

Connection Cafe

One of the most important hires are those tasked to keep money flowing: the development team. You don’t raise funds just to meet goals. You raise funds to transform treatments, strengthen community health, educate clinical staff and so much more.

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Raise More Money: Incentive-Based Fundraising 101

NonProfit Hub

Incentives are motivators that influence your donors to give and influence your fundraising teams to raise more. Leaderboards show your top fundraising teams or individual fundraisers based on how much money they’ve raised. On your crowdfunding website, you should specify that: A $100 gift will receive a profile and picture of one of the women in the program. They’re great opportunities to raise funds for your cause.

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Donor Retention: The Easiest Money You’ll Ever Raise

Connection Cafe

Research completed by Target Analytics® in 2015 shows that: Only 29% of first-time donors renewed their gifts. Roughly one out of every two donors renewed their gifts last year. Getting your donors to renew their gifts is the easiest way to raise money for any nonprofit. What does it take for donors to renew their gifts? Hint: It’s all about the post-gift experience. Train and acknowledge the back office staff members who process gifts.

6 Ideas for Using the Instagram Donation Sticker to Raise Money

Nonprofit Tech for Good

Also, on October 8 in partnership with Nonprofit Tech for Good, Julia will be presenting a free webinar about how nonprofits can use social media to raise money online. It allows eligible nonprofit and individual accounts to raise money without leaving Instagram! . So how can nonprofits use this unique and fun Instagram feature to raise money and attract new donors? Describe where the money raised is going to go.

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Turning Low-dollar Fundraisers Into Money Raising Superstars


Have you ever thought to yourself, “ hummm, I wish I could turn my non-fundraising participants or low-dollar fundraisers into money raising superstars! ”? Get their first gift. Received at least one gift, but not reached their goal. Not yet received a gift. I haven’t received any gifts and frankly don’t have the time. Include a sample email and talk about the impact of gifts ( Did you know just raising $25 can provide sick kids with a toy this holiday?).

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5 Ways to Use Social Media to Raise More Money at Year-end

Nonprofit Tech for Good

28% of nonprofits raise between 26-50% of their annual funds from the year-end ask. Here are 5 ways that you can use social media to raise even more money at year-end. . Two-thirds of donors who make gifts do no research before giving. 5) Raise money using Facebook Live.

3 Ways Prospect Research Can Help Your Nonprofit Attract More Major Gifts [Guest Post]


Major gift prospects are the heavy weights of the fundraising world. Just like lifting more weight, raising more money requires proper technique. fundraising guest post major gifts prospect research D o some jumping jacks to get the blood flowing. Don’t arch your back. Inhale as you lift. Focus on the muscle group you’re working. You have to want more, strive for more, and do what it takes to attain more.

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Raise More Money: Incentive-Based Fundraising 202 — The Advanced Course

NonProfit Hub

Increase impact with matching gifts. Increase impact with matching gifts. The Basics: Matching gifts occur when a company matches the donation of its employees (i.e. Matching gifts are usually given on a 1:1 ratio, but they can be as high as 4:1! Matching gifts certainly increase a nonprofit’s revenue, but how can they be used as incentives? Feeling like the gift is making a tangible difference is a huge motivator for donations.

Elephant in the Sanctuary: Talking Money in Church

Connection Cafe

The church decided to do a big campaign to raise funds for the needed repairs and updates. As time went on, I realized that my church and thousands of other churches don’t fundraise or talk about money the same way most social good organizations do. Then, I did some reflection on the various money and tithing related sermons I’ve heard in my lifetime. No one teaches pastors how to talk about money in church. Where does the current fund money go?

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How Much Money is Raised through Online Giving?

NonProfit Trends

One of the most common questions that I get is how much money is raised through online giving. Here are some important questions, answers, facts and figures about online giving: How much money is raised through online giving? In non-disaster fundraising, The Communities Foundation of Texas raised $10.7 Which nonprofit organizations raise the most money online? How much is the average online gift?

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Enhancing Your Major Gift Fundraising Strategy with Analytics

Connection Cafe

The role of these projects with all your programs and initiatives is to help you identify and strategize the right individuals and target audience for specific types of gifts , as well as how much to ask for and who to prioritize. Growing a relationship over time with newly identified prospects is key to developing or enhancing major gifts programs or initiatives. They may have the ability to give larger gifts but look unlikely to donate major gifts at this time.

Here's 28 Reasons Why Your Nonprofit Should Switch to EveryAction


Thousands of nonprofits use EveryAction every day to raise money, manage offline fundraising through pledges and grants, send emails, run nonprofit digital advocacy campaigns, and so much more. Higher Conversion Rates = Raising More Money.

112 Tips to Raise More Money by Mail


And regardless of what you hear or think about online giving, most gifts still come via the mail. This week guest blogger Gail Perry is back with her top tips to help us all raise more money by mail. 112 Tips to Raise More Money by Mail. I’ve updated my annual list of Top Tips to Raise More Money by Mail with the latest 2014 research and recommendations from my favorite mail gurus. Upgrading your donors’ gifts.

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3 Unique Ways to get Friends Asking Friends so you can Raise More Money Online


Do you ever find your self thinking … “ How can I empower my nonprofit supporters to raise money for a cause they love ”? In an effort to encourage a larger number of people to make gifts to your capital campaign, consider a Friends Asking Friends page to purchase bricks, tiles or a commemorative item. In just four short weeks a twelve year old raised close to $1,200 through family and friends.

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Nonprofit Fundraising Basics: Matching Gifts


New to matching gifts or interested in understanding the basics a bit more? Here's a handy breakdown from Adam Weinger, President of Double the Donation, which outlines some of the easiest ways to incorporate matching gifts into your fundraising. Matching gifts are almost exactly like those chocolate chip cookies. What are matching gifts? Matching gifts are contributions that donors’ employers give to eligible nonprofits after an initial donation has been made.

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Multi-Channel Fundraising Raises More Money


Panelists Allison Van Diest of Blackbaud and Karla Capers of Union of Concerned Scientists agreed that integrating multi-channel fundraising raises more money than single donation channels. 88% of nonprofits had at least one online gift of $1,000 or more. Donors acquired online give larger gifts. While online giving is growing, most gifts are sill coming in via direct mail. According to the Blackbaud study, 79% of all money raised comes through direct mail.

Matching Gift Basics—How Does Your Nonprofit Benefit?

NonProfit Hub

Adam Weinger is a guest contributor for Nonprofit Hub and the President of Double the Donation, a company which provides tools to nonprofits to help them raise more money from corporate matching gift and volunteer grant programs. _. Matching gift programs. Here is some in-depth, practical information about the benefits of taking advantage of corporate giving programs like matching gifts. Matching Gift Basics. What is a matching gift?

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“Getting Real” with Donors: Creating a Culture of Philanthropy for Securing Unrestricted Gifts

Connection Cafe

A new building, a new program, a new artistic endeavor – all exciting opportunities to raise more donor dollars! In fact, I would argue they are the ideal opportunity for a donor to prove his or her commitment to your organization’s mission and these sort of gifts should be celebrated and recognized to the utmost extent. But what if there was a way to inspire donors to make unrestricted gifts? If there is no money for operations, we cannot fulfill our missions.

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Getting Creative with Online Fundraising: 10 Campaigns Using Mission Inspired Gifts aka Gift Catalogues

Connection Cafe

Online fundraising programs are presenting new and effective ways for nonprofit organizations to raise more money and reach a wider audience more than ever, especially when integrated with other nonprofit organization communications efforts. Author: Jordan Viator.

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3 Great Ways Your Board Can Get More Involved with Fundraising (Other Than Asking for Money)

Connection Cafe

When you tell board members that you need help with fundraising, many of them automatically think you are telling them they need to go ask their friends and colleagues for money. Here are 3 different ways your board members can participate in the fundraising process… without asking for money : . #1: What if a couple of your board members called every new mid-level donor to thank them for their gift and invite them out to lunch?

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7 Must-Haves for Major Gift Success

NonProfit Hub

As a fundraising Coach and Consultant, Kathie helps development professionals like you to have your best year yet raising money for your nonprofit’s mission. There is huge potential for impact when you connect your nonprofit organization to individuals with the capacity to make a significant gift. But what does it take to be successful with major gift fundraising? Gift Acceptance Policy. Major Gifts Committee.

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Nonprofits Raise More Money as the Recession Fades


For the past few years, nonprofits have been raising 40% to 60% of their money online during the month of December. Highlights include: 77% raised more money this year than they did in 2009. There was no real trend on average gifts – 54% had a higher average gift in 2010 than they did in 2009, while 46% had lower average gifts. To inspire donors to give more money consider testing the following: Matching gifts.

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Are Employee Matching Gift Programs Really Engaging Your Staff?

Givinga Blog

It’s common for companies with corporate philanthropy initiatives to have employee matching gifts programs. Some matching gift programs succeed in increasing employee engagement and making employees feel more connected and proud of their company.

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Design a Fundraising Appeal that Raises More this December

Connection Cafe

It also happens to be the top driver of online donations , generating 35% of gifts. Structurally, we now know multi-message, multichannel campaigns raise more money. Since staff turnover and a lack time and expertise can make it difficult to send emails that cut through the clutter, here are some tips to designing an appeal that will raise more money this year-end: Include multiple messages. If your list is 14,000 people, you could expect 10 gifts per email.

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Nonprofit Benchmark Study Shows Nonprofits Are Raising More Money


” The average online gift was $89. First time gifts grew 3%. Last month we reported that online fundraising response rates declined 27% between 2011-2012, according to the eNonprofit Benchmark study. The latest Blackbaud Online Marketing Benchmark Study for Nonprofits that analyzed data from 500 organizations using the Luminate platform also indicated a steep decline in fundraising response rates. According to the report, response rates on appeals declined by more than 18%.

New Study: How Much Money Do Peer-to-Peer Fundraisiers Raise For Charity?


Combined, these organizations hosted more than 44,000 events and raised more than $1 billion online. This begs the question, who is really raising money? And just how much are these individuals raising? The more you ask people to suffer, the more money you will raise for charity events. This is one reason that endurance events like the Boston Marathon raise over $10M a year for charities. The average Cycle gift is now $73.42.

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5 Ways To Optimize Your Donation Pages for End-of-Year Fundraising


Improving your website donation pages is the single best way to raise more money during the year-end giving season. Display Powerful Images Often images are more powerful than words when it comes to communicating how a donor’s gift can help others.

7 Tips to Make Sure That Your Nonprofit Fundraising Event Doesn't Flop


Nonprofit fundraising events are a great way to raise money and increase your organization’s profile at the same time. If members of your host committee have held fundraisers in the past, ask what previous events have been able to raise.

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Optimized Mobile Donations Now with Apple Pay


Despite this increase in mobile traffic, up from 44% last year, mobile users accounted for just 30% of gifts, and 21% of revenue. EveryAction’s donation pages come ready to use on screens of any size and new features like Apple Pay ensure that nonprofit professionals like you can raise more money. Mobile is an increasingly valuable medium for nonprofits. According to the M+R Benchmarks Reports , in 2018 mobile accounted for 48% of all traffic to nonprofit websites.

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Does Responsive Design Really Raise More Money for Nonprofits? [INFOGRAPHIC]

Connection Cafe

So many nonprofit websites are moving to responsive, but how does responsive help organizations raise more money? That means donors were 34% more likely to make a gift after reaching a donation form when the website was responsive. The goal of responsive web design is simple yet heroic:Don’t just design for desktop. Design for handheld, tablet, desktop, and everything in between.

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Do Responsive Websites Raise More Money?


Not only is your audience accessing your website from their mobile device or tablet, they''re also giving more money on sites that are responsive. Here are some of their key findings: Donors were 34% more likely to make a gift after reaching a donation form when the website was responsive. The average gift size increased on responsive sites. Redesigning and updating your website might be one of your goals for 2015, and it be better be mobile responsive.

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Give up a Gift for Africa


To do this we decided that every Christmas we would replace a stocking stuffer gift with a donation to a charity on Belle’s behalf, teaching her to give up something of her own to help children less fortunate. We then write a note about how proud we are of her for giving up a gift to help others and put it into her stocking. A small gesture, but one that not only raises much needed funds for a charity, it also helps us teach our little girl the importance of giving.

Three Fast, Easy Ways to Market Matching Gifts

NonProfit Hub

Adam Weinger is a guest contributor for Nonprofit Hub and the President of Double the Donation, a company which provides tools to nonprofits to help them raise more money from corporate matching gift and volunteer grant programs. _. Your nonprofit wants to raise more money, but you don’t have a whole lot of time or money to spend to get the ball rolling. There are a host of ways to market matching gifts.

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Facebook Live For Nonprofits: How Live Streaming Helped One Org Raise Almost $100K

Connection Cafe

There’s a lot of talk about the ways nonprofits can use Facebook to raise money — live streaming fundraising events, breaking news, impact stories, and more, directly from their Facebook Page. How Facebook live helped keep their audience engaged (and raise $100K). This was the start of a major digital fundraising campaign in which nearly $100,000 was raised online through various platforms.

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5 Best Year-End Giving Practices Proven To Raise More Money

Tech Soup Blog

While everyone else is planning holiday gifts, fundraising professionals are in the middle of our busiest time. Because we know many people wait until the last minute to make a gift, it makes sense to remind them December 29 to 31. There's a certain crispness in the air. You know what that means — it means end-of-year giving is in full swing.

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Research Friday: The gift

ASU Lodestar Center

Note: This article will focus on international development from my perspective working in an African country, although the questions raised are pertinent to any “developed” country or continent’s relationship to a “developing” region. It wasn’t simply about throwing money at an international issue - it was about listening to local problems, local solutions, and local thought. Yet there are nine students on a broken bench; and for my money, that’s a paradigm issue. posted by.

Our EveryAction Hero: St. John's Hospital Foundation


We have had a loyal group of donors that generously support to our annual appeal every year, and a couple of hundred that we now consider part of our Donnan Society or our Friends of the Foundation program for lifetime gifts over $100,000.