Connection Cafe

JUNE 5, 2017

Obtrusive observation of people’s behavior—behavior that is deliberately prompted—means that the subject knows they are being studied and measured. For example, they know they are taking a survey or they know you are checking the engagement stats on your Facebook page. They know their actions are being monitored. Why does this matter?

Content 41

Content Social Media Analysis Issue 41

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 21, 2007

Allan Benamer and Holly Ross debate transparency and publishing web stats numbers. Michelle Murrain weighs in with a thought provoking post, " What Do Web Stats Mean, Anyway? " I think web stats are useful when we are using them measure our outcomes. Are Web statistics a matter of transparency.

Open Source 50

Open Source Nptech Summary Tag 50

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 8, 2009

You need to pick the right hard data points, or metrics, that will help you harvest insights and improve your blog. Next, you need to know the right metrics to use, and employ the proper tools to collect the data. Most important, you need a strategy—either for yourself or for a team—to gather insights from your metrics.

Measure 95

Measure Tips Metrics Bookmarking 95

Care2

SEPTEMBER 10, 2007

Harness the creative power of user-generated content. At the low end, user-generated videos often look low-budget and can be created w/ even a webcam. Q: How can nonprofits define and measure success with an online video? Has research been done to measure conversion rates, and, if so, what has it concluded?

Video 28

Video Interview Social Media Online 28

CauseVox

JUNE 1, 2021

It’s easy to get bogged down by stats so make it relatable by designating an individual as the focal point and adding a personal, heartfelt narrative. 5) Fundraising Metrics. The most straightforward performance metric is the dollar amount raised. The second metric is the impact created by donors as part of the campaign.

Websites 52

Websites Fundraising Site Create 52

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

I'm doing a session at Boston podcamp called the Social Media Metrics/ROI Game. I also don't want to get too deep into geeky measurement crap. So when I heard that one of the leading subject matter experts on social media metrics - Jeremiah Owyang - was the guest of honor at a local social media networking event , I decided to go.

Metrics 56

Metrics Social Media Media ROI 56

Nonprofits Source

MARCH 21, 2018

We’ve put together a list of the most up-to-date stats on how nonprofits are using social media to make a difference. VIEW MORE SOCIAL MEDIA STATS. VIEW MORE SOCIAL MEDIA STATS. VIEW MORE SOCIAL MEDIA STATS. VIEW MORE SOCIAL MEDIA STATS. VIEW MORE SOCIAL MEDIA STATS. Social Media Marketing Statistics.

Social Media 109

Social Media Resource Marketing Media 109

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 9, 2011

As part of my work as Visiting Scholar at the David and Lucile Packard Foundation, I’m facilitating several peer exchanges on the topics of measurement, social media, and networked nonprofits. It comes as no surprise that Momsrising embraces measurement and learning. Source: Social Media Propaganda Posters by Aaron Wood.

Results 115

Results Facebook Metrics Measure 115

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 2, 2007

If anything, that's the most important thing about social media metrics or for any metrics. Metrics in context connected to action - whether to improve a program already underway or evaluate impact. I'm more interested right now in applying the metrics to program improvement. " and "What is the general trend?

Metrics 50

Metrics Action RSS Feeds 50

Nonprofits Source

SEPTEMBER 8, 2017

A word of caution if you go down this path: It may be near impossible to measure and report on progress between cross platforms. It’s one of the easiest and most direct ways to measure digital investments. Or how about measuring the impact of brand awareness? Or how about measuring the impact of brand awareness?

email 89

email Marketing Strategy Fundraising 89

Care2

JULY 10, 2008

" I think this makes sense, but I have seen many nonprofits spend a very large amount of money (overspend in my estimation) and expect the spend to somehow magically generate fundraising. The best measure a lot (but not too much). Many of their campaigns dont work, but a few of them do really well!

Social Media 34

Social Media Trend Advocacy Online 34

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 6, 2006

Last week, there was a useful exchange on the NTEN Affinity group for Nonprofit Bloggers around the question "What metrics do you use to measure success for your blog?" the listserv question was focused on blog metrics and primarily as traffic and driving traffic! Are blog metrics all about traffic?

Metrics 50

Metrics Web Tools Technorati 50

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

A year ago, he said that measuring outcomes for social media is, "an evolving art (not quite a science yet) and you have to be up to the challenge of both thinking a bit differently and be ok with leveraging several different tools. Measuring the success of social media efforts can't be done with a single metric.

Reflection 50

Reflection Measure Technorati ROI 50

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 6, 2012

I took a look at a couple of the measurement tools available for Pinterest and got on the waiting list for Pinerly after reading this analysis from the Poynter Blog based on stats provided by Pinerly. Here’s the stats I asked for and why: Average Repin Ratio : Gives a measure of engagement. I was [.]

Benchmark 102

Benchmark Photography Ratio Stats 102

Beth's Blog: How Nonprofits Can Use Social Media

MAY 30, 2012

He suggests doing an inventory and asking how each contributes to your overall goals and whether it is measurable. Based on the answer, either repurpose, abandon, or bring into the fold. You might also want to spend some time doing a little research on site and browse some of the pinterest stat sites.

Tools 105

Tools Tips Resource Stats 105

CauseVox

NOVEMBER 26, 2023

Credibility and Transparency Our 2023 Giving Study found that donors–especially in the younger generation–are driven by impact and results and wish to see tangible outcomes from their contributions.Sharing personal stories demonstrates transparency and openness.

Storytelling 82

Storytelling Impact Arts Nonprofit 82

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 10, 2009

Socap09 Still Buzzing : Last week, the SoCap Conference generated a lot of buzz. Metrics, Stats, Research, and Other Misc. How do you measure sucess on Twitter? It used to be tough to gather rich metrics on a Twitter use. It used to be tough to gather rich metrics on a Twitter use. Registration here.

Nptech 91

Nptech Social Media Ning Media 91

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 14, 2009

Come measure success. Once upon a non-profit theory, measurement was weak and weary, Over many a quaint and curious meetings with little to account for, While I nodded, nearly napping, an idea for a strategy came a tapping, What if measurement could include social interactions and what they stand for? Oh my god, take a look.

ROI 76

ROI Social Media Slides Media 76

NTEN

DECEMBER 1, 2011

We very quickly saw a jump in the website metrics we track. This time, we posted the articles on our website as they were submitted, letting the authors know that the most successful posts — those that generated the greatest usage as measured by page views, time spent on the site, and comments — would be included in the November newsletter.

Content 88

Content Create Newsletter NTEN 88

Connection Cafe

SEPTEMBER 18, 2012

For Year End Campaigning, focus on comparing stats year over year stats from the specific time period that you were running the year end campaign, in theory this would be from the day after Thanksgiving to New Year’s Day. I’m a HUGE advocate for using data to determine campaign successful and opportunities for improvement.

Giving 31

Giving Fundraising Stats Social Media 31

The Modern Nonprofit

SEPTEMBER 26, 2023

Your goals should be SMART (Specific, Measurable, Ambitious/Attainable, and Time-based). While you want to include the program’s metrics and efficacy, you’ll also want the central piece to relate to a real story from your community. Those stats you used earlier? Be realistic and set an attainable dollar amount.

Guide 102

Guide Goal Social Media Action 102

Connection Cafe

DECEMBER 22, 2013

From #batkid to #GivingTuesday, the Next Generation of American Giving to Content Marketing for Nonprofits , storytelling to social fundraising, retention rates to relationship building, the roundup below covers it all (and everything in between). It’s projected that there will be more than $602 billion generated this holiday season.

Story 54

Story Nonprofit Social Media Content 54

The Modern Nonprofit

SEPTEMBER 21, 2021

Your goals should be SMART (Specific, Measurable, Ambitious/Attainable, and Time-based). While you want to include the program’s metrics and efficacy, you’ll also want the central piece to relate to a real story from your community. Those stats you used earlier? Be realistic and set an attainable dollar amount.

Guide 98

Guide Goal Social Media Action 98