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New Email Tests Improve Clicks, Slow Exiting

The NonProfit Times

A second matching grant offer enabled leaders to extend the giving via two more fundraising emails the next day. Nearly half (48%) of donors cited email as their preferred giving channel ahead of social media, text messaging, direct mail, and phone calls in a study published last year by fundraising platform Neon One in Chicago.

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How to Use Trial & Error to Find the Right Fundraisers for Your Nonprofit

Nonprofit Tech for Good

By Jessica Fox , Content Manager at Eventgroove – a one-stop platform for virtual, hybrid, and in-person events that offers event management, online fundraising, ticketing, and online storefronts for print and digital merchandise. As a fundraiser, you’re up against some tough odds. If it doesn’t, do something else.”

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Your Guide to Year-End Fundraising Best Practices

Nonprofit Tech for Good

The end of the year is a critical time for nonprofit fundraising. A well-crafted year-end fundraising plan helps nonprofits define clear and specific fundraising goals, identify potential donors, and tailor their messaging better to resonate with their supporters. However, this is not a universal rule.

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6 Online Fundraising Tools to Watch in 2020

Nonprofit Tech for Good

Each year Nonprofit Tech for Good features a new set of online fundraising tools that are timely and relevant for the year to come. For your reference, here are the fundraising tools featured in 2019 , 2017 , 2016 , and 2015. Test the service by selecting the orange “Get My Bot” button. 3) GiveTrack :: givetrack.org.

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Secure Your Supporters’ Trust: Mastering Privacy-Compliant Fundraising

The Modern Nonprofit

Estimated Reading Time: 3 minutes Secure Your Supporters’ Trust: Mastering Privacy-Compliant Fundraising In an age where every click, like, and share is meticulously tracked, the landscape of digital fundraising is evolving rapidly.

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How to Use UTMs to Leverage Donor Acquisition for Your Nonprofit

Nonprofit Tech for Good

Some of the most effective online fundraising strategies happen when you dig into your organisation’s data and understand who your donors are, and how they came across to you. . Data should inform and optimise your fundraising strategy , and attribution is a simple technique you can use to really help you get it right. What are UTM s?

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Tips for Using a Peer-to-Peer Platform and Facebook Together

sgEngage

As another challenging year comes to a close and your end of year fundraising winds up, how did your peer-to-peer strategy perform? Either way, it’s important to go into 2022 with a strong digital fundraising strategy to take advantage of an increasingly more captive online audience. . Did you hit or miss the mark in 2021?