Equitable and Inclusive Messaging: Retaining Donors in a New Age of Storytelling
Qgiv
JULY 10, 2023
5 ways to ensure your storytelling meets these criteria: Feeding America has done a great job guiding its network of food banks to move toward ethical storytelling and strength-based messaging in responsible and compelling ways. The building blocks you use—stories and pictures—must be authentic, resonant, and relevant to your donors.
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