article thumbnail

2024 Online Fundraising Statistics for Nonprofits

Nonprofit Tech for Good

DonorDirect ] 48% of donors cite email as their preferred method of hearing updates and appeals from the organization. M+R Benchmarks ] Online Giving The average gift made on desktop devices is $194; for mobile users, the average gift is $94. [ Bonterra ] 33% of online donors give tribute gifts to family and friends.

article thumbnail

Why omni-channel fundraising works at year-end

EveryAction

Email Let’s say you continue your search for a holiday gift, and you decide to enter your email address somewhere in your search for information. This means now you’re probably getting email targeting you with more content and reminders about the item you were looking for.

Channel 224
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

10 Steps to Better Mobile Donation Forms

sgEngage

In 2020, some studies showed that mobile website traffic surpassed desktop traffic. Hopefully, your donation form is already mobile-friendly, but here are 10 tips to make it mobile-friendlier from online fundraising pros : Eliminate all unnecessary/nice-to-have fields. The future is now. Use tappable buttons for giving levels.

Mobile 113
article thumbnail

5 Tricks for Writing Better Fundraising Emails

Get Fully Funded

Wouldn’t life be easier if people opened and read your fundraising emails? Maybe you check your open rate and see that only 25% of your audience bothered to open the email you spent hours writing. Maybe you check your open rate and see that only 25% of your audience bothered to open the email you spent hours writing.

email 126
article thumbnail

2023 Website Statistics for Nonprofits

Nonprofit Tech for Good

2023 Nonprofit Tech for Good Report ] 75% use the.org domain for their primary website and email communications. 2023 Nonprofit Tech for Good Report ] 94% of nonprofits have a website that is optimized for mobile browsing. 2023 Nonprofit Tech for Good Report ] 28% use email subscribe popups on their website. per visitor. [

article thumbnail

12 Must-Know Stats About Online Fundraising, Social Media, and Mobile Technology

Nonprofit Tech for Good

In Asia Pacific, Latin America, Africa, and the Middle East mobile payment systems through messaging apps are on the rise and worldwide digital wallets are gaining users. That said, below are 12 stats to consider and research further about online fundraising, social media, and mobile technology. Online donations accounted for 7.2%

article thumbnail

7 “Must Do’s” When Thanking Donors To Win Their Heart and Set Up Future Gifts

Get Fully Funded

There are two parts to thanking donors: Connecting with the donor’s brain by providing a gift receipt and more importantly, touching the donor’s heart by letting them know they are heroes for giving to your organization’s cause. Your email thank-you should arrive immediately after a donation is made online. Send your thank-you quickly.

Gift 119