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Five Reasons Why Your Nonprofit Must Prioritize the Mobile Web in 2014

Nonprofit Tech for Good

The Mobile Web is often discussed as a future trend that nonprofits have time to prepare for, but the reality is that by the end of 2014, the majority of your supporters and donors will be viewing your website, email communications, blogs, and social media content on smartphones and tablets. The Mobile Web will rule by 2014.

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12 Must-Know Stats About Online Fundraising, Social Media, and Mobile Technology

Nonprofit Tech for Good

Second, the popularity of social networking is steady and continues to spread globally, but messaging apps such as WhatsApp, LINE, and Snapchat are emerging as powerful digital communities. That said, below are 12 stats to consider and research further about online fundraising, social media, and mobile technology.

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Five Nonprofit Technology Trends to Watch in 2014

Nonprofit Tech for Good

Nonprofits that have not yet mobilized their online communications and fundraising campaigns will start to pay the price literally in lost donations in 2014. Websites, blogs, and e-newsletters that are responsively designed will become more common place in 2014 and will incorporate elements of flat design for optimal mobile browsing.

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10 Emerging Trends in Online Communications and Fundraising to Watch in 2018

Nonprofit Tech for Good

56% of email opens are now mobile. Due to the decline in reach on social media, nonprofits should prioritize email communications and fundraising in 2018 [ Benchmarks for Success ]. Online donors most trust the.org (72%),edu (7%), and.ngo (6%) domains. Digital Payments on Social Networks. YouTube Donation Cards.

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Three Nonprofit e-Newsletters to Subscribe To and Learn From

Nonprofit Tech for Good

And even though a recent report pointed out that email open and donor response are dropping in the nonprofit sector, I can’t help but wonder if current (yet old) e-newsletter design trends have a lot to do with the results. Pitch to “Follow” on social networking sites in every issue. Bottom of e-Newsletter: 1.

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5 Digital Payment Systems That Could Transform Online Fundraising

Nonprofit Tech for Good

Then, in the late 2000’s nonprofits embraced social networking sites, first Myspace and YouTube, then Facebook and Twitter. In short, digital payment systems (in some cases referred to as mobile wallets or social payments) allow donors to make a debit or credit card donation in only 2-3 clicks/taps.

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10 Must-Have Skills for Nonprofit New Media Managers

Nonprofit Tech for Good

The following is an excerpt from Mobile for Good: A How-To Fundraising Guide for Nonprofits. Expert new media managers have the ability to anticipate the impact of emerging trends in mobile and social media. They use their creative impulses to come up with innovative mobile and social media campaigns for their own nonprofit.

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