article thumbnail

10 Online Fundraising Best Practices for Nonprofits

Nonprofit Tech for Good

Innovation in online fundraising was driven by the release of new technology, such as email marketing services like MailChimp in 2001, the launch of WordPress ( a content management system now used by 44% of nonprofits worldwide ) in 2003, and social networking websites beginning with Myspace in 2005.

Practice 339
article thumbnail

A Short, Recent History of Nonprofit Website Design and Online Fundraising

Nonprofit Tech for Good

Today, this font size and large quantity of content would visually overwhelm supporters and donors. In 2008, the WWF was on Myspace and likely utilizing a Facebook Group and YouTube Channel, but those tools had not yet become integrated into their website design. World Wildlife Fund :: March 15, 2010.

Websites 248
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

10 Social Media Metrics for Nonprofit Organizations (and How To Track Them)

Nonprofit Tech for Good

In fact, social media has increased the consumption of e-mail. Many donors may not feel comfortable donating directly through social media apps and widgets (yet), but they do feel comfortable clicking to your “Donate Now&# page on your website from a link posted on Facebook, Twitter, MySpace, etc. Mobile Subscribers.

article thumbnail

11 TwtPoll Results Nonprofits Can Use to Plan 2010 Communications Strategies

Nonprofit Tech for Good

2) ATTN Donors: Have you ever donated to a nonprofit organization through your cell phone? [ [link] ]. 4) ATTN Donors: Do you prefer to give $$$ to your favorite organizations via: [ [link] ]: 71% The organization’s website. 13% Check/snail mail. 2% Our organization does not publish an e-mail newsletter. [ [link] ].

Results 193
article thumbnail

Top 10 Change.org Best Practices for Nonprofit Admins

Nonprofit Tech for Good

Send “Thank You Compliments&# to all your donors and fundraisers on Change.org. Donors on Change.org love receiving compliments and they often result in repeat donations. It’s especially important that you compliment your donors that have opted out of providing their contact information to your organization.

Practice 124
article thumbnail

Web 1.0, Web 2.0 and Web 3.0 Simplified for Nonprofits

Nonprofit Tech for Good

as follows: Web 1.0 = Websites, e-mail newsletters and “Donate Now” buttons. is one person or organization pushing content out to many people via websites and e-mail newsletters. Group text campaigns function like e-mail newsletters in Web 1.0… Some supporters and donors still prefer to be engaged by your nonprofit Web 1.0

Web 199
article thumbnail

Facebook and Nonprofits: Success Stories? ROI?

Nonprofit Tech for Good

Nonprofits with national and international name recognition do great on Facebook in terms of growing a large fan base, but many small to medium-sized nonprofits struggle to achieve the elusive Facebook ROI (Return on Investment) – website traffic, new e-mail newsletter subscribers, mobile subscribers, online donors, thumbs up and comments i.e,

ROI 217