Bloomerang

NOVEMBER 8, 2021

Have you developed nonprofit donor personas? If so, I recommend moving away from those donor personas and toward donor identities instead. . Think about it: Those personas may have been carefully crafted—Soccer Mom, Busy Businessman, Widow, Millennial—but those personas only touch on a small part of your donor’s identity.

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Donor Demographics Nonprofit Philanthropy 129

Qgiv

OCTOBER 15, 2021

He has worked in capital campaigns, major and planned giving (including charitable gift annuities) grant writing and donor research. This phenomenon demonstrates a long-term concern regarding the loss of donors fundraising professionals have seen across the country. So, who will be the future donors to nonprofits?

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Donor Research Difference Omaha 98

Neon CRM

AUGUST 11, 2023

It’s easy to focus on fundraising success and forget about donor retention. Retaining your GivingTuesday donors is important, too. GivingTuesday Donor Retention Makes Financial Sense… While you work on your plan to attract new donors on GivingTuesday, spend some time thinking about how you’ll retain them after the big day.

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Retention Donor Gift Template 98

sgEngage

APRIL 1, 2022

There’s no better opportunity to spring clean your work life than to take a break to tidy your space. Foster Mindfulness. Blackbaud Champions recommend a spring cleaning for your mind, too! Kendrah Richards , donor stewardship officer at Tallahassee Community College. . Our office has a weekly mindfulness session.

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Life Tips Work Blackbaud 80

Whole Whale

NOVEMBER 18, 2022

Maybe you already have an automated series thanking your donors. We encourage you to reflect and explore more ways to practice mindfulness and foster a belonging space at your work, home, organization, and within your overall brand. Here’s a list of reminders to celebrate mindfully during this holiday season!

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Mind Communication Practice Tips 52

Bloomerang

JULY 5, 2021

Did you know as many as 81% percent of new donors don’t return to give again? And only 43% of all donors remain loyal? Do you know what your retention rates are or how to increase donor loyalty? Yet too many nonprofits still don’t prioritize donor retention strategies. . And, yes, your donors are consumers.

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Donor Strategy Retention Relationship 141

The Modern Nonprofit

JULY 11, 2023

Estimated Reading Time: 4 minutes Keep Your Donors Coming Back: Effective Strategies for Nonprofit Donor Retention and Recurring Gifts Ever wondered how some nonprofits have a dedicated group of repeat donors while others are constantly chasing new ones? The secret lies in mastering donor retention and recurring gifts.

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Retention Gift Donor Effective 75

Allegiance Group

APRIL 15, 2024

Developing a digital donor acquisition strategy takes a similar approach to direct mail. It starts with a detailed analysis of your donor base, including average gift size, retention rates, and cost per acquired donor. Engage new donors from the start with compelling digital marketing. What is donor acquisition?

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Fund Donor Strategy Search 52

Bloomerang

MAY 30, 2023

“How do we get more donors?” But growing and engaging your donor base isn’t an effortless process. To get started, let’s first discuss how to approach your marketing efforts, making sure they are donor-centric. Thankfully, providing something of value to potential donors doesn’t have to be complicated.

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Content Donor eBook Digital 96

The Fundraising Authority

SEPTEMBER 22, 2022

An organization’s annual fundraising appeal letter is a yearly letter that gets sent out to your current donors asking for general operating funds for your nonprofit organization. As you plan your annual appeal mailing, keep the following rules in mind: Write your appeal 10x faster. Write professional drafts with A.I.

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Mail Fundraising Database Summary 321

Nonprofit Tech for Good

MARCH 4, 2023

This is where we share life updates with friends and family, get inspiration from others, and even consume news. Consider your target donor audience as well as the constituents you serve. While social media is a great way to keep your existing supporters and donors updated, it’s also an incredible way to make new connections.

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Social Media Media Social Sponsor 328

Nonprofit Tech for Good

SEPTEMBER 16, 2021

By Rosie Powers , a Strategist at Mission Minded —a branding firm that works exclusively with nonprofits, foundations, and independent schools. As summer fades into fall, end-of-year fundraising season is top-of-mind for nonprofits. What does donor funding make possible for your community? 5) Center Equity and Inclusion.

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Communication Fundraising Test Hints 285

Bloomerang

MAY 28, 2024

” Keep in mind that no fundraiser is a Superman or Superwoman that can fly in and produce gift income results by themselves. Each solicitation and interaction with donor prospects provides the opportunity to learn and improve. Focus on winning the inside of the nonprofit before focusing on donor prospects and external friends.

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Advice Job Fundraising Texas 92

Bloomerang

MAY 13, 2021

The most effective type of donor cultivation is a donor-centered approach. In this donor-centered approach, nonprofits seek to discover as much as they can about the potential donor. There are certain things that must take place: Donors talk more than the nonprofit leader. Tell me about your life.

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Facilitation Donor Gift Sound 112

Bloomerang

OCTOBER 6, 2021

One of the biggest lessons I’ve learned from the COVID-19 pandemic is that it’s important to recognize when others are having a very different life experience than I am. I’ve also seen how this relates to times when donors, volunteers, and colleagues are dealing with a disaster in their region. .

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Disaster Volunteer Donor Hurricane 126

Get Fully Funded

MARCH 21, 2022

Major donors make a major impact on your nonprofit, but it can be a bit scary to ask major donors for a donation. If you’re new to major donor work, you know what I mean. And the best way to get to know your major donors is to ask good questions that spark conversation. Don’t try to wing a visit with a major donor.

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Relationship Question Donor Build 126

Get Fully Funded

APRIL 23, 2023

There are two parts to thanking donors: Connecting with the donor’s brain by providing a gift receipt and more importantly, touching the donor’s heart by letting them know they are heroes for giving to your organization’s cause. But there is so much more to properly thanking donors. A perfect thank-you letter does both.

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Gift Donor Language Video 119

Classy

JULY 26, 2021

Thank existing donors for their loyal support. Here are five ways to motivate new and existing donors to show support with a one-time gift or a recurring donation. . Explain how you will address the problem with donor support . Thank donors with a personalized message . Thank you videos. Social media posts . Custom swag.

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National Donor Nonprofit Celebrate 105

Get Fully Funded

MAY 16, 2022

Starting a monthly giving program is a great use of your time because monthly donors are the lifeblood of a small nonprofit – bringing in sustainable revenue and creating a safety net of loyal supporters. . For the donor, $20 per month is easier to manage in their budget. Now, what if someone were to give you $20 per month?

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Donor Nonprofit Gift Missouri 128

Greater Giving

DECEMBER 12, 2022

But as we kick off 2023 and look back at what worked well in 2022, an excellent tool for evaluating donor retention is to look at the donors that gave last year but unfortunately not this year (LYBUNT) and work on engaging them with new opportunities to give. Average Donor Lifespan x Average Donation = Donor Lifetime Value.

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Retention Donor Support Giving 91

Classy

MAY 3, 2021

Finding special ways to thank donors for their recurring donations is crucial to a strong stewardship strategy, but identifying perks or incentives that truly excite your donors can be challenging. Consider how you can offer value to your donors for their investment, similar to how they might subscribe to Netflix to access content. .

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Donor Sudan Cancer Gift 84

Bloomerang

AUGUST 7, 2023

For years we’ve talked about donors from the perspective of a “pyramid” or “ladder.” Which is why I advocate retiring the old donor pyramid in favor of a dynamic energy vortex. It’s the reason so many donor programs have retention rates representing three steps forward, two steps back. I prefer a different donor paradigm.

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Gift Donor Time Mail 71

Bloomerang

APRIL 14, 2023

Dear Charity Clairity, I have two related questions about determining when a donor is ready to be asked for a major gift. The other is when to put a hold on the process because of life events. For example, I have a donor I was about to ask, but he just lost his spouse. We need money now! Here’s a bunch of questions you can ask.

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Donor Charity Gift Survey 83

Nonprofit Tech for Good

MAY 16, 2021

Learn how to introduce and motivate your biggest advocates to get involved, and how to follow up with the donors that didn’t engage with your appeal the first time around. You could also try posing a question, like “True or false: $50 can save a life.”. Remind your donors that they bring a unique value to your organization.

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Template email Campaign Fundraising 310

Beneblog: Technology Meets Society

NOVEMBER 10, 2014

Frank’s story exemplifies the life-changing power of access to information and reading. To continue this work, we depend on the support of generous donors. I could request books not already in the collection, and sometimes my wish would be granted. I began a reading binge.

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Life Gift eBook France 147

Bloomerang

JUNE 9, 2022

As a nonprofit fundraiser, you’ve probably heard some variation of the phrase, “treat every donor like a major donor.” If you treat every donor like a major donor, you’d probably run out of team member time. Plus, not all of your supporters want to be wined and dined like a major donor. Who are your major donors?

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Donor Gift Database Relationship 108

Bloomerang

MAY 3, 2021

It covered broad brush strategies all nonprofits today should incorporate into their donor fundraising/marketing mix. These are my favorite tips to enhance what you’re already doing to attract and sustain individual donor fundraising. . ACTION: Get board members to review your donor list. Only 6 out of 10 ongoing donors renew.

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Action Donor Tips Fundraising 130

Nonprofit Tech for Good

NOVEMBER 5, 2022

What’s more, golfers often tap into their personal and professional networks to field a team, which expands your tournament’s reach and donor pool and opens doors for further stewardship and partnerships. Plus, collecting donor data becomes automated, ensuring no information is missing. 2) Sponsors Will Look For New Options.

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Trend Fundraising Sponsor Registration 323

Get Fully Funded

OCTOBER 5, 2021

Donors who gave to you once will slip away. Even if your donor loves your cause, if your email hits on a day that they don’t have much time, the subject line is the key to getting your email opened. It will trigger questions in the recipient’s mind like “Do I believe this email is urgent and deserving of my immediate attention?”

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email Open Donor Homeless 130

Classy

MAY 5, 2021

This donor behavior post is written by UNICEF’s senior coordinator and featured speaker at the 2021 Collaborative: Virtual Sessions , Francesco Ambrogetti. It’s directly correlated to the neuroscience of modern donor behavior. . Now, we have to ask ourselves—how will donor behavior continue? .

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Donor Help Brain Nonprofit 105

Nimble AMS

APRIL 30, 2020

We’re service-minded. We’re a group of motivated volunteers, members, and donors committed to affecting positive change, and we work together to improve the lives of those around us. We solve problems, and we’re not afraid to fail. We seek opportunities for improvement and strive to transform the way we work.

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Life License Team Associations 78

Bloomerang

MAY 26, 2022

As a nonprofit fundraising professional, you’re always thinking of ways to encourage your donors to increase their donation amounts. Some donors upgrade their giving without being asked, but most donors need some prompting. This makes it easier for your donors to choose how much to give to your nonprofit.

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Donation Donor Gift Nonprofit 73

Get Fully Funded

JUNE 25, 2023

In the nonprofit sector, stories are one of the strongest ways to make emotional connections between donors and charities. Nonprofit storytelling lets donors and volunteers know that they are making an impact and making life better for real people. It shows donors that their actions are making a difference.

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Storytelling Examples Donation Story 124

Bloomerang

MARCH 27, 2024

Did you know that each year, millions of dollars by women donors may be left unclaimed, due to the lack of understanding around the way that women give ? Right at the fingertips of so many organizations moving the good work forward, and yet there is still not a greater prioritization of engaging women donors.

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Philanthropy Strategy Fundraising Indiana 90

sgEngage

JUNE 3, 2024

As AI analyzes more data, creates better content, and sounds increasingly human, some niggling thoughts enter our minds: Am I needed? Could AI connect with donors? Then, explore AI applications that will help you save time and reduce burnout, such as Momentum’s AI Donor Engagement platform. Could AI fundraise better than I can?

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Job Fundraising Gartner Product 87

sgEngage

JUNE 3, 2024

If the idea of welcoming this cause-minded but still developing age group to serve in a board capacity boggles your mind, answer these questions: Have you considered the vast (decades-long) giving potential of Gen Z, like my cousins who have recently launched into the workplace? Today’s $10 donor is tomorrow’s $ _ donor.

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Director Intergenerational Generation Influence 89

Nonprofit Tech for Good

JANUARY 19, 2024

But when you’re lean on resources and human power, just producing blog posts and updating your website feels like a miracle, never mind SEO or a content strategy. Or, you can optimize existing content you have with your keywords in mind. Highlight authentic stories: Share real-life examples of the impact your nonprofit has made.

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Action Practice Tips Seattle 253