Nonprofit Tech for Good

AUGUST 10, 2018

The first question that probably comes to your mind when reading this headline is – “Pinterest? In addition, when women give, they are more likely to give more and to be more loyal donors. Tip: Nonprofits may consider specifically tailoring their Pinterest content to the female segment of their donors and supporters.

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Storytelling Social Media Nonprofit YouTube 170

Candid

FEBRUARY 23, 2023

To make a positive first impression for visitors who land on your website, seek to introduce your nonprofit by highlighting its mission-driven work and tangible impacts in the community. To optimize the visitor experience navigating your website, keep the following best practices in mind: Develop a navigation menu.

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Effective Create Strategy Nonprofit 109

Bloomerang

OCTOBER 4, 2021

I’ve offered you checklists , FAQs and e-guides with templates for writing donor-centric annual appeals. This is the specific donor you’re appealing to. . In order to inspire the donor to take action, you need to create a sense of urgency around the ask. . Have you written to one specific donor? . how you would talk).

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Question Donor Test Student 142

NetWits

JANUARY 3, 2011

Nonprofits have become more sophisticated at driving traffic to their websites. What happens, though, when visitors arrive at your website? Now that they’re one step closer to becoming a donor, event participant, or email subscriber, do you stop testing? Does the color of the “Register Now” image matter? Are you sure?

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Rate Content Conversation Test 134

Classy

MAY 25, 2021

Focusing on just one element can detract from your overall user experience and leave donors feeling unmotivated to give. To ensure that your nonprofit donation page is appealing, compelling, and optimized for conversion, here are six best practices that our Classy team recommends to elevate your donation form and engage more donors.

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Donation Tips Rate Mobile 67

Tech Soup

APRIL 14, 2015

It's practically free advertising to appear in a search results list when a donor, partner, or constituent "googles" phrases that are related to your organization's services. They look at key elements of a website (more on those later) and index them in a giant database. Tip 3: Label Website Pages Correctly.

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Search Websites Tips Headline 36

Get Fully Funded

NOVEMBER 2, 2021

It’s one of the most overlooked places to seal the deal with your donor: the fundraising landing page. . This valuable piece of online real estate is where the donor goes to take action and give your organization money. Your fundraising landing page is a perfect opportunity to make a strong connection with your donor.

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Giving Design People Fundraising 119

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 23, 2013

Image from Flickr by Xurble. Encourage Donors to Spread the Word by Sharing Their Personal Experiences With Your Organization. We want our donors to be advocates. Finally, take heed when Young talks about building relationships with their donors that will hopefully last for years. Tap Into the Power of Social Proof.

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Charity Lesson Marketing Digital 128

The Science Behind Engaging your Supporters

SEPTEMBER 27, 2018

There are many elements of your donation pages that can be adjusted to test their impact on the form’s conversion rates, including the headline, photos or images, and the number and layout of fields in the form. Testing several versions of your donation page will help you ensure the maximum amount of conversions.

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Test Digital Headline Language 84

The Fundraising Authority

MAY 8, 2021

This powerful combination of targeting and effectiveness makes Google Ads extremely valuable for organizations looking to drum up more donors, increase site traffic, and expand their reach. How Your Website Can Increase Your Grant’s Value Google cares if you have a usable website, so make sure it is up to par before applying.

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Grant Google Search Application 152

Tech Soup

APRIL 1, 2015

Voices are constantly peppering you with how to simplify your donation form, employ stronger calls to action, and use headlines that even a 15-year-old playing a video game wouldn't be able to ignore. When I talk to nonprofits, I hear one of two things: "When new people visit our website, a lot of them will donate online immediately."

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Build Online Donor Newsletter 36

Nonprofits Source

NOVEMBER 3, 2017

But along came the internet and e-commerce, which forced the traditional definition to evolve and include website properties. Just as physical stores fight for prime real estate in heavy foot trafficked areas, so do websites to gain search impressions and clicks. So how are nonprofits tapping into the evolution of donor trends?

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Beginner Digital Marketing Guide 91

Connection Cafe

MAY 28, 2013

There’s no magic answer to the ideal calibration of layout, copy, images, fields, offer and headline that drive the highest possible levels of donor acquisition. Here are three things you can do today, without reworking your entire online strategy, to have an impact in acquiring new donors. 3. Be sure it’s secure.

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Donation Online Donor Blackbaud 53

Tech Soup

JANUARY 19, 2017

2017 is a great time to re-envision and reboot your efforts to keep in touch via email with your constituents, volunteers, and donors. Recruit volunteers as email testers to get ongoing feedback on the layout, font size, embedded images, links, and the user experience once someone clicks on a link. Image : denizya / Shutterstock.

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Digital Marketing Game Headline 36

The Science Behind Engaging your Supporters

SEPTEMBER 14, 2018

With so many EOY campaigns , one of the most powerful ways for donors to connect with your cause is through the power of storytelling. A good story resonates with the donor, connects them to your vision, creates a sense of urgency, and gives donors an outlet to take action.

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Storytelling Fundraising Calendar Map 46

Care2

AUGUST 22, 2013

So you launched your new website and have an online marketing plan in hand to help you reach new audiences. Everyone at your organization thinks the new website is fantastic. Your board, donors, and activists love it too. How are you going to maintain the website and make it compelling over time?

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Online Tips Calendar Test 71

Tech Soup

SEPTEMBER 1, 2015

Getting the media to cover your organization's fundraising campaign can help you reach new donors, garner larger donations, and become a well-known, trusted entity in your community. " It might sound harsh, but it will challenge you to come up with a click-worthy subject/headline and an introduction that will draw a journalist in.

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Campaign Tips Media Press 36

Pamela Grow

DECEMBER 14, 2023

There are only three more days left to get your donation matched by an anonymous donor. In this guide, we’ll highlight the following tips to help you improve your nonprofit website’s emotional appeals: Tell compelling stories. Include images of people. Include images of people. Consider donating to support our mission.

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Tips Storytelling Images Camera 59

Nonprofit Tech for Good

NOVEMBER 7, 2020

You’ll reach donors where they’re at and maximize your marketing budget. WFP USA has posted a nearly 650-word story of Rani on their blog with a big headline, full-size photos, large text, and bold quotes. For the feature image, they used a photo of Rani looking directly at the camera. How can you break through the noise?

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Channel Sierra Leone Story Digital 247

Get Fully Funded

JUNE 11, 2023

Writing and mailing a fundraising letter to your donors is a popular fundraising strategy for nonprofit organizations. Your purpose in raising money through the mail is two-fold: generate dollars for immediate needs and build relationships with individual donors for long-term success. In 2021, over $484.85

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Fundraising Guide Mail Gift 111

Classy

APRIL 5, 2021

Once the campaign is created, it can run on your website indefinitely, reducing your team’s workload while also giving your supporters a variety of ways to get involved. Generic donation pages often lack the personal touch most donors are looking for when deciding whether or not to make a gift. Main Donation Page. Consistency is key.

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Campaign Fundraising Strategy Headline 64

Classy

AUGUST 23, 2021

We want to help you unlock the generosity of donors who are passionate about contributing to the cause. . Inspire donors to take action by choosing design elements that seamlessly draw them to your donation form. . Step 1: Upload a custom image to use as your headline. . National Food Bank Day is on September 3, 2021.

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National Raise Headline Campaign 71

Michael Stein's Non-profit Technology Blog

JUNE 15, 2007

But the non-profit world is also full of accidental marketeers: people who are experts in their subject but struggling beginners when it comes to selling their organization's programs to donors. image originally uploaded as [link] This first half of June the blogosphere has been full of tips to help the accidental marketeer.

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Headline Beginner Technique Profit 40

Care2

MARCH 4, 2009

But, in reality, as important as those things are, they aren’t what tend to make great nonprofit websites. It’s about the content and how it’s written—and sadly it’s usually the piece of a website that gets the least amount of attention. Try to attach at least one compelling image to each page.

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Social Media Content Practice Web 38

NonProfit Hub

AUGUST 12, 2021

Getting website visitors to come to your nonprofit’s donation page is one thing—but getting them to donate is another thing entirely. One of the most common donation page mistakes is assuming that the website visitor has already decided to donate. No images, logos, testimonials, statistics, or other supporting elements?

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Donation Question Effective Test 92

NonProfit Hub

NOVEMBER 3, 2022

But one thing that tends to fall through the cracks amidst all the hoopla surrounding this last quarter is your website, more importantly, your donation landing pages. If I’m a donor heading to your site to make a year-end gift, here’s what I’m thinking: Don’t Make Me Give You My First-Born to Donate. Have you looked at it lately?

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Donation Giving Headline Conversation 51

The Science Behind Engaging your Supporters

NOVEMBER 6, 2018

Improving your website donation pages is the single best way to raise more money during the year-end giving season. To make sure that prospective donors aren’t leaving your donation page uninspired, use these tips to double or even triple your donation page completion rates: 1. What can I do here?

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Donation Headline Fundraising Images 56

Tech Soup

JUNE 20, 2016

Only 15 percent of prospective donors who reach a website's donation page actually make an online gift. After all the work you've done crafting powerful fundraising campaigns, it's a pity that your website's donation page may be letting you down. Start with a Strong Headline. Display Powerful Images.

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Donation Money Headline Raise 36

Tech Soup

NOVEMBER 15, 2016

You can benefit by improving the online donation pages that are connected to your website and your email appeals. Whether clicking through on email appeals, visiting your website after getting an appeal in the mail, or doing a web search, a lot of prospective donors will end up on your donation page. Display Powerful Images.

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Donation Headline Giving Tips 36

Tech Soup

NOVEMBER 12, 2015

As the year-end giving season approaches, nonprofits can benefit by improving their website donation pages. Whether clicking through on email appeals, visiting your website after getting an appeal in the mail, or doing a web search, a lot of prospective donors will end up on your donation page. Display Powerful Images.

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Donation Headline Tips Language 36

NonProfit Hub

AUGUST 12, 2021

Getting website visitors to come to your nonprofit’s donation page is one thing—but getting them to donate is another thing entirely. One of the most common donation page mistakes is assuming that the website visitor has already decided to donate. No images, logos, testimonials, statistics, or other supporting elements?

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Donation Question Effective Test 41

Bloomerang

AUGUST 28, 2021

But if you’ve never heard of Bloomerang beyond these webinars, we’re actually a provider of donor management software. You can go on our website, learn all about us, watch videos, pretty easy to find. You can read her awesome advice in many leading industry publications and blogs, as well as her own website.

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Video Fundraising Guide Test 80

Nonprofits Source

MARCH 21, 2018

Whether it’s aid workers, blood donors or people who have been helped by the American Red Cross, they make everyone feel welcome and appreciated. 75 percent of Instagram users take action, such as visiting a website, after looking at a brand’s post. Over 5% of all referral traffic to websites comes from Pinterest.

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Social Media Resource Marketing Media 109

DNL OmniMedia

OCTOBER 22, 2020

Your website is one of your organization’s most important assets and should anchor your entire digital marketing strategy. Without in-person events and amid increased competition for attention online, being able to reach, engage, and convert new donors online effectively is critical. Nonprofit Website Overview.

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Websites Organization Nonprofit Site 52

Nonprofits Source

OCTOBER 11, 2017

Planning – Align research with business goals and capabilities (often limited by resources) to attract leads into a paying customer or donor. Each headline and subsequent sub-headlines should lead the reader to the conclusion you are trying to make. Write A Headline That People Want To Click.

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Process Content Digital Marketing 98

Bloomerang

SEPTEMBER 6, 2021

But if you’ve never heard of Bloomerang beyond the webinars, we are also a provider of donor management software. So check that out if you’re interested, maybe you’re shopping for a new solution before the end of the year, you can go to our website. You can communicate with donors.

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Community Video Broadcast Phone 66

Connection Cafe

DECEMBER 22, 2013

You’ve got 3 kinds of donors – the True Believer, The Casual Fan, and The Reluctant Tagalongs. More and more donors are giving online, especially towards the end of year. Yes, even your older donors! There’s a lot of talk about attrition rates, and what nonprofits must do to keep their donors around.

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Story Nonprofit Social Media Content 54