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How to Use a News Story to Support Your Major Gift Ask

NonProfit PRO

Below is a perfect example from our colleague Diana Frazier on how she advised a major gift officer to use a news story to support a major gift ask. I am going to explain exactly how it happened so you can copy the idea for your situation.

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How to Respond to Donors’ Resistance to Your Ask

NonProfit PRO

The good news is that most types of pushback are anticipated. Let's discuss some responses that will leave you well-equipped to communicate with donors. Preparing for a solicitation means being ready for a variety of questions, concerns, and other forms of pushback.

Donor 278
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Add a Monthly Gift Ask to Your Welcome Email Series

NonProfit PRO

To improve retention, you simply must get that second gift from your donor as soon as possible. Can we finally bury that myth that you can’t ask too soon? Research proves it’s just a myth. Those organizations that do that are ahead of the curve.

Gift 262
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Should You Have a Donor Account for Monthly Gifts?

NonProfit PRO

If you know that the typical number of people who finish a gift is only 21%, that means 79% do not give, even though they go to your organization’s page to donate. What’s preventing donors from making the gift? Is it something you do? Can you stop doing it?

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How Are Recurring Donors Doing in This Economy?

NonProfit PRO

Remember, in a down economy, recurring gifts may be the best way for donors to continue their support as they can afford smaller gifts. Donors want to continue to help. The more you do to let them know this is an option, the more donors will consider it.

Donor 262
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GivingDNA Announces New Features to Help Nonprofits Identify Philanthropic Non-Donors and Crypto Donors

NonProfit PRO

GivingDNA introduced two new donor sets: philanthropic non-donors and cryptocurrency donors. These opportunity segments are pre-built to analyze your donors' giving behaviors, and then predict who an organization can reliably engage for that next gift.

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How to Prevent Donor Fatigue in a Nonprofit

Get Fully Funded

Donor fatigue is real, and it’s hurting lots of small nonprofits that are over asking their donors without balancing those asks with enough feel-good interactions. Some experts say donor fatigue is a myth. So, what does it take to prevent donor fatigue and keep people giving? What is Donor Fatigue? I’ll show you.

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