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[DATA] 11 Must-Know Stats About How Nonprofits Use Email for Digital Marketing and Fundraising

Nonprofit Tech for Good

At the core of the project is the 2021 Global NGO Technology Survey and the data below is based on the survey responses of 478 nonprofit email marketing managers. To receive future updates about the Global NGO Technology Survey data, please sign up for Nonprofit Tech for Good’s email newsletter.

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Thursday Thoughts: transforming mid-level donors into major donors

EveryAction

One way to meet new major donors is to steward existing donors into upgrading their gifts to your nonprofit organization. We all know it’s generally more efficient to retain an existing donor than to acquire a net new one, but how can busy fundraisers upgrade mid-level donors effectively and efficiently?

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9 Emails Every Nonprofit Needs To Send

Pamela Grow

Closeup Woman hand using Laptop pc with email icon, Email concept Creating your nonprofit’s digital strategy comes with its own set of challenges, from creating engaging campaigns to standing out in donors’ inboxes. But the good news is that nonprofits benefit from higher open rates compared to regular marketing emails.

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How to Use UTMs to Leverage Donor Acquisition for Your Nonprofit

Nonprofit Tech for Good

How much time do you spend thinking about where your donors are coming from ? It is super important to understand where your donors are coming from and how you could be acquiring more! How to keep growing your donor acquisition. While acquiring (and keeping) new donors can often feel like a game of chance, it really shouldn’t.

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4 Ideas for Activating Your Donors Over Email

Network for Good

In today’s digital world, email is a fundamental tool for engaging your donors and your audience. Here are four tips to help you make the most of your email campaigns and communications! It’s always a great time to think about experimenting with your emails. Then, track those different groups.

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5 Tricks for Writing Better Fundraising Emails

Get Fully Funded

Wouldn’t life be easier if people opened and read your fundraising emails? Maybe you check your open rate and see that only 25% of your audience bothered to open the email you spent hours writing. But look: even if your open rate is only 25%, you are connecting with one quarter of your email list, and that’s significant.

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Harnessing Email Services for Nonprofits: Streamline and Scale with Automated Email Marketing

Media Cause

Did you know that f or every $1 spent on email marketing, the average return on investment is $42 ? Imagine having the power to communicate your cause, connect with donors, and mobilize your community, all while saving time and resources. Automated email services for nonprofits are unsung heroes in achieving just that.

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