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What iOS 17 Tracking Changes mean for Digital Fundraising

M+R

Included in it are updates to how the operating system will handle link tracking, which Apple calls Link Tracking Protection (LTP). What is Link Tracking Protection? Link Tracking Protection will strip out some tracking information/ parameters added to the end of URLs. the nonprofit fundraising apocalypse.

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Unlocking Digital Giving: 7 Essential Steps to Accept Donations Online

Nonprofit Tech for Good

As the world becomes increasingly more digital, nonprofits around the globe are recognizing the importance of accepting online donations as a form of giving. Online giving can provide numerous benefits for nonprofits, from increasing donation amounts to improving donor engagement.

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March Cause Awareness: Women’s History Month

Qgiv

March is Women’s History Month, a time to honor women’s accomplishments throughout history and recognize history-makers that have contributed to advancing and protecting women’s rights in our society. Learn how you can take the time to celebrate Women’s History Month with our list of ideas and nonprofits you can support!

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Digging in: who donates to the nonprofits you care about? 

Candid

Ever wonder who donates to a specific organization? With just a little digging—using the tools and resources I will share in this blog—you will be able to get a picture of who donates to a particular nonprofit. The post Digging in: who donates to the nonprofits you care about? But don’t get discouraged. Have a question?

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6 Generations of Giving: Who Gives the Most and How They Prefer to Give

Nonprofit Tech for Good

Their average individual gifts are the highest among all generations, so securing even one donation from a member of these generations is a huge win. 1) The Silent Generation (1925-1945) 88% give to charity, donating an annual average of $1,367 across 6.2 organizations** 11.8% organizations** 23.6%

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Thursday Thoughts: transforming mid-level donors into major donors

EveryAction

— Personalized communication and engagement strategies are critical to helping mid-level donors see the value and potential impact of increasing their donations to your nonprofit organization. Divide your mid-level donors into segments based on giving history, their personal interests in your organization, and engagement level.

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How to Use UTMs to Leverage Donor Acquisition for Your Nonprofit

Nonprofit Tech for Good

Or how they’re landing on your donation page? We call all of these traffic sources, and traffic sources tell us how a donor got to the page where they chose to donate. In other words, it’s how you know: Where each donor or donation is coming from. How many donations each marketing initiative is getting you.

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