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Lessons learned: Using demographic data to move from intention to action 

Candid

As more funders seek to use demographic data to inform their grantmaking decision-making, 125 partners have now joined the Demographics via Candid movement. The process and timing of asking nonprofits for demographic data matters. Collecting demographic data can lead to meaningful change.

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Collecting demographic data: Nonprofits value transparency but need support

Candid

Candid began collecting demographic data from nonprofit organizations in July 2019, encouraging them to share information on their leadership, staff, and board members on their nonprofit profiles. Among organizations that did not share demographic data, 65% were unaware that this section of their profile was incomplete.

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12 Demographic & Technology Trends Changing the Nonprofit Sector Worldwide

Nonprofit Tech for Good

Source: 2017 Global Trends in Giving Report. Furthermore, to effectively fundraise nonprofits need to better understand how race affects giving preferences and habits. Source: 2017 Global Trends in Giving Report. 5) Africa’s population will more than double to 2.6 billion by 2050. Must-Read: Diversity in Giving Report.

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Trust-based considerations for demographic data

Candid

Demographics via Candid provides an opportunity to address some of these issues and help funders reach and build relationships with organizations that may not be part of their existing networks. But advancing equity goes much deeper than checking a demographic box and writing a check. Center relationships.

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Demographics via Candid: A data-driven approach to encourage equitable funding practices

Candid

By better understanding the demographic profile of those organizations that are—and are not—receiving funding, we can more closely track if they are representative of the communities they serve and whether they are getting the support they need to deliver on their missions. Introducing Demographics via Candid.

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Advancing racial equity for effective environmental grantmaking 

Candid

Their mission is simple: EGA promotes just, effective philanthropy for people and the planet. The stakes are high, but there’s good news: EGA has leveraged the vast reach of Candid’s demographic data to help unlock critical insights for equity in environmental philanthropy.

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What’s trending? Top subject searches in Candid nonprofit profiles 

Candid

Here we provide a snapshot of what’s been trending. In February, bucking end-of-year trends, none of these human services sub-categories were searched more often than the arts and culture sub-categories listed above. Photo credit: Pixels Effect via gettyimages The post What’s trending?

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