5 Myths That Are Sabotaging Your Major Gift Strategy
Saleforce Nonprofit
AUGUST 31, 2022
It includes how we use data to make decisions, how we engage donors between solicitations, and the tools and automation that power our day-to-day operations. Donor prospects in Salesforce with an iWave Score of 4 get added to the major gift portfolio. An ask too high and you might miss a gift entirely.
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