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How to Follow the Web Content Accessibility Guidelines: Resources for Nonprofit Design

Media Cause

The Web Content Accessibility Guidelines (WCAG) are what everyone must follow to make the web a more inclusive experience. The WCAG “define how to make Web content more accessible to people with disabilities, ranging from visual, auditory, physical, speech, cognitive, language, learning, and neurological.” . Contrast Checker.

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What is UX Design and How Can Understanding it Benefit Your Nonprofit

Media Cause

Organizing content using design elements to break up large chunks of text and writing in a concise way from the start can make it easier for users to retain important information. Designing for accessibility can make your content easier for all users to engage with. Using color combinations with a contrast ratio of less than 4.5:1

Design 52
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Sales Operations Demystified: What It Is, Why It Matters, and How To Do It Right

Wild Apricot

This often overlooked and sometimes under-appreciated department uses data to drive strategy, best practices to guide training, and technology to hack success. Sales Ops: Table of Contents. Technology. Selection of Enablement Software and other Technology Tools. Conversion Rates. Content Sharing and Management.

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8 Event Budgeting Tips Every Event Planner Should Know

AccelEvents

If you’ve run a similar event in the past, then you have some sense of expense ratios and trends. Marketing and event promotion: Paid content marketing and paid ads. Website design and/or hosting (if not included in your event management technology). Event management technology: Event platform fees. Event marketing.

Tips 89
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Digital Marketing Plan For Nonprofits: The Definitive Guide (2017)

Nonprofits Source

Or, are you throwing a ton of content on the web hoping someone will find it? By the end of this guide, you’ll learn how to get your content read … how to build brand authority & trust… And how to grow your revenues online. Click Through Rate (CTR). Does your nonprofit have a digital marketing plan ?

Digital 111
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Back to Basics: 5 Essentials Steps to Email Marketing

NonProfit Hub

Although a subject line seems small when compared to the rest of the email’s content, this one line is the first impression that you have on your readers. Make sure that the subject line you choose summarizes the content of the email or highlights the most important piece of your newsletter. Embrace the White Space.

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7 Ways to Get More Out of Your Online Fundraising Platform

Qgiv

Once you’ve got the technology you need, it’s time to optimize your online fundraising for your nonprofit. Not only do you gain a reliable revenue stream, your donor retention rate for monthly donors can be as high as 90%! These gifts often come from a donor’s employer and match their donation on a 1:1 ratio.