article thumbnail

Let it Go: When to Move on from a Major Gift Prospect

sgEngage

Seven contact attempts over six months, via at least two contact methods. There are three major exits you can take on the “Highway of Major Gift Giving.” Exit 1: Disqualification Road, Where Prospect Churn Lives The goal of qualification is to turn your big pool of suspects into a curated list of major gift prospects.

Gift 81
article thumbnail

6 Generations of Giving: Who Gives the Most and How They Prefer to Give

Nonprofit Tech for Good

Their average individual gifts are the highest among all generations, so securing even one donation from a member of these generations is a huge win. Below is a breakdown of overall giving behaviors, some statistics about each generation’s giving, how they like to be contacted, and their preferred giving method.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

What to Do When Your Fundraising Methods Fall Flat

Get Fully Funded

It’s a horrible feeling when the tried-and-true fundraising methods that have worked in the past stop working. Even experienced fundraisers sometimes use fundraising methods that just don’t work for a particular organization or audience. Let’s back up and look at your methods of fundraising through the eyes of your donor.

Method 75
article thumbnail

7 Ways Nonprofits Can Automate Donor Retention

Nonprofit Tech for Good

Here are seven excellent methods of increasing donor retention and how to automate them. Chances are, you’ve already made a good one with your donor because they’ve made their first gift to your organization. Examples: Make a second gift. For example, create a filter that includes all donors who have made a first-time gift.

Retention 339
article thumbnail

Major Gifts: 16 Strategies to Raise More

Neon CRM

What Are Major Gifts? Major gifts are generally the largest donations a nonprofit receives. The exact dollar amount that’s considered a major gift varies from organization to organization. The average nonprofit considers a gift of $5,000 or more a “major gift,” but that’s not a hard and fast rule. major gifts.

Gift 52
article thumbnail

Making a Connection: Tips and Tricks for Designing a Contact Page

Byte Technology

How many times have you browsed a website with content you really liked and, wishing to stay abreast of new developments or additions, you searched in vain for a contact page only to find there wasn’t one? Give your users a reason to contact you. Read on for more. Don’t overthink the amount of information you’ll need.

Contact 100
article thumbnail

Combining Wealth Screening and Matching Gift Efforts

Double the Donation

And if you’re looking to increase your organization’s corporate revenue as well, wealth screening and matching gift efforts go hand in hand. To boost your wealth screening and matching gift strategies simultaneously, equipping your team with the right tips and tools is critical. Understanding Matching Gifts.

Gift 52