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Nonprofit Donor Retention 101: Always Do This

Bloomerang

The tone of every communication was positive and respectful. For as long as the Fundraising Effectiveness Project has measured nonprofit donor retention it has been abysmal. Donor and dollar retention rates have averaged well below 50% for over a decade, and it’s been getting worse over time. People give. One week after gift:

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Digital Fundraising Guide: Ideas & Steps to Reach Your Goals

Qgiv

Our latest eBook, the Digital Fundraising Guide: Ideas & Steps to Reach Your Goals , is a complete guide to help you choose the right digital fundraising solution that works for your specific nonprofit’s needs. Our eBook will take you through how to create a memorable, simple, and inspiring donation form! Donor retention.

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Fundraising Best Practices: How To Host A Successful Peer-To-Peer Event

Bloomerang

Make sure your fundraisers are all on the same page by regularly communicating with them. If you and your supporters prefer a more direct communication method, you can send text messages. It all comes down to your donor retention strategies. Be careful with this method, as being too aggressive can lower your retention rates.

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9 Underutilized Emails that Improve Donor Retention

Connection Cafe

The 2014 Nonprofit Communications Trends Report was released last week and one of the more interesting findings was that donor retention remainsa lower priority. As my colleague Frank Barry mentioned, most nonprofits stink at donor retention. Over the past 10 years, donor retention has fallen from 33% to 27%.

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How Many Year-End Giving Emails Should I Send?

Neon CRM

And what’s most important to communicate to donors as the year comes to a close? Report The Nonprofit Email Report: Data-Backed Insights for GivingTuesday and Year-End Learn More Thinking Through Your Year-End Communication Strategy Before you get started with year-end giving email sends, it’s important to think through your strategy.

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9 Underutilized Emails that Improve Donor Retention

Connection Cafe

The 2014 Nonprofit Communications Trends Report was released last week and one of the more interesting findings was that donor retention remainsa lower priority. As my colleague Frank Barry mentioned, most nonprofits stink at donor retention. Over the past 10 years, donor retention has fallen from 33% to 27%.

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One Thing Most Nonprofits Stink at (Donor Retention) and How You Can Change It in 2014

Connection Cafe

In 2013, Chuck Longfield was on a mission to shed light on the importance of donor retention in the nonprofit industry. According to Chuck, ten years ago the average retention rates of a newly acquired donor were roughly 33%. If the ten-year trend continues, we’ll eventually end up with donor retention rates under 20%.