Bloomerang

JULY 26, 2021

In part 1 of this series, I outlined my top six fundraising strategies for 2021: . Mastering an analytic approach to strategy and planning. In this post, I’ll explore the second strategy. . Then ask yourself these questions: Is your mission clear and compelling (i.e., Is it easy to join your mailing list?

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Get Fully Funded

JANUARY 9, 2022

There are lots of details to think through and lots of questions to answer. A good plan has enough detail in it to adequately explain each strategy and activity. To get started, answer these six questions. Use your personal social media channels to let your friends and family know about your work. And that takes time.

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Greater Giving

NOVEMBER 21, 2022

In this guide, we’ll answer four common questions about planned giving, including: 1. Just like cultivating other major donors , outreach and relationship-building strategies grounded in prospect research are essential for your organization to make the most of planned giving. Use multiple marketing channels. Let’s get started!

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The Fundraising Authority

DECEMBER 4, 2020

In my mind, the optimal time-frame for your year-end fundraising strategy is about 6 weeks – you spend the final two weeks in November laying the groundwork (building on the cultivation work you did all year) and then make your asks during the month of December. Send out an e-mail fundraising letter. What will you do with the money?

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Neon CRM

AUGUST 18, 2023

Create Your Strategy Early Donors start vetting the organizations they’ll support around the month of September. Your plan should include your campaign’s messaging, theme, channels, and follow-up plan, for starters. Ask questions like: Have donors responded better to email over direct mail? Set S.M.A.R.T. Goals S.M.A.R.T.

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Bloomerang

AUGUST 2, 2021

In part one of this series, I outlined my top six fundraising strategies for 2021: . Mastering an analytic approach to strategy and planning. In this post, I’ll explore the third strategy. . Talk to your team to see what questions people are asking. . This is part three in a six-part series. Read part one and part two. .

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Everyaction

FEBRUARY 5, 2018

Click here for practical tips on improving your email program this year and here for an in-depth look at three reporting tools every nonprofit should have to improve their fundraising strategy.). In today’s digital age, it might seem somewhat nostalgic to talk about direct mail. You started out in direct mail almost 17 years ago.

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DNL OmniMedia

FEBRUARY 3, 2023

Using your digital strategy along with a few unique twists, you can avoid glazed looks and vacant stares from your audience members. Sit down with your event planning team and ask yourselves this question: why should someone take the time out of their day to attend your event? Create a wider-reaching marketing strategy.

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The Modern Nonprofit

MARCH 26, 2024

By using cause-specific language that clearly conveys the urgency of needs on the ground, you can compel donors to take immediate action through their communications across channels. Segmenting new donors based on demographics, interests and preferred channels can enable more personalized outreach. This builds a connection.

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Get Fully Funded

JUNE 14, 2023

This article will cover the following strategies for donor communications for small nonprofits: Tailor communications to donor preferences. Let’s dive into five strategies you can use to personalize donor communications! Consider your communication channels. Address donors by their preferred names and pronouns. Social media.

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Pamela Grow

AUGUST 2, 2023

Multichannel without question. And, according to ANA/DMA, “Direct mail still pulls a higher response rate than any marketing medium.” Direct mail and digital work side by side to ensure your best campaign. What channels did you use last year? For direct mail, always think package, not letter. Where do you begin?

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Allegiance Group

MAY 1, 2024

In the following blog post, we will delve into practical strategies to help your nonprofit maximize its efforts during the crucial calendar year-end period. Similar questions can be asked of pandemic ”crisis donors” and monthly donors. Looking for help to utilize your data to drive your year-end strategy? We can help. #2

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Bloomerang

DECEMBER 2, 2022

Our Ask An Expert series features real questions answered by Claire Axelrad, J.D., Today’s question come from a nonprofit employee who want advice on whether suspense or emotion is a better hook in a fundraising appeal: . Ask this critical question: Why might they care about having pickleball courts in your township?

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The Modern Nonprofit

APRIL 18, 2023

Break down your goals into objectives and strategies: Objectives are the specific steps or milestones needed to achieve your goals, while strategies are the methods or tactics you’ll use to accomplish your objectives. This may include email , direct mail, social media , phone calls, or in-person events.

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Achieve

JULY 26, 2021

Figure out your strategy. Use a multi-channel fundraising approach. Figure out your strategy. A coordinated strategy can not only ensure continuity across the way that your organization asks for donations, but it can also provide a framework for you to plan future donation campaigns. . Get creative. Who is my audience?

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Qgiv

AUGUST 23, 2022

Outline your marketing strategy. Before you can start spreading the word, you need to outline your marketing strategy. The best way to market any fundraiser is by using a multi-channel approach. To get the most impact out of your multi-channel marketing strategy, you need to understand your audience for each marketing channel.

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M+R

FEBRUARY 5, 2021

And so, too often, the magic of mid-level giving is lost, especially in digital channels. Goals + strategies. The questions we need to ask go beyond the immediate revenue numbers. In our work with our clients, we have found three core digital strategies that can accelerate the mid-level pipeline: Find your audience.

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Bloomerang

AUGUST 7, 2023

And it’s why the way we’re used to categorizing gifts as small, medium, and large (or “new,” “mid-level,” and “major”) may not be the most fruitful strategy. You’ll need to put strategies in place to do this; then monitor their engagement. If they made an offline gift, mail a personalized thank you letter within 48 hours.

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EveryAction

NOVEMBER 9, 2022

If email or mail appeals are a part of your GivingTuesday strategy, segmenting your audience could make a big difference for return on investment (ROI.) By listening to your donors and continuously learning from their giving trends, you can make adjustments to your fundraising strategy in real time to increase your campaign’s revenue.

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Whole Whale

MARCH 30, 2023

This is a great question to play with for creating a unique prompt for creating draft personas for your nonprofit. Communication preferences : Knowing how your donors prefer to communicate, whether it’s email, social media, phone, or direct mail, can help you deliver your message to them more effectively.

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DipJar

FEBRUARY 2, 2023

If your organization struggles to boost fundraising each year (or is seeing a decline in overall donations), it can be hard to know how to improve your fundraising strategy. Target the right communication channels. When you combine these data sources, you can answer questions like: Who is new to your file that hasn’t made a gift yet?

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Bloomerang

MARCH 10, 2023

Our Ask An Expert series features real questions answered by Claire Axelrad, J.D., Those values are the basis for what companies today aim to integrate into their cultures and across their business channels. How many people are on your mailing lists? Hope this win/win strategy helps you move forward! BOTTOM LINE 1.

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Qgiv

MAY 31, 2023

For a social media strategy to be effective, you need to have engagement with your followers. Using these to build your social media strategy will maximize your opportunities to engage with your followers. As each social media channel is unique, your audience will be different too. Now, the most important question: How?

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The Storytelling Non-profit

MAY 3, 2022

Some examples of fundraising and marketing assets you may use in your campaign include: direct emailing , radio ads, bus ads, mail drop, etc. What is a multi-channel fundraising? It is a strategy used by non-profits organizations to reach out to more donors through the use of multiple communication channels.

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Bloomerang

JUNE 1, 2022

In this guide, we’ll review the importance of year-end giving and the best strategies to use to plan a successful campaign. This gives your team time to prepare and align on strategy and timelines. Direct mail is the most popular year-end giving marketing method. Here’s what to expect: Year-end giving statistics roundup.

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Bloomerang

APRIL 5, 2021

I recently asked 100 fundraisers this question and almost half said they recruited their absolute best donors from prospecting with board members, staff, volunteers and stakeholders. 7 questions to ask yourself before investing in acquisition . 5 acquisition strategies for smaller shops . Referrals from board members?

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Bloomerang

AUGUST 21, 2023

The Fundraising Planning and Climate Report ’s findings show the following: Adjust fundraising strategies : Based on the report’s predictions, consider adjusting your fundraising strategies to align with the current socioeconomic and cultural climate, and donor preferences. Your own careful review of the report is encouraged.

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Nonprofit Tech for Good

AUGUST 19, 2023

Nowadays, life’s moving fast, and donors really appreciate the option to give when they want to, without dealing with going somewhere or mailing a check. When it comes to online giving, donors don’t have to stress about being there in person or mailing in their support.

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CauseVox

AUGUST 10, 2021

Let’s break down the elements of a great fundraising event invitation and show it in practice with some top examples: Use A Multi Channel Approach. The most effective way to increase the number of touches you have is to share your invitation in a wide variety of channels , both online and offline. Power-Up Your Events With CauseVox.

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Allegiance Group

OCTOBER 3, 2022

But now organizations are left with one question: How can you keep donors acquired during the Covid crisis? Since retention rates tend to be higher for repeat donors than new donors, a successful donor retention strategy could help your organization survive economic downturns. What is donor retention? Why do donors stop giving to you?

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Achieve

APRIL 28, 2022

Ask supporters open-ended questions. Question: When there are so many different social media platforms—not to mention the old standbys of email and texts—how do you reach your followers? engagement channels. Your donor engagement strategy needs to involve more than simply asking for donations. It’s also about.

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Get Fully Funded

JUNE 16, 2022

For each of your online campaigns, your revenue goal should tie into your overall fundraising strategy. Metrics like these measure your digital marketing campaigns in different ways, but they all seek to answer the same question: “Are your campaigns raising or losing money?” . Don’t drop other channels, though! Direct mail .

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sgEngage

APRIL 3, 2023

In this guide, we’ll answer some frequently asked questions about passive fundraisers and suggest four passive fundraising ideas for your nonprofit to consider adding to your revenue model. To understand the idea more accurately, let’s look at three commonly asked questions about passive fundraising: What is a passive fundraiser?

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NonProfit Hub

JANUARY 28, 2021

email marketing is one of the most effective channels for nonprofit organizations. That means it’s time to work on your email marketing strategy. . However, it can take a lot to make your email marketing strategy work. Use a unique message strategy for donors depending upon their contribution. Buying mailing lists.

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Saleforce Nonprofit

APRIL 6, 2022

Through CRM platforms , data provided a means to channel donor generosity, drive journeys, and manage the influx of donations to empower scale and growth of nonprofit income. The pandemic changed how nonprofits fundraised from various income streams and channels they deployed.

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sgEngage

OCTOBER 14, 2022

Establish your organization’s brand purpose and use it to guide the development of your marketing strategy whilst considering the most effective ways to communicate that purpose to various audiences. Developing a strategy for embedding purpose-driven communications based on audience data will likely involve a fair amount of trial and error.

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Care2

JUNE 15, 2011

Unless you’ve been living under a rock, you’ve heard that multichannel fundraising, i.e. enabling your donors to give via postal mail, your website, telemarketing, social media, etc. But what if you don’t have the budget or staff to focus on eight (or eighteen) different giving channels? We can help!

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