Nonprofit Tech for Good

NOVEMBER 4, 2021

By shopping at any of the 64 online stores listed below, socially conscious and ethical consumers can channel some of their spending power this holiday season into the nonprofit sector and the Greater Good. For those that prefer to donate money as gifts, consider purchasing a charity gift card from TisBest.org or GlobalGiving.org.

Benefit 322

Benefit Online Museum United States 322

Bloomerang

DECEMBER 16, 2021

Julie Ordoñez will outline a proven strategy, messaging and action steps you can implement right away to close major gifts faster, ethically. We’re here to talk about 3 steps to closing over $10,000 gifts by December 31st. It is not too late to raise major gifts this year. So I want this to be interactive.

Gift 111

Gift Video Calendar email 111

Bloomerang

MAY 15, 2023

Are you using one master email list that includes your monthly donors, volunteers, everyone who’s ever made a gift at any level, people who attended your annual event once, and people who signed up to get your emails on your website? For example, think about what happens after someone makes their first gift to your organization.

Data 94

Data Gift Relationship Interaction 94

M+R

JANUARY 11, 2022

Fewer gifts, higher averages! However, one trend that did come through loud and clear was that the majority of groups received fewer gifts, but a higher average gift compared to last year. This contributed to the increase in average gift, as search has historically driven stronger average gifts than other ads channels.

Fundraising 109

Fundraising Gift Sample Benchmark 109

M+R

MARCH 14, 2024

Museums can have a hard time soliciting smaller dollar annual gifts tied to mission, rather than a new exhibit, and this is a great place to turn the focus to why donor support matters. They also felt too focused on Penny Pi, a Pi Day character the Museum had invented that was prominently featured across channels and was even an email signer.

Giving 95

Giving Museum New York City Boston 95

Top Nonprofits

JULY 26, 2021

In addition to branding, you can optimize your donation page in a number of other ways to increase your donation completion rates, gift averages, and recurring donations. Your nonprofit likely takes a multi-channel approach toward fundraising. Create a consistent experience for your supporters. Giving day campaigns.

Donation 111

Donation Nonprofit Gift Channel 111

Achieve

APRIL 28, 2022

Promote matching gift opportunities. Show your appreciation with an interactive virtual event. Answer: Diversify how, when, and why you interact with your donors and potential donors. . engagement channels. Promote matching gift opportunities. Here’s what we’ll cover: Take a multichannel, multipronged approach. .

Donor 59

Donor Tips Online Gift 59

Nonprofit Tech for Good

FEBRUARY 17, 2022

How long someone has been supporting your event, how they prefer to be contacted, and the content they’re most likely to interact with are just a few examples of how data helps you reach your supporters where they are. Ask local businesses if they can help you thank your volunteers by donating gifts or experiences.

Tips 334

Tips Fundraising Management Cancer 334

EveryAction

JULY 3, 2023

When a donor fills out an automatically mobile-optimized EveryAction donation page, you’ll be able to instantly use that data to inform campaigns in other channels, from email to telemarketing. Offer intuitive options , like recurring gifts and email sign-ups, directly in the donation process. Ensure your site is easy to maintain.

Virtual 190

Virtual Site Support Fundraising 190

Bloomerang

JULY 31, 2023

The pressures to maintain and increase gift income mount as the need for programs, services, and benefits escalate during times of inflation and challenging economic realities when more people are struggling. What have they enjoyed from gifts made to other good causes that they haven’t seen receive enough attention from your nonprofit?

Help 64

Help Gift Nonprofit Donor 64

Neon CRM

OCTOBER 31, 2023

Ask: Send a personalized request for support that acknowledges the donor’s past gifts and shares the impact their donation will make. Thank: Always send a “thank you” message to every donor, no matter the size of their gift. Knowing what channels to use—like whether you need to email donors versus posting on Facebook—is one thing.

Donor 98

Donor Strategy Nonprofit Phone 98

Pamela Grow

FEBRUARY 27, 2024

A holistic nonprofit digital marketing plan involves weaving together multiple channels and strategies into a unified approach that resonates with your target audience. For example, let’s say that your nonprofit is trying to raise more funds by securing more matching gifts. Choose your digital marketing channels. Measurable.

Digital 59

Digital Marketing Create Social Media 59

The Modern Nonprofit

MARCH 26, 2024

By using cause-specific language that clearly conveys the urgency of needs on the ground, you can compel donors to take immediate action through their communications across channels. Segmenting new donors based on demographics, interests and preferred channels can enable more personalized outreach. This plants a seed.

Support 52

Support Donor Community Retention 52

sgEngage

OCTOBER 11, 2023

No matter what your mission is, you’re probably dedicating significant resources to finding potential supporters and getting that first gift. I’m sure you’re using at least one of these social media channels. Develop an acquisition strategy for your top one or two social media channels.

Donor 82

Donor Social Media Websites Content 82

Allegiance Group

APRIL 15, 2024

It starts with a detailed analysis of your donor base, including average gift size, retention rates, and cost per acquired donor. Select communication channels and advertising platforms for the campaign. These should be channels and platforms that your audience regularly engages with.

Fund 52

Fund Donor Strategy Search 52

Allegiance Group

APRIL 15, 2024

When leveraged with other communication channels, direct mail can generate significant engagement and gift-giving from donors. Additionally, holding onto physical mail may remind them to make another gift in the future. This shows that appreciation for this communication channel is growing among younger generations.

Mail 52

Mail Fundraising Nonprofit Channel 52

sgEngage

JUNE 4, 2023

Bennington College 300+ annual work hours saved automating gift notifications and documentation Preble Street 500+ annual work hours saved automating gift reporting and documentation Make Room for Collaboration Fundraisers are collaborative by nature. Automation can be an easy fix, especially for smaller gifts.

Knowledge Worker 62

Knowledge Worker Fundraising Gift Gartner 62

DipJar

FEBRUARY 2, 2023

Target the right communication channels. When you combine these data sources, you can answer questions like: Who is new to your file that hasn’t made a gift yet? These insights can help you identify prospective major donors with the giving affinity and capacity to make major gifts to your cause.

Fundraising 52

Fundraising Channel Files Data 52

Nonprofit Tech for Good

APRIL 2, 2023

While this tool is a valuable asset for nonprofits, it shouldn’t be seen as a substitute for human interaction. This information can then be given to your donors and used on your marketing channels. 7) Engaging Volunteers and Your Board ChatGPT can help you recruit, engage, and manage volunteers, including your board members.

Tools 361

Tools Fundraising Analytics Analysis 361

Greater Giving

JULY 20, 2022

Nonprofits are struggling to connect donors with the cause—but these four donor engagement best practices can open up new communication channels. However, 27% of nonprofits are struggling to develop major donors and large gifts. Donor Engagement Through New Communication Channels. What does “multi-channel” mean?

Action 52

Action Money Raise Donor 52

Allegiance Group

OCTOBER 3, 2022

Could the next gift come because of that moving photo on social media? Furthermore, repeat donors may be more willing to increase their contributions as they become more engaged with a nonprofit, providing more gifts of higher value. Consider how often you thank supporters and remind them of their charitable impact across all channels.

Retention 52

Retention Donor Rate Mail 52

Neon CRM

AUGUST 11, 2023

If those new donors never make a second gift, that return on your investment won’t grow. But, if you can inspire new donors to give a second $50 gift, you’ll net $60 instead of $10. Giving from individual donors is down , which means organizations are increasingly relying on gifts from major donors. Made in-kind gifts?

Retention 98

Retention Donor Gift Template 98

Nonprofits Source

FEBRUARY 22, 2024

Who do you want to see and interact with your content? Additionally, it’s a good idea to provide suggestions for donation amounts along with impact labels, so visitors know what their gift does for your nonprofit. The first step to creating a nonprofit content strategy for WordPress is to determine your goal and your audience.

WordPress 52

WordPress Content Strategy Create 52

Achieve

JUNE 21, 2023

Sponsors are investing in your event, so it’s your job to maximize this investment and ensure they are getting what they desire out of your event, whether it’s name and logo exposure, brand lift, or the ability to interact with attendees. These could be used as auction items, raffle prizes, or attendee gifts. Use social media.

Nebraska 52

Nebraska Fundraising Sponsor Channel 52

M+R

JULY 27, 2023

in January, looked at changes in giving behavior across all digital channels between control and test groups, 12/14 (when the first EOY appeal launched) through 12/31 (famously always the official end of EOY). Across all digital channels, the test group gave 22% more revenue per donor!

Fundraising 52

Fundraising Test Advocacy Metrics 52

Cloud 4 Good

SEPTEMBER 8, 2021

Consider archiving gifts older than five years to your data warehouse and generating summaries of prior giving via the warehouse. Cross Channel Analytics. These engagement channels generate a lot of data—granular data that is difficult to leverage in your CRM but can be vital to understanding your constituents.

Roles 112

Roles Data Strategy Technology 112

M+R

FEBRUARY 18, 2022

Rich media also allows for interactive, clickable ads that invite viewers to see the world (literally!) With our year-end ads, we really wanted to create experiences where people could interact with the brand more. . – Amanda Person, Senior Creative Project Manager. through a National Geographic Explorer’s lens.

Team 52

Team Fun Yahoo Amazon 52

Allegiance Group

JUNE 7, 2023

Additionally, they can give at different levels, ranging from small, one-time gifts (e.g., $10) 10) to major gifts (e.g., Businesses most often give through matching gifts, corporate and volunteer grants, or in-kind donations of free goods or services. Carving out time to interact with major donors face-to-face.

Donation 52

Donation Practice Fundraising Gift 52

Bloomerang

NOVEMBER 12, 2021

2017 to 2021 saw a 160% increase in customers’ digital interaction with brands. There are two principle types of predictive analytics: (1) lead scoring, which many nonprofits use to predict the likelihood of a donor making an annual gift, major gift, or planned gift, and (2) time-series forecasting, which few nonprofits consider. .

Analytics 109

Analytics Digital Tools Measure 109

Bloomerang

JULY 5, 2021

Note that the relationship extends to every interaction between the consumer (aka donor) and your brand. Ensure all public-facing interactions are customer-service focused. Per the Loyalty Barometer, 58% of consumers feel the most important way a brand can interact with them is through surprise offers and gifts.

Donor 141

Donor Strategy Retention Relationship 141

Achieve

MARCH 2, 2022

Make sure you show off your items with pictures and videos on your social media channels and website in the weeks leading up to your event to drum up excitement. With an email marketing campaign, you’ll see a much higher return on investment than with any other marketing channel.

Ideas 59

Ideas Online Fundraising Social Media 59

Bloomerang

MAY 10, 2022

Review the steps of the donor stewardship journey below: Acknowledge the donor’s gift as soon as you receive it. Your Major Gifts Officer will focus their efforts on building relationships with major donors. Interacting with your supporters on social media. Getting to know donors at events. Getting to know your volunteers.

Relationship 95

Relationship Donor Build Tips 95

Top Nonprofits

MARCH 12, 2021

This can make the interaction feel more personal, and we all know that more personal = better relationships = more loyal donors. While mobile giving may be trendy, it’s still a good idea to utilize a multi-channel fundraising approach to best engage with your network of support. Don’t let your valuable gifts be a part of that stack!

Trend 98

Trend Campaign Fundraising Mobile 98

Qgiv

JANUARY 24, 2024

A successful fundraising strategy uses a multi-channel approach to spread awareness of your mission, announce important event dates, and reach wider audiences. Do they receive an inspiring receipt after their gift, or do they get something stale and generic? Donor stewardship What is the average donor’s experience with your nonprofit?

Practice 52

Practice Strategy Guide Fundraising 52

Achieve

MAY 11, 2023

Give gifts. Much like your nonprofit would reach out to donors through multiple channels , consider also thanking your employees through different methods. Give gifts. Another way to recognize your employees’ hard work is by giving them gifts, which can be customized to fit your nonprofit’s budget. Event tickets.

Ideas 52

Ideas Method Gift Nonprofit 52

Greater Giving

JULY 18, 2023

You collect information at every turn, whether someone fills out your donation form, registers for an event, interacts with you on social media, or browses your website. Communication preferences: Know which channels donors prefer being contacted on. This can help locate major gift prospects or upgrade opportunities.

Data 98

Data Donor History Demographics 98

Bloomerang

JUNE 28, 2021

For the fundraiser, this means building a donor love and loyalty plan that connects supporters (1) with multiple people representing your organization and (2) via multiple channels so no one is overlooked or diminished based on their communication preferences. Test new approaches, channels, formats, and ideas. Be ethical.

Culture 111

Culture Strategy Nonprofit Philanthropy 111