Bloomerang

APRIL 6, 2021

Now more than ever, effective fundraising is what your nonprofit depends on to survive. All this fundraising definitely involves sending appeals to your donor base. Deciding on the channels through which to send your appeals can be tough—there are so many ways to reach donors these days. What is multi-channel fundraising?

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Neon CRM

MAY 31, 2023

But for fundraisers, numbers can reveal a lot of insights that help you understand donors, demographics, and more. Fundraising metrics are the key to unlocking your most effective, generosity-encouraging strategies. Here are 10 fundraising statistics worth noting. It’s mostly true—numbers don’t always tell the whole story.

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Statistics Fundraising Metrics Mail 97

Bloomerang

OCTOBER 16, 2023

Does thinking about meeting your year-end fundraising goal give you night sweats? What if there was one thing you can do right now to ensure your fundraising success and boost year-end gifts? I want you to know the impact of your gift this year. Texts have a 98% open rate. Can’t say that I blame you. Much lower!

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Nonprofit Tech for Good

APRIL 2, 2023

While ChatGPT may be all the buzz, have you considered how it and other artificial intelligence tools could enhance your fundraising efforts ? For nonprofits, it’s proving to be a valuable resource for writing communications, deepening engagement with supporters, and fundraising.

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Tools Fundraising Analytics Analysis 361

Qgiv

AUGUST 26, 2021

Whether developing fundraising strategies, creating donor retention programs, launching humanitarian outreaches on the other side of the world, or implementing marketing and assimilation strategies to grow a local church, Darrell’s passion is to help clients achieve their goals and fulfill their mission. . What Is Donor Retention Rate?

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Nonprofit Tech for Good

JUNE 23, 2020

Related Webinar: Online Fundraising Best Practices for Nonprofits. Today, nonprofits worldwide have access to online fundraising tools that could not have been imagined at the turn of the millennium, and current best practices are shaped by 20+ years of innovation and experimentation. 1) Implement Donation Page Best Practices.

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Get Fully Funded

JANUARY 24, 2024

Fundraising is the bread and butter of nonprofit organizations—without gifts from generous donors, your nonprofit wouldn’t be able to work toward its mission. That’s fundraising 101 , the basic concept that your nonprofit relies on to see success. Matching and recurring gifts. Convenient payment processing.

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Pamela Grow

AUGUST 2, 2023

We’re in the dog days of summer… And that can only mean one thing — year-end fundraising season is upon us! Why end-of-year fundraising? And, according to ANA/DMA, “Direct mail still pulls a higher response rate than any marketing medium.” What channels did you use last year? What’s your renewal rate? By segment?

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Free Fundraising Mail Nonprofit 88

EveryAction

OCTOBER 26, 2022

End-of-year fundraising can feel like a noisy cash grab. Is there something you can do now to influence their end of year gift? Warm your donors up with some thoughtful stewardship through a channel that will help you get through: mobile. TechJury has reported that SMS open rates average 98%. Think you’ll make a gift?

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Bloomerang

JUNE 26, 2023

At the end of 2022, we asked 1,000+ nonprofit professionals what worked well in 2022, what they believed would work well in 2023, and their general outlook on the current fundraising climate. Based on survey results, we found that fundraising success is determined by the media channels nonprofits use to share their message and mission.

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Bloomerang

JANUARY 3, 2022

You survived the end-of-year fundraising season ! . After you’re done celebrating your wins, it’s time to evaluate the success of your end-of-year fundraising campaign. . Why you should evaluate your end-of-year fundraising campaign . So, ask yourself : What was your original fundraising goal? Total number of gifts.

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Allegiance Group

APRIL 15, 2024

Direct mail fundraising should be an integral part of your nonprofit’s direct response strategy. When leveraged with other communication channels, direct mail can generate significant engagement and gift-giving from donors. Top Direct Mail Fundraising FAQs What is direct mail fundraising? Let’s get started!

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Bloomerang

MAY 31, 2022

Your nonprofit’s fundraising strategy encompasses more than just earning donations from supporters. That’s why developing a strategic fundraising plan is necessary. We’ll cover: Why you should create a fundraising strategy. 6 elements your fundraising strategy should include. 10 steps to build your fundraising strategy.

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EveryAction

AUGUST 25, 2022

It’s never too early to start planning for your nonprofit’s GivingTuesday and year-end fundraising efforts. In this 6-part blog series, we’re highlighting key digital features your organization can start implementing now to boost fundraising this fall. Last week, we went over sustainer upsell lightboxes.

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Saleforce Nonprofit

AUGUST 31, 2022

As fundraising professionals, we are on the frontlines of the digital revolution. In this blog, I’m going to bust some common myths about major giving to show how a digital-first mindset can benefit even the most analog of fundraising practices. Giving fundraisers a new tool is often met with desperate sighs.

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Bloomerang

AUGUST 21, 2023

This post describes actions you can take to implement the findings of Bloomerang’s 2023 Fundraising Planning and Climate Report. 1,071 fundraising professionals were surveyed at small and medium-sized nonprofits supporting a variety of causes. Not all fundraising programs look alike.

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M+R

DECEMBER 8, 2023

As with other deliverability changes , we wanted to explore what this means for our pals in digital fundraising. TL;DR: Digital advertisers might see some turbulence, email fundraisers should be fine. the nonprofit fundraising apocalypse. What is Link Tracking Protection? Don’t worry, it’s not that bad.

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Qgiv

JANUARY 24, 2024

No matter where you are on your journey in the nonprofit world, fundraising is the lifeblood that fuels the important, world-changing work you do. Your passion and drive demonstrate why donors should give to your cause, but finding new donors and keeping existing ones takes something more: a solid fundraising strategy.

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Classy

JUNE 4, 2021

A simple way to boost funds with minimal effort is to allow your donors to double eligible donations through employer matching gift programs. Matching gift programs are a form of corporate philanthropy in which companies financially match the individual donations their employees make to charitable organizations.

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EveryAction

DECEMBER 2, 2022

Established in 2012 at the 92nd Street Y as a day to encourage everyone to “give, collaborate, and celebrate generosity,” the nonprofit world knows GivingTuesday , the Tuesday after Thanksgiving, is a major fundraising day and serves for many as the unofficial start to the year-end fundraising season.

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M+R

JULY 27, 2023

That’s certainly been the case for all the years we’ve helped the Union of Concerned Scientists with their fundraising. That assumption was also backed by years of UCS’s email fundraising metrics consistently beating M+R benchmarks. Email fundraising response rate went up 11% for the test group.

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Qgiv

SEPTEMBER 1, 2021

What marketing channels will you use? If you’re thinking about taking a one-channel marketing approach, there’s a good chance some donors will miss your messaging. Instead, try using multi-channel marketing to earn more Giving Tuesday donations. What is multi-channel marketing? Here are some tips!

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Achieve

OCTOBER 6, 2023

However, your nonprofit isn’t the only one that understands just how valuable social media can be for your fundraising efforts. By collecting and analyzing key data points, you’ll be able to continually refine your strategy and stay at the forefront of social media fundraising. This is where your social media engagement rates come in.

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CauseVox

JULY 18, 2023

As a nonprofit professional, you understand the importance of a well-crafted fundraising development plan. Whether you’re creating a new plan or adapting an existing one to address new trends and unprecedented events – a common occurrence in recent years – it’s important to remember that fundraising plans are dynamic.

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Neon CRM

AUGUST 18, 2023

Getting started with nonprofit fundraising can be a thrilling journey. To succeed, it’s important to grasp the basics of three strategies: email fundraising, direct mail fundraising, and fundraising events. acronym to guide your team through setting the right objectives for your fundraiser.

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Saleforce Nonprofit

AUGUST 31, 2022

As fundraising professionals, we are on the frontlines of the digital revolution. In this blog, I’m going to bust some common myths about major giving to show how a digital-first mindset can benefit even the most analog of fundraising practices. Giving fundraisers a new tool is often met with desperate sighs.

Gift 52

Gift Strategy Amazon Digital 52

Whole Whale

SEPTEMBER 8, 2023

What if we could have a conversation about fundraising strategy with David Ogilvy, founder of Ogilvy a leading marketing/PR firm and deemed the ‘Father of Advertising’? Show how gifts further the outcomes step-by-step. What motivates instant digital engagement and gifts? Creativity matters only if it sells.

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Lesson Fundraising Digital Test 59

Bloomerang

JANUARY 13, 2022

Traditionally, January isn’t a very lucrative month for fundraising. Donors who just made a donation to your nonprofit during the end-of-year giving season might not think you need another donation from them so soon after they made their last gift. Just remember to vary the channels you use so your efforts don’t overwhelm your donors.

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M+R

FEBRUARY 4, 2021

But the past is close behind, and there is plenty we can learn from the 2020 end-of-year fundraising season that will help improve our fundraising efforts in the year ahead. Revenue increases were widespread, but not uniform—some nonprofits saw an influx in mid-level and large gifts, while others grew their low-dollar conversions.

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Bloomerang

NOVEMBER 16, 2023

Mobile communication is becoming a central part of nonprofit fundraising and advocacy. According to the M+R Benchmarks 2023 report , 62% of nonprofits used text messaging for fundraising purposes in 2022. This guide will explain how the process works and ways to optimize your campaigns to raise more from this channel.

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sgEngage

SEPTEMBER 28, 2021

There is undeniable momentum in online fundraising as highlighted by data in the Blackbaud Luminate Online® Benchmark Report 2020. So, the real question is: what will online fundraising look like moving forward? There are a few data points from the Benchmark Report that offer a glimpse into the future of online fundraising: 42.4%

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Qgiv

JANUARY 8, 2024

As we embark on another year of impactful endeavors, let’s delve into the top ways you can increase your fundraising efforts in 2024. Fundraising is a pivotal part of your nonprofit’s ability to help change the world. Employing these latest trends and best practices can help you amplify your organization’s fundraising success!

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Qgiv

JULY 30, 2021

Peer-to-peer fundraising is an incredible opportunity to leverage your supporters’ personal networks and increase the reach of your campaign. This strategy involves recruiting supporters to fundraise on your behalf, and you might be surprised to find out just how many of them are willing to fundraise for your organization!

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Neon CRM

AUGUST 11, 2023

It’s one of the most high-profile fundraising days of the year. It’s easy to focus on fundraising success and forget about donor retention. But here’s the thing: Your GivingTuesday fundraising success is only part of the equation. If those new donors never make a second gift, that return on your investment won’t grow.

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Bloomerang

JULY 26, 2021

In part 1 of this series, I outlined my top six fundraising strategies for 2021: . Investing in digital-first fundraising and marketing communications. As a fundraiser, don’t abdicate responsibility by leaving your donation page or plugin updates to your marketing or IT staff. You can read part one here.

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sgEngage

OCTOBER 21, 2021

Whenever fall approaches, the professional fundraiser in me starts a long running list that will last precisely until January 1 st : end of year fundraising is here. In the past I have been guilty of launching into end of year fundraising without reflecting upon the previous year. Celebrate the non-financial gifts.

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Whole Whale

AUGUST 25, 2021

Direct mail response rate (to house): 4% Postage per letter: $0.49. Very large charitable donations—categorized here as gifts of $100 million or more… that were publicly announced totaled at least $3.3 Direct mail response rate: (to house): 5% Postage per letter: $0.47. Charitable bequests included $31.76 Mail stats. 2016 Stats.

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