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Unlocking Digital Giving: 7 Essential Steps to Accept Donations Online

Nonprofit Tech for Good

As the world becomes increasingly more digital, nonprofits around the globe are recognizing the importance of accepting online donations as a form of giving. Online giving can provide numerous benefits for nonprofits, from increasing donation amounts to improving donor engagement.

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Answers to the Top 13 Questions Nonprofits Have About Giving Tuesday

Nonprofit Tech for Good

To help you capitalize on the start of the biggest donation season of the year, Classy.org is answering top questions from nonprofits that are zeroing in on the year-end giving season. This year, nonprofits face the return to fundraising in a hybrid environment with a continued focus on developing strong online donation experiences.

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How to Leverage Email as a Recruitment Tool: 4 Strategies

Nonprofits Source

With approximately 344 billion emails sent per day, it’s no wonder why so many recruiters use this channel to source, engage, and secure job applicants. However, the sheer volume of emails the average candidate receives means you need to add marketing-savvy tactics to your toolkit. Use automated personalization tools.

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5 Tips for a Winning Email Marketing Strategy

Saleforce Nonprofit

Email marketing is one of the most cost-effective marketing channels, enabling you to talk directly to your past, current, and potential donors. An added benefit of email marketing strategies is that you can analyze performance and optimize those conversations in real-time. How have they engaged with past email campaigns?

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4 ways your site should support year-end virtual fundraising

EveryAction

The answer to that last question is almost certainly your website. This means your website is one of your nonprofit’s most valuable tools for staying connected to your supporters and bringing in end-of-year donations. This is especially important for nonprofits seeing surges in new visitors and donations during the year-end season.

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Direct Mail in a Multi-Channel Fundraising Strategy

Bloomerang

Whether you’re sending general donation requests, sponsorship requests, or end-of-year-appeals, it’s important to amplify your fundraising campaigns as broadly and loudly as possible. . Deciding on the channels through which to send your appeals can be tough—there are so many ways to reach donors these days. In fact, you shouldn’t! .

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8 Must-Have Integrations for Your Nonprofit CRM

Nonprofit Tech for Good

Expand your ability to accept donations across borders on your donation pages. 5) Double the Donation. Corporate donation matching is rapidly gaining momentum, and the easiest, most hand-holding-est, follow-the-money-from-start-to-finish-est matching program to link your campaign pages with is Double the Donation.