Kindful

FEBRUARY 25, 2021

There was a time not too long ago when digital channels like email, social media, and text messaging were seen as complementary to direct mail: the cornerstone of any robust donor communications strategy. Unfortunately, direct mail seems to have fallen out of favor with nonprofit communicators. And yes, that includes direct mail!

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Nonprofit Tech for Good

APRIL 3, 2022

Be familiar with every fundraising program, event, campaign, and activity so you can tell others (sustainers, major gifts, events, direct mail, giving circles, etc.). Stay in regular contact with newsrooms and pitch stories to help the organization reach a larger audience. bulk mail permits, rules and regulations, mail houses).

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Fundraising Mail Law Donation 350

Nonprofit Tech for Good

NOVEMBER 20, 2021

electronically or via regular mail). Therefore, find out which businesses have the capacity to contribute and present the auction as an opportunity to support a great cause and reach a new customer base. Urge your contacts to register as bidders for the auction but understand that this is not the only call to action you should include.

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Virtual Personal Tips Online 259

The Fundraising Authority

SEPTEMBER 7, 2022

As you are looking for donors to make contact with and insert into your fundraising funnel, you don’t want to waste time. They may be a great prospect for a “ minor donor program ,” an event, direct mail, etc. The following is an excerpt from our class How to Find New Major Donors and Get Them to Give to Your Non-Profit.

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Guidelines Donor Organization Profit 312

Nonprofit Tech for Good

APRIL 10, 2021

Thanks to technology, there’s no need to spend hours processing mailed registration forms, checks, receipts, and entering information in endless spreadsheets. The good news is regardless of these changes, the primary focus of the event remains the same—golf and your cause. 2) Upgrade to online registration. 7) Collect the data.

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Practice Fundraising Registration Virtual 306

Neon CRM

JUNE 8, 2023

How can you grow your nonprofit email list in a sustainable way that keeps fake contacts out and keeps supporters subscribed and engaged? What Not to Do Growing your nonprofit email list is an important step toward increasing support for your cause, but some growth methods come with negative consequences.

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Nonprofit Tech for Good

OCTOBER 22, 2020

Gone are the days of list acquisitions and swapping of mailing lists. They are not places where individuals go first to seek out information about a cause or to make a donation. Far too many groups are not focusing their fundraising efforts on wide-scale donor acquisition efforts. Social media sites are for relationship building.

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Social Media Donor Media Social 353

Nonprofit Tech for Good

FEBRUARY 1, 2021

What’s more, with social distancing and contact-free protocols likely to stick around for much of the year, an event website is even more important for communicating information, collecting registrations, and displaying sponsor recognition. Easily promote your event to a wide audience. How to Get a Free Website through Golf for Good .

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Websites Benefit Sponsor Fundraising 214

Nonprofit Tech for Good

FEBRUARY 17, 2022

How long someone has been supporting your event, how they prefer to be contacted, and the content they’re most likely to interact with are just a few examples of how data helps you reach your supporters where they are. Your most passionate volunteers have a lot of useful data floating around in spreadsheets, e-mails, texts, and minds.

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Tips Fundraising Management Cancer 342

Candid

APRIL 6, 2023

Create a dedicated campaign page Although peer-to-peer fundraising campaigns utilize personalized donation pages for your supporters, your nonprofit’s website is still the go-to source for all information about your cause and fundraising goals. Leveraging direct mail. Giving a gift.

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Campaign Fundraising Mail United States 98

Nonprofit Tech for Good

NOVEMBER 8, 2018

These donors are most likely to support the causes of children and youth (15%) , health and wellness (11%) , and animals and wildlife (11%). Baby Boomers are the generation most likely to give as a result of direct mail/post (18%) , but overall, all generations are becoming more homogeneous and tech-based in their giving habits.

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South America Global Trend North America 259

Neon CRM

MAY 31, 2023

Direct Mail Fundraising is Responsible for 60–80% of Revenue Online donations’ popularity continues to rise, but direct mail isn’t dead. In fact, 60–80% of all fundraising revenue is raised through direct mail. It can be difficult to track people who read a direct mail appeal and respond by donating online.

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Statistics Fundraising Metrics Mail 97

sgEngage

MARCH 22, 2022

But first, let’s compare how the major communication channels of direct mail versus digital communications play a role in donor retention. Direct Mail versus Digital Communications . A prevailing myth in the nonprofit sector is that traditional mail has been phased out by the internet.

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EveryAction

SEPTEMBER 2, 2022

Mobile messaging is a useful part of a multi-channel fundraising and engagement strategy , given the state of email and direct mail. The direct mail fundraising landscape is also complicated, given supply chain shortages and increasing costs. However, 90 percent of text messages are read within only three minutes of being received.

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Mobile Digital Fundraising Advocacy 130

NetWits

MAY 22, 2012

to learn more about the turn to online fundraising, the need for a multichannel approach and how direct mail is still alive and well. For example, you may send an animation showing how their donation actually moved your nonprofit closer to its goal, or had a direct effect on the cause in some other way. Download Now!

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Technique Retention Donor Online 201

Neon CRM

MAY 12, 2023

Your membership management software should have some marketing and communications tools—like mail merge—that will help you keep communications personal but accurate. Let’s face it: Your members are probably invested in your cause, but it’s more than possible that their lives don’t revolve around your organization.

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Nonprofit Tech for Good

JUNE 23, 2020

The first “Donate Now” button was released in 1999 by a project of the Tides Foundation called Groundspring (acquired by Network for Good in 2005) and for the next two decades, nonprofit professionals have embraced the study of inspiring people to give online to good causes. 8) Embrace Cause Awareness and Giving Days.

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Practice Online Fundraising Nonprofit 339

Allegiance Group

APRIL 15, 2024

Developing a digital donor acquisition strategy takes a similar approach to direct mail. Donor acquisition is the process of attracting new supporters and convincing them to donate to your cause through marketing efforts. Typically, this involves educating them about your cause or issue and highlighting the work you do.

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Fund Donor Strategy Search 52

Qgiv

AUGUST 5, 2021

As more and more people rely on their smartphones to browse the internet, keep in touch with people and businesses, and donate to causes that matter to them, your mobile marketing efforts will have a significant impact on your ability to connect with your supporters. With Qgiv, they’ll automatically be added to those contact lists.

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Mobile Fundraising Contact Phone 98

Bloomerang

NOVEMBER 3, 2023

You may want to set a threshold over which you also mail a card if the gift is $100+, $500+, or whatever amount seems above average for your organization. You’ll want to demonstrate two types of impact: Mission impact: How people, animals, nature, or a cause were meaningfully helped. Immediately if the gift is made online.

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Donor Gift Charity Newsletter 89

ASU Lodestar Center

MAY 29, 2013

We worked on finding sites, and then mailed out 15 letters. Then we contacted the. I contacted the police. This gave me the tools to develop the steps to get the program going. We named it the Emergency Youth Shelter / Safe Space. The next step was to look for a location. A few days went by, and then we got a response.

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Alaska Causes Americorp Arizona 80

The Modern Nonprofit

MARCH 26, 2024

By using cause-specific language that clearly conveys the urgency of needs on the ground, you can compel donors to take immediate action through their communications across channels. Personalize the email with the donor’s name, donation amount, and cause supported. Highlight the ongoing need and impact to make the ask relevant.

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Support Donor Community Retention 52

Allegiance Group

JUNE 7, 2023

These hardships make it even more challenging for nonprofits to conduct successful fundraising and encourage donors to give more to their cause. Take a look at your existing supporter base, seeking out ways you can cultivate stronger relationships with the people and organizations that have invested in your cause.

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Donation Practice Fundraising Gift 52

TechImpact

JULY 16, 2014

Why are Americans donating more to charitable causes more than ever before despite the severe economic climate of 2013? How often does a consumer like to be contacted? Direct mail. These are all examples of ways you can contact your donors. Is this the product of Americans having more disposable income? Phone calls.

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Donor Effective Fundraising Blackbaud 237

Bloomerang

JUNE 9, 2022

You can expand your portfolio by conducting prospect research to determine who else in your donor database or broader community has a high propensity and capacity to donate to your cause. Those who share a belief in and passion for your cause are emotionally driven to provide greater impact for your organization.

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Donor Gift Database Relationship 102

Candid

NOVEMBER 30, 2022

So, consider creating a communications calendar from GivingTuesday through December 31 st and using email, snail mail, social media, telephone calls, and even SMS messages to connect with donors and remind them to give. It’s easier and more efficient because these people already know you and care about your cause.

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Tips Giving Fundraising Profile 119

Bloomerang

JUNE 7, 2022

If you’re using direct mail, include a website URL at the bottom of your letter that takes them to your donation page and a pre-addressed return envelope to allow donors to send in a check or cash if they’d prefer to give that way. . Here are six things you can do to reach your donors and encourage them to support your cause: .

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Strategy Tips Mail Database 90

Pamela Grow

SEPTEMBER 14, 2023

Creative Deviations, How you can infuse your story-telling, fundraising and direct response with more creativity by John Lepp For years, my go-to bible for direct response was Denny Hatch’s Million Dollar Mailings. What I can tell you is that you’ll be thinking differently about every aspect of your next mailing.

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Game Fundraising Storytelling Press 59

Achieve

FEBRUARY 16, 2024

However, there are plenty of worthy causes for them to choose from! They will be happy to know their efforts have succeeded in making a lasting impact for your cause. Consider incorporating your cause into your gifts, too. To go one step further, you can offer your corporate sponsor gifts to show how thankful you are for them.

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Sponsor Strategy Proposal Metrics 52

Greater Giving

NOVEMBER 8, 2022

Direct mail: While this may not be as popular as other forms of advertising these days, there’s still nothing quite like receiving something in snail mail. Direct mail makes its way right into someone’s hands. If you are participating in #GivingTuesday, you need to attract attention to your cause.

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Giving Campaign Marketing Donor 52

EveryAction

NOVEMBER 9, 2022

If email or mail appeals are a part of your GivingTuesday strategy, segmenting your audience could make a big difference for return on investment (ROI.) Contact them here! GivingTuesday and the nonprofit end-of-year fundraising cycle are quickly approaching! Segment your audience. Don’t worry, it doesn’t need to be complicated.

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Bloomerang

FEBRUARY 28, 2023

There are a few reasons why your nonprofit may receive memorial gifts: The person who died supported your organization during their life and had a meaningful personal connection to your cause. Once you’ve made contact with a family member or close friend, ask who the main point of contact or representative from the family will be.

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Donation Management Tips Gift 104

sgEngage

OCTOBER 17, 2023

To take advantage of these powerful giving trends, preparation is key to ensure your organization secures meaningful results when competing with organizations across cause areas that are making a similar appeal. Make sure you contact top donors who haven’t given yet this year to ensure you are top of mind as they plan their year-end giving.

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Nonprofit Tech for Good

JUNE 14, 2013

Finally, if you are comfortable with me using your quote in the book, please say so in your blog comment and tell me how to contact you. Facebook Causes, Razoo, a tool offered by the nonprofit? When is the last time your wrote a check and mailed it to a nonprofit? Do you open the fundraising appeals sent to you in the mail?

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Mobile Research Donation Paypal 206

Bloomerang

SEPTEMBER 17, 2021

From Instagram’s donation buttons appearing on stories to Facebook’s easy-to-use donate buttons and internal fundraising pages, the tech giants have made it easier than ever for users to donate to their favorite causes. To make a good impression, create a special email or mail a package to make that initial introduction.

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Roles Giving Social Social Media 109

Nonprofit Tech for Good

FEBRUARY 27, 2012

As mentioned earlier, both Network for Good and JustGive.org use GuideStar to empower their giving portals as well as the online donation processing technology of their partners, such as Facebook Causes, Crowdrise, and Jumo. Include Your Mailing Address on Your Donate Now Landing Page for Check Donations. Launch a Sustainer Program.

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Donation Practice Mail Newsletter 235

Qgiv

MAY 10, 2022

You’ll have received their contact information at this phase, so reach out via email, give them the occasional phone call, or send a piece of direct mail. This puts these contacts in the donation stage of the donor pipeline. Hopefully your communication with prospective donors in the stewardship stage results in a donation.

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