3 Key Elements of a Lapsed Donor Letter
Neon CRM
MAY 16, 2024
For example, Neon CRM users can create groups based on gift size, initial donation type (online, direct mail, or in person), their level of engagement (one-time donation versus recurring donors, for example), or the campaign that prompted their gift. will feel more personal than a letter signed by “The Chicago Foodbank Team.”
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