sgEngage

JULY 18, 2023

A few ideas on how to use Threads include: GivingTuesday or Peer-to-Peer campaigns: Set your goal, create a hashtag, and give regular updates to build hype around your campaign. Tag the community partners who have helped you along the way and amplify the voices of your strongest supporters.

Hype 74

Hype Fundraising Social Media Platform 74

Achieve

JUNE 1, 2023

Review your donor demographics. This global generosity movement is becoming more well-known worldwide, making it an excellent opportunity for your nonprofit to start its own campaign. Consider creating a strategic marketing campaign to spread awareness during an affinity month and raise funds. Review your donor demographics.

Donation 52

Donation Donor Giving Demographics 52

sgEngage

AUGUST 22, 2023

So, it begins… your year-end-campaign message writing session: You stare at the blank page, open last year’s materials for inspiration, type a few sentences… delete them. AI can’t replace the time you’ve put into understanding your donor’s needs, the importance of your mission, or the voice that you’ve honed for your organization.

Fundraising 70

Fundraising Generation Education Feeds 70

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 19, 2013

One of the themes that bubbled up was the role of ambient data from social media channels and I agreed to lead a discussion on: How useful is this data for foundations? The Center itself sits three people who have access to six customized dashboards that relate relevant information drawn from various social media channels.

Social Media 100

Social Media Channel Data Media 100

Media Cause

FEBRUARY 27, 2024

This year’s calendar requires careful planning and timing based on your organization, issue area, and advocacy, fundraising, and campaign activations. Many of your supporters will have at least one thing in common this year—they’ve already been and will continue to be incessantly asked to donate across channels. They are real people.

Communication 59

Communication Support Calendar Advocacy 59

Qgiv

APRIL 9, 2024

From sharing your mission to advertising fundraising campaigns, social media offers plenty of opportunities to help you boost your fundraising efforts. You can also use tools to target specific audiences for your different campaigns, helping you ensure your reach the people most likely to support your cause. Fundraising.

Social Media 52

Social Media Media Guide Social 52

Whole Whale

SEPTEMBER 8, 2023

By translating these lessons into the nonprofit context, we can gain valuable insights into crafting campaigns that inspire participation rather than simply grab attention. ” For nonprofits, this shows the value of thoroughly researching your donors’ demographics, history, and motivations before crafting appeals.

Lesson 59

Lesson Fundraising Digital Test 59

Neon CRM

OCTOBER 31, 2023

Knowing what channels to use—like whether you need to email donors versus posting on Facebook—is one thing. It’s easy to feel like you’re the voice of your organization, and it’s tempting to try to talk like you are that organization. When posting on social media, skip the formalities and embrace your unique voice and tone.

Donor 98

Donor Strategy Nonprofit Phone 98

Bloomerang

JUNE 1, 2022

In this guide, we’ll review the importance of year-end giving and the best strategies to use to plan a successful campaign. 10 steps to plan a successful year-end giving campaign. The sooner you can get started with your year-end campaign planning, the better. 10 steps to plan a successful year-end giving campaign.

Guide 110

Guide Giving Nonprofit Metrics 110

DipJar

JUNE 20, 2023

Nonprofit membership programs can help your organization raise money, build your network, and give members a louder voice in your organization or community. Member management software not only keeps track of your members, but also member demographics, preferences, and their history with your organization. Money management.

FAQ 52

FAQ Program Guide Arkansas 52

BoardAssist

JUNE 27, 2017

Most of our board placements love nothing better than joining a board where they can be a voice of change. Perhaps that voice in 2017 will be to help your nonprofit adopt text messaging as a new way of fundraising. Use Demographics to Send Targeted Messages. How Text Messaging Has Revolutionized Giving. billion by 2019.

Giving 49

Giving Libya Demographics Adopt 49

NonProfit Hub

JULY 25, 2014

As an institution built primarily for the Millennial demographic, higher education organizations need to go where those people are—social media. Even if the campaign is amazing, you need to establish trust first. Establish the right voice and really aim to connect with both students and alumni on social channels.

Social Media 48

Social Media Education Media Social 48

NonProfit Hub

JULY 25, 2014

As an institution built primarily for the Millennial demographic, higher education organizations need to go where those people are—social media. Even if the campaign is amazing, you need to establish trust first. Establish the right voice and really aim to connect with both students and alumni on social channels.

Social Media 40

Social Media Education Media Social 40

.orgSource

JULY 3, 2023

In fact, it has the potential to be the star of your communication campaigns and the basis for multiple other varieties of messaging. With just one piece of content, you’ve created a sales funnel from social channels back to the accredited learning program. You want viewers to immediately recognize your voice.

Video 221

Video Communication Create Strategy 221

Connection Cafe

APRIL 11, 2011

It’s more accurate to say that they complement and influence the other, and can enhance campaign effectiveness when considered as part of a whole. Cross-channel influence is already the norm. There’s a lingering misconception that direct mail and the web are fundamentally at odds.

Mail 52

Mail Web Channel Influence 52

Amy Sample Ward

MAY 14, 2009

I had the great honor of moderating the panel Tools Galore in Online Communications: From Google Earth to Wiki’s and Twitter this panel will give you the nuts and bolts of the latest tools organizations can utilize to ramp up their next online campaign. Email is a critical channel. Moderator: Amy Sample Ward, NetSquared.

Tools 100

Tools Tech Map Case Study 100

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Twitter Demographics. Organizational Versus Personal Voice on A Blog. Be A Voice for Darfur: Great Example of A Multi-Channel Campaign. Help Me Send Leng Sopharath To College in Good Health! Working Wikily: The Power of the Newbie. Where Are The Gen-Y Bloggers Who Write About Nonprofits and Social Change?

ROI 50

ROI Widget Metrics Cambodia 50

Candid

JANUARY 19, 2022

Just think of the classic ASPCA video featuring a carousel of devastating animal video clips and Sarah McLachlan's melancholic voice in the background. Additionally, videos can be infused into other online marketing efforts, such as social media campaigns or blog posts. Promote your videos on the right channels.

Video 105

Video Digital Effective Strategy 105

Care2

MAY 15, 2009

In just 50 minutes Laura Quinn of Idealware , Natalie Foster of the DNC and Rebecca Moore of Google Earth Outreach talked about a ton of great tools to ramp up nonprofits online campaigns ranging from Wikis to Google Earth and Twittter. Email is a critical channel. Idealware.org has reviews of many of these tools as well.

Social Media 34

Social Media Tools Online Advocacy 34

Qgiv

JUNE 27, 2023

Develop a consistent brand voice across to effectively communicate your values to supporters. For example, an animal nonprofit should focus on creating a warm and empathic brand voice, talk about the warm fuzzies loveable pets provide! Advertise gift matching in your fundraising campaigns to encourage more donations.

Results 52

Results Marketing Ideas Social Media 52

AccelEvents

MARCH 25, 2021

If all your marketing efforts are working toward the same goals as your competitors, then you might be lost in a sea of comparable brand voices. Typically, brand awareness campaigns require large marketing budgets, and this is usually because it requires more time and a powerful advertising platform for it to be successful.

Build 94

Build Virtual Synchronous Hosting 94

Get Fully Funded

JANUARY 16, 2022

And the time you spend planning, marketing, and executing a fundraising campaign needs to be time well spent! Use a multi-channel marketing approach. The best items for a charity auction will appeal to your demographic. We recommend taking a multi-channel approach to marketing your auction. Fundraising Events.

Tips 87

Tips Sponsor Virtual Nonprofit 87

Care2

AUGUST 7, 2007

An ROI Calculator for Social Network Campaigns » Tuesday Jul 24 2007 The Long, Long Tail of Facebook Causes Tuesday, July 24, 2007 at 11:03PM | by Justin Perkins Post co-authored by James OMalley and Justin Perkins. While the exact demographic numbers are somewhat disputed , without a doubt the typical user is a young student.

Causes 48

Causes Facebook Social Media Advocacy 48

Care2

JULY 24, 2007

An ROI Calculator for Social Network Campaigns » Tuesday Jul 24 2007 The Long, Long Tail of Facebook Causes Tuesday, July 24, 2007 at 11:03PM | by Justin Perkins Post co-authored by James OMalley and Justin Perkins. While the exact demographic numbers are somewhat disputed , without a doubt the typical user is a young student.

Causes 48

Causes Facebook Social Media Advocacy 48

AccelEvents

MARCH 25, 2021

If all your marketing efforts are working toward the same goals as your competitors, then you might be lost in a sea of comparable brand voices. Typically, brand awareness campaigns require large marketing budgets, and this is usually because it requires more time and a powerful advertising platform for it to be successful.

Build 72

Build Virtual Synchronous Hosting 72

sgEngage

APRIL 22, 2021

Earth Day was no exception to the trend of using protesting and collective action to voice concerns and enact change. The core team focused on bringing Earth Day to life quickly realized the potential to engage Americans beyond just the college-aged demographic and worked diligently to expand their reach.

Celebrate 54

Celebrate Professional United States Tips 54

Get Fully Funded

JANUARY 16, 2022

And the time you spend planning, marketing, and executing a fundraising campaign needs to be time well spent! Use a multi-channel marketing approach. The best items for a charity auction will appeal to your demographic. We recommend taking a multi-channel approach to marketing your auction. Fundraising Events.

Tips 52

Tips Sponsor Virtual Nonprofit 52

Qgiv

MAY 23, 2022

Posting links to your donation forms and promoting your fundraisers on social media can help you run successful fundraising campaigns and reach a wide audience of supporters. Consider who your donors and supporters are and then use that information to determine what they want to see from your social media channels.

Social Media 52

Social Media Practice Media Strategy 52

Connection Cafe

DECEMBER 5, 2019

It could have been another nonprofit operating in the same space that presented itself as more “worthy” or it could have been a lack of personalization in their communications in calling or text-based campaigns. Other questions that can help inform your donor communications plan include: Ask them their preferred channel of communication.

Donor 42

Donor Retention Nonprofit Charity 42

Amy Sample Ward

OCTOBER 11, 2011

And now more than ever, people are reaching out to their members of congress through online channels to voice their concerns about some of these very issues. Donate Your Account seems to allow anyone to set up a campaign, and allow others with Twitter or Facebook accounts to automatically re-broadcast messages from that campaign."

Web 111

Web Advocacy Open Source Bookmarking 111

Bloomerang

SEPTEMBER 6, 2021

So people right now are on WhatsApp and we can use it as a way to start a new channel of conversation with people that is complimentary to how we already communicate with volunteers, with donors, with, you know, our support base. And the last thing which is super important as how can I include the voices?

Community 65

Community Video Broadcast Phone 65

Bloomerang

JULY 2, 2021

So we’re going to talk about how to communicate with authenticity, how to use your voice to convey your message, that’s one V. They could put it on their website, they can put it in their newsletters, and they can run it across all of their social media channels. So we’re at voice, vision, and values.

Virtual 115

Virtual Communication Video Newsletter 115

Bloomerang

AUGUST 6, 2021

Jen Shang, PhD will take you through a series of real-world examples to demonstrate how philanthropic psychology can be applied to nurture, develop donor identities, and achieve sustainable increases in giving (up to 218% increases using multiple channels and campaigns) as a result of sharing genuine love. You can only be who you are.

Video 112

Video Children Donor Survey 112

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 23, 2009

Build Relationships and Issues Awareness: You’re interacting with key audiences on the social media channel in order to build awareness for your organization's brand. Improve Reputation: You want to improve how others think about your organization or issue and are responding directly to feedback through social media channels.

Social Media 106

Social Media Map Strategy Media 106

Care2

JUNE 1, 2009

First, any demographic study of the nation’s donors makes clear that the overwhelming proportion of philanthropic giving comes from people who are middle-aged or older. And as Forest Ethics found when researching the anti-junk-mail campaign cited in the article Is Direct Mail Really Headed for the Exit? ,

Mail 47

Mail Social Media Online Advocacy 47

Non Profit Quarterly

AUGUST 10, 2022

In their report Data Capitalism and Algorithmic Racism , Yeshimabeit Milner and Amy Traub demonstrate how this behavior exacerbates racial inequality, ever more surveillance, and other discriminations that predominantly affect people of color—by, for example, digitally channeling lower-income users toward predatory services (e.g.,

Platform 140

Platform Technology United States New York 140

Bloomerang

APRIL 2, 2021

So during Suicide Prevention Month, there was a campaign called Seize the Awkward, and they ran a three-day Twitch event to raise awareness and raise funds, where people on Twitch that were doing live streams. So it’s once assumed that TikTok is just a channel for kids. You want to look at the demographic makeup.

Social Media 79

Social Media Trend Video Marketing 79