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How to Make Your AMS a Revenue Generator, not a Cost Center

The MatrixFiles

I realized recently that hardly anyone is talking about AMS (association management system) as a revenue generator ; this makes no sense to me! Is someone from the AMS team included in discussions about revenue generation at your organization? Yes, nearly every association uses their AMS to manage and process dues payments.

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5 Fundraising Trends to Watch for in 2024

Nonprofit Tech for Good

In 2024, fundraisers should prepare to welcome the rise of influencers, celebrities, and Gen Z donors! Micro-Influencers: What They Are & Why Nonprofits Need Them outlines additional strategies to connect with local celebs! Local celebrities can increase awareness of an organization tremendously.

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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

This is the eighth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. It’s an ideal community to connect co-workers, influencers, donors, and corporate sponsors. Related Webinar: Social Media Best Practices for Nonprofits.

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Time Well Spent: How Much Effort a Non-Profit Should Devote to Social Media Fundraising

Byte Technology

Writing a blog and keeping the content fresh and engaging can be hard work, but it pays off. Devoting the total of the aforementioned hours to managing social media outlets won’t be truly effective if you don’t put time aside for the pure research that helps you generate content and fine-tune your strategies.

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Guide to Marketing Virtual Events

AccelEvents

Utilizing multiple pre-event promotional live streams will help you speak to that target demographic and start fostering engagement. Sponsoring another conference, meeting, or networking event, whether it is in-person, hybrid, or virtual, is a great way to get your event brand out there and to generate brand awareness.

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The Times They Are A-Changin’: Adapting to a Shifting Industry

NonProfit Hub

My staff and I recently noticed a shift in our SEO statistics and started looking at what our data analytics showed for our blog in 2017. More importantly, I think this shift represents changes we’re seeing in the nonprofit sector in general. Younger generations aren’t making a ton of money, yet they’re more willing to give.

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Social Media Marketing: What, when and where should I post?

Twenti - Digital Marketing For Nonprofits

No matter what else ends up in your digital strategy , social media should be an integral part of it: although it may not reap as many obvious benefits as SEO improvements, social media is a vital ingredient in building up brand reputation and opening up a new world of lead generation. General recommendations : high-resolution (and branded!)