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5 Social Media Stats That’ll Help Your Nonprofit Understand Audiences

TechImpact

They’re busy retweeting, posting, sharing, pinning, and blogging on an array of social media websites and platforms across the Internet. Optimizing your content for various social platforms sounds like a good idea, but how can you make sure you’re optimizing it correctly? We know our audiences are out there on social media.

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10 Twitter Best Practices for Nonprofits

Nonprofit Tech for Good

This is the ninth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Don’t be a photo tag spammer either! 3) Tweet content that inspires engagement. To get engagement on Twitter, you need to tweet the right kind of content.

Twitter 356
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Five Social Media Best Practices for Small NGOs in Developing Countries

Nonprofit Tech for Good

1) Tell your NGOs’ story in photo essay format. Thus, your NGO should prioritize sharing your success stories in photo essay format on your website or blog. Finally, when formatting the essay, all five photos should be the same size and captions should be bold and at least 12 point.

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10 Signs Your NGO Excels at Social Media

Nonprofit Tech for Good

The webinar content below was presented by Heather Mansfield on September 19, 2017 to 1,175 nonprofit staff. Social media is integrated into your website and blog. To grow your following on social networks, ensure that your NGO has prominently featured social network icons on every page of your website and blog.

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HOW TO: Report Live from Nonprofit Events and Conferences

Nonprofit Tech for Good

To do so effectively, you’ll need a staff person whose sole purpose is tweet, post, share, blog, photograph, record, and interview during the event. When reporting is done live, marketing and fundraising content is often hurriedly posted in a format that lessens its effectiveness. For Instagram, upload a photo once or twice per hour.

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How to Report Live from Nonprofit Events and Conferences

Nonprofit Tech for Good

Instagram: Share photos and video clips and stream using Live Video Stories. Instagram: Again, due to the limitations of the algorithm, share photos or videos clips three times daily and live stream a story at least twice per day. Before the Event: Content Strategy. Twitter: Tweet in real-time and stream using Periscope.

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Better Understanding Nonprofits And Their Facebook Metrics

TechImpact

Sure, Facebook offers a robust set of built in analytic tools that visualize a bevy of stats, but with all these stats available to you, it can be difficult to identify what’s important and what isn’t. Getting as many people talking about and interacting with your content needs to be priority #1 for your nonprofit.

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