TechImpact

AUGUST 21, 2014

Image courtesy of Web Business Agenda. Bill Gates famously wrote in 1996 that content will be king on the Internet one day. Despite his prophecy, Microsoft today still does not have a juggernaut content department, and is still focused on creating software. This happens. Our most shared post took us all by surprise.

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Content Marketing Storytelling Analytics 129

Media Cause

OCTOBER 17, 2022

While it can be confusing and hard to understand, ensuring you know how to optimize content for search will set you up for success. This means including clear content on your site and helpful resources like blogs, case studies, and whitepapers to inform your supporters. Make sure your content is both clear and relevant.

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Content Channel Search Case Study 52

TechImpact

NOVEMBER 19, 2014

Image courtesy of lmsShortSales. Only recently has a definition of content marketing been widely accepted. Before, content marketing was a loose collection of ideas, thoughts and conjectures about the way consumers MIGHT respond to a new marketing models. The 5 reasons why content marketing works.

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Stats Content Marketing Technique 126

Amy Sample Ward

FEBRUARY 1, 2011

Another topic that is of interest and can serve as a valuable launch pad for conversations and information, both for Romanian NGOs and organizations around the world, is a blog. But blogs can help your organization in a few key ways: Central Communication Hub. Multimedia Storytelling. Think blogs are boring?

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Romania Create Organization Local 237

See3

APRIL 9, 2024

By putting together a comprehensive profile of your audience, your nonprofit is better able to create personalized content that speaks to your audience and drives them to action. Though our conversation, we learned three pivotal things that a nonprofit should consider when developing their own content strategies.

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Audience Story Chapter Hawaii 52

Tech Soup

NOVEMBER 14, 2014

GivingTuesday is an excellent opportunity to use storytelling to draw in new and existing donors and supporters of your cause, on December 2 and beyond. One of the easiest ways to do that is through your organization's blog. Here are four ideas for making the most of this medium: 1. Set Up an Exclusive Spoiler Room.

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Storytelling Chad Images Photo 69

Tech Soup

SEPTEMBER 12, 2017

Storytelling is the currency of fundraising. In the digital environment of email, social media, and mobile, we can use storytelling in innovative ways to inspire supporters and donors — and raise more money. Photos, videos, selfies, and personal stories allow us to embed emotional content in fundraising campaigns.

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Storytelling Campaign Digital Tips 66

TechImpact

FEBRUARY 28, 2014

The seemingly endless flavors of platforms are all filling their respective niches and enrapturing audiences across the board with engaging, user created content. Marketers must tread lightly to not disrupt the delicate balance of content and alienate users. Image courtesy of Unified.

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Mobile Social Media Storytelling Statistics 215

Nonprofit Tech for Good

AUGUST 10, 2018

Julia Campbell is social media and storytelling consultant for nonprofits and author of Storytelling in the Digital Age: A Guide for Nonprofits. She regularly provides useful tips and resources to the nonprofit sector through her blog, #501SocialBlog. You can check out her website at: jcsocialmarketing.com/blog.

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Storytelling Social Media Nonprofit YouTube 176

Amy Sample Ward

AUGUST 11, 2011

My latest contribution to the Stanford Social Innovation Review is now posted – you can read the post and join the conversation on the SSIR opinion blog , or in full below. —– I’m really excited by tools that enable digital or transmedia storytelling. People can follow along via the mobile application or the website.

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Storytelling Digital Tools Classroom 201

TechImpact

AUGUST 29, 2014

Social media is a staple of any nonprofit’s content marketing efforts. Here are more nonprofit social media marketing statistics: Image courtesy of Vertical Response. appeared first on Tech Impact Blog - Leaders in Non-Profit Technology. The post Infographic: How Much Are Nonprofits Investing In Social Media?

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Social Media Media Social Industry 154

Care2

MARCH 6, 2014

Did Getty Images, the world''s largest photo service just make its photos free to use? Getty Images says you can use images for free by embedding them on your website or blog as long it''s for non-commercial purposes. This could be especially embarrassing if your competitor uses the same image as you.

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Images Free Photo Storytelling 68

Candid

APRIL 22, 2024

Also, don’t underestimate the power of storytelling and communications as a way to influence and amplify one’s work to impact a broader audience. Photo credit: mixetto via Getty Images The post Empowering grassroots organizations: building capacity, diversity, and relationships appeared first on Candid Blog.

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Relationship Build Organization Philanthropy 78

sgEngage

OCTOBER 11, 2023

It’s Time to Kick It Up a Notch The good news is that you only need three things to successfully identify, engage, and convert those elusive brand-new donors, and I’ll bet you already have them on hand: data, content, and technology. You have high-performing content that many potential donors haven’t seen. You have heaps of data.

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Donor Social Media Websites Content 82

Tech Soup

FEBRUARY 2, 2015

There are more places than ever to get free images that are entirely OK for you to use for your communications. Here are 10 sources for images you can freely use on your website or other communications channels. Where to Find Free Images. Google Advanced Image Search lets you filter your search by usage rights.

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Images Free License Camera 36

TechImpact

JULY 28, 2014

Image courtesy of Home Business Rotator. Visual storytelling. By ingraining yourself in the community through your content marketing efforts, you’ve made asking for donations a lot easier. The post How To: Use Social Media To Boost Nonprofit Fundraising appeared first on Tech Impact Blog - Leaders in Non-Profit Technology.

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Social Media Media Avatar Fundraising 224

Qgiv

JUNE 6, 2023

A strategy will keep you on top of your marketing goals and tell you when to post your social media content for the highest impact. Include your ad campaigns in your content calendar to maximize their return on investment. Use high-quality images for ads. Use moving elements that aren’t properly showcased in images.

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Facebook Guide Demographics Nonprofit 86

Tech Soup

JANUARY 29, 2015

But what are the rules and where can you get good public domain or Creative Commons images to spice up your website? With the rise of visual social media (like Pinterest and Instagram), a clear trend in digital communications is more images and fewer words — even if you are communicating through your website or an email newsletter.

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Images Newsletter Websites Copyright 36

sgEngage

JANUARY 16, 2024

Here are simple ways to use storytelling that will stick with your constituents and prompt them to support your cause. Even though we’re not all gifted storytellers, artificial intelligence can make us look like we are. Add images to every touchpoint. Content with a visual element receives up to 94% more views.

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Effective Tips Fundraising Blackbaud 72

Tech Soup

FEBRUARY 3, 2015

We hope you like our content, and we want you to use it! Content created by TechSoup is available to reuse by any nonprofit or library (for free!), This means you can take our content, post it on your website, or use it in your trainings or newsletters, and you don't even need to ask us for permission.

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Content Free License Images 36

Nonprofit Tech for Good

SEPTEMBER 23, 2013

Donors and supporters are increasing overwhelmed by text-heavy storytelling – especially on mobile devices. Thus, your NGO should prioritize sharing your success stories in photo essay format on your website or blog. Your stats and quotes page will become two of the most visited pages on your website or blog.

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Social Media Practice NGO Stats 277

The Storytelling Non-profit

APRIL 9, 2020

Trello is a project management tool that can be used to manage so many things from blog content, content banks , PR outreach, and more. In addition to using Trello for The Storytelling Non-Profit, I use it personally for meal planning and household management. One of the tools I rely most heavily on is Trello.

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Profit Communication Program Management 93

Candid

JUNE 7, 2023

For example, our preference for video content rings true. Experts say that Gen Z: Wants to see impact through storytelling, primarily through social media videos. Has a shorter attention span, which requires content that is skimmable. Prioritize shareable content. Invest in Instagram.

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Advice Social Media Media Meme 98

TechImpact

NOVEMBER 12, 2014

Storytelling and social media – these terms have certainly been thrown around a lot this year! Great storytelling and successful social media campaigns are completely interconnected. Image courtesy of No Kid Hungry. Let one of your staff members write a blog post about their day. Image from TrickleUp’s Facebook.

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Social Media Story Money Raise 238

Qgiv

SEPTEMBER 10, 2021

Include stories and images that show the real-world impact of your organization and your donor’s gift, specifically. Check out how Mercy Ships uses images and quotes to tell stories in their receipts: Add conditional content. How to Use Conditional Content. Donors want to know why their gift matters, so make it personal.

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Arts Donation PDF Gift 105

Nonprofit Tech for Good

SEPTEMBER 6, 2016

Based upon the knowledge and experience that the nonprofit sector has gained over the last 20 years of using websites and email for storytelling and fundraising, the webinar content below was presented August 23, 2016 to 1,662 nonprofit staff. your NGO must mobile-optimize your content. Prioritize image and video content.

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Design email Websites Practice 100

Nonprofit Tech for Good

AUGUST 23, 2016

Based upon the knowledge and experience that the nonprofit sector has gained over the last 20 years of using websites and email for storytelling and fundraising, the webinar content below was presented August 23, 2016 to 1,662 nonprofit staff. your NGO must mobile-optimize your content. Prioritize image and video content.

Design 100

Design email Websites Practice 100

The Modern Nonprofit

JANUARY 25, 2022

Keep in mind good storytelling techniques. It is also a smart tool for networking, which can be done easily through the retweeting of relevant content. Instagram is an entirely visual platform where your nonprofit can post images and videos, which can be customized with creative photo-filters.

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Social Media Platform Media Social 98

Qgiv

APRIL 13, 2021

The same content goals exist for nonprofits! Fundraising asks should be part of your overall social media content strategy. Using social media to make fundraising asks and drive people to your donation form is an important part of your nonprofit’s content mix. Donor engagement yields donor retention. should be concise.

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Social Media Donation People Media 115

Greater Giving

FEBRUARY 12, 2024

The word “gala” conjures images of glittering ballrooms, elegant attendees, and a night dedicated to supporting a worthy cause. Ensure that you and your speaker are on the same page when it comes to content and length to form an impactful and lasting impression. Focus on storytelling. Set realistic goals.

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Charity Music Captivate Causes 105

Qgiv

APRIL 9, 2024

Your organization’s social media strategy should be a carefully structured plan with SMART goals, posting frequency, key dates (like an awareness month tied to your mission), and content guidelines for posts. TikTok can be the perfect platform if your organization has a lot of fun and lighthearted content to share.

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Social Media Media Guide Social 52

TechImpact

OCTOBER 17, 2013

Provide a compelling story, images, video, and progress reports with actual data on how donations are being used for specific projects. Get your staff involved in your nonprofit’s digital content, by sharing their stories, experiences, and media snippets from in the action (abroad, at a shelter, at an event, etc.).

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Digital Donation Strategy Mobile 183

Greater Giving

FEBRUARY 22, 2022

Show the real impacts that year-round donations can have on your mission by using compelling images within your website. Choose images that show interactions between people, whether it’s your volunteers and constituents or your donors mingling at previous fundraising events. Accessible content. Intuitive user experience.

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Websites Donation Images Mobile 97

Qgiv

JULY 21, 2022

Instead of personal updates and other news, LinkedIn is for professional content and connections. The two most important pictures on your profile will be your profile picture and header image. When choosing your header image, pick a photo that best represents the work your organization does. Create interesting content.

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Linkedin Social Media Practice Media 52

Qgiv

SEPTEMBER 1, 2021

Like any other marketing tool or social media platform, TikTok’s value is in its storytelling ability. If you’re unsure if you have the time to manage a TikTok account for your nonprofit, create a draft content calendar. On TikTok one of the main ways you can engage with your audience is through user generated content (UGC).

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Marketing Madagascar Guide Social Media 117

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 14, 2009

Ivan Boothe pointed me over to a blog post by Lina with an intriguing tweet " Transmedia activism with a co-creation network." Now to dig into this topic because it combines a couple of interest - storytelling with social media and working in a networked way. She offers some examples of this approach from the activism field.

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Storytelling Network Collaboration Classroom 63

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2018

Here’s a powerful example of personal storytelling using the threads by Charlotte Clymer on depression and suicide. Caitlin Kelly posted an image of editing down Twitter’s announcement Tweet from 280 characters to 140, arguing that brevity was better. Here are some tips on using Tweetstorms.

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Twitter Poll Museum Charlotte 141