Bloomerang

MAY 31, 2022

A fundraising strategy helps keep you on track by offering deadlines and benchmarks to hit throughout the year. That’s because all nonprofits have similar goals, including connecting with more donors, boosting their donor retention rates, and developing strategic, sustainable partnerships with other organizations. Online fundraising.

Strategy 110

Strategy Develop Fundraising Nonprofit 110

NetWits

JUNE 13, 2011

Although the findings of the recently released 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report haven’t changed much since the last edition three years ago, its release has (re)fueled the conversation fire in the #nptech community. But they tend to make that second donation online only about half the time.”.

Channel 118

Channel News Mail Blogger 118

Connection Cafe

FEBRUARY 17, 2014

Nonprofit statistics covering fundraising, charitable giving, online giving, social media, mobile, donor retention, email marketing, stewardship, donor research, charitable organizations, donor trends, direct mail, giving, and other key not-for-profit charitable giving metrics and benchmarks.

Statistics 55

Statistics North America Benchmark Retention 55

Bloomerang

AUGUST 21, 2023

For example, the report highlights the growing importance of digital fundraising, so investing more resources in online campaigns and social media outreach would be a smart move. Craft personalized thank-you messages and updates to strengthen relationships with donors and enhance donor retention. That’s fifty-two “moves” each year.

Action 79

Action Report Practice Fundraising 79

Pamela Grow

OCTOBER 30, 2023

According to the latest M+R Benchmarks Study , monthly giving increased by 11% in 2022, making up 28% of all online revenue. Reference data from past email marketing, social media, and direct mail campaigns to see what percentage of donors responded to and/or converted because of your communications.

Analytics 52

Analytics Data Giving Metrics 52

Care2

JUNE 2, 2011

Blackbaud just released the 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report. about online donors and online acquisition. Online-acquired donors are younger. Online donors tend to have higher household incomes. Online donors become multi-channel donors. Here are some key findings.

Results 68

Results Fundraising Case Study Mail 68

Pamela Grow

JUNE 28, 2023

When it comes to reaching your fundraising goals, email reigns supreme (after direct mail and face-to-face, of course). According to the Nonprofit Email Engagement Benchmark Study by M+R , the average email open rate for nonprofits is around 25%, while the click-through rate hovers at 2.5%. But what about reach? billion by 2025.

email 52

email Rate ROI Social Media 52

NTEN

JUNE 8, 2011

The 2011 donorCentrics Internet and MultiChannel Giving Benchmarking Report was just released last week, updating the version I excitedly blogged about , lo, those many moons ago. Take some of the key findings: Every year, large proportions of online-acquired donors switch from online giving to offline sources - primarily to direct mail.

Donor 58

Donor Offline Mail Channel 58

Bloomerang

NOVEMBER 16, 2023

According to the M+R Benchmarks 2023 report , 62% of nonprofits used text messaging for fundraising purposes in 2022. Supporters either send a donation amount to be charged to their mobile carrier (text-to-give) or are sent a link to your online donation form (text-to-donate) where they can submit a gift. Donor stewardship challenges.

Mobile 59

Mobile Guide Giving Fundraising 59

Connection Cafe

MAY 13, 2019

Watch the donorCentrics® 2018 Annual Report on Higher Education Alumni Giving featuring Shaun Keister, PhD, vice chancellor of the University of California-Davis, for the online presentation of the Index of Higher Education Fundraising Performance. . less than the first-year donor retention rate), something is not working.

Report 21

Report Strategy Giving Analysis 21

NTEN

MARCH 19, 2009

I just finished reading the 2008 donorCentrics Internet Giving Benchmarks Analysis , put out by Blackbaud company Target Analytics. It points to some great momentum in online giving. Over the past few years, online giving has become an increasingly significant source of new donor acquisition. Get the report and read it.

Attention 36

Attention Metrics Online Fundraising 36

Care2

MARCH 23, 2009

Have you ever analyzed your nonprofit organization's online donor list and wondered why many of the people listed aren’t recurring online donors? For example, 12 of the groups in the study had a median increase in online donors of 39% from 2007 to 2008, while their offline donors decreased a median -3% over the same period.

Channel 42

Channel Case Study Fundraising Offline 42

Care2

NOVEMBER 26, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Social Media 31

Social Media Advocacy Online Money 31

Bloomerang

JUNE 20, 2023

Online fundraising has been on an upward trajectory for years. But because of pandemic-related restrictions on in-person interactions, online fundraising increased by 32% in 2020. After a year of significant growth, online fundraising grew by a more modest 3% in 2021 , and the number of gifts increased by 5%. Give from anywhere.

Ideas 104

Ideas Guide Online Fundraising 104

DNL OmniMedia

DECEMBER 13, 2021

Lastly, many robust CRMs include integrations with the systems already in your technology lineup– such as your marketing software, website, or online donation tool. Marketing tools such as dynamic email campaigns, shareable online donation forms, and direct mail campaigns.

Blackbaud 52

Blackbaud Nonprofit Summary Comparison 52

Nonprofit Tech for Good

OCTOBER 25, 2023

M+R Benchmarks ] 74% of nonprofits send an automated welcome email after joining a newsletter and these messages have an average open rate of 202% higher than traditional email campaigns. M+R Benchmarks ] Email list sizes decreased by 2% in 2022, after 8% and 9% growth in the previous two years. [

Statistics 208

Statistics email Marketing Benchmark 208

Bloomerang

JULY 20, 2023

Online fundraising has been on an upward trajectory for years. But because of pandemic-related restrictions on in-person interactions, online fundraising increased by 32% in 2020. After a year of significant growth, online fundraising grew by a more modest 3% in 2021 , and the number of gifts increased by 5%. Give from anywhere.

Ideas 83

Ideas Online Fundraising Tips 83

Care2

MARCH 23, 2009

Have you ever analyzed your nonprofit organization's online donor list and wondered why many of the people listed aren’t recurring online donors? For example, 12 of the groups in the study had a median increase in online donors of 39% from 2007 to 2008, while their offline donors decreased a median -3% over the same period.

Channel 28

Channel Fundraising Case Study Offline 28

Care2

AUGUST 8, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) The lesson?

New York 28

New York Social Media Conference Advocacy 28

Connection Cafe

SEPTEMBER 30, 2020

bbcon 2020 is just around the corner, and I’m excited to be presenting on the critical role of benchmarking and analytics in shaping your fundraising strategy. Average gifts, retention rates, channel giving, big data, small data…the sheer volume of information involved with fundraising can be daunting.

Benchmark 43

Benchmark Analytics Strategy Fundraising 43

Connection Cafe

JULY 17, 2018

donor retention rate in 2017. This unimpressive donor retention rate—one that hasn’t snuck north of 50% in more than a decade—hounds most nonprofits. A weak donor retention rate is an alarm bell, suggesting that your mission isn’t finding enough passionate supporters. Do You Know Your Donor Retention Rate?

Retention 34

Retention Donor Rate Gift 34

Care2

JULY 10, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Social Media 34

Social Media Trend Advocacy Online 34

Neon CRM

MAY 31, 2023

Understanding the Donor Journey Donor Acquisition Donor Retention Donor Stewardship How to Communicate With Your Donors Donor Data Management 1. And by building stronger relationships with donors, you will increase donor retention and loyalty, creating a stable foundation for your mission to continue. Sound good?

Donor 52

Donor Management Guide Retention 52

Nonprofit Tech for Good

APRIL 5, 2021

The accepted best practice is to post to Instagram once to three times daily, but for most nonprofits posting more than once daily is a ridiculous benchmark. To reach the 10,000 follower benchmark, send an email to your list asking your supporters to follow you on Instagram or purchase advertising to secure more followers.

Practice 363

Practice Nonprofit Avatar Social Media 363

Qgiv

JULY 12, 2021

Online Donation Statistics. Online Donation Statistics. Online gifts made up roughly 13% of online gifts in 2020, up from 8.7% Here’s a handy infographic to help you make a case for online giving. Online donations made up 14.1% Online giving grew 21 percent in 2020. . 36% are on LinkedIn.

Statistics 116

Statistics Raise Fundraising Social Media 116

NetWits

MAY 30, 2012

to learn more about the turn to online fundraising, the need for a multichannel approach and how direct mail is still alive and well. But understanding the power of a multichannel fundraising approach is critical to Online Fundraising Success. Online Donors Need to be Moved Offline. i.e. Direct Mail. Download Now!

Online 234

Online Fundraising Offline Mail 234

Neon CRM

MAY 18, 2023

But with so many elements to modern fundraising—both online and offline—it can be tough to keep up. Common channels include email, direct mail, social media, phone calls, your website, etc. An older donor might prefer direct mail, while a younger donor might prefer a text from a fellow supporter with a link to your donation form.

Raise 98

Raise Strategy Help Fundraising 98

Qgiv

JULY 21, 2022

By leveraging multiple communication channels—email, mobile, direct mail, websites, social media, paid and earned media, SEO, and more, you expand your reach to engage new donors and supporters. And one of the best ways to do that is through integrated, consistent messaging across all channels – online and offline.

Channel 59

Channel Marketing Fundraising Nonprofit 59

ASU Lodestar Center

AUGUST 24, 2011

Use Your E-mail Signature. A fast and super easy way to market your organization's mission and upcoming events/programs is to make the most of your e-mail signature. This 1, 3, 5 year plan will serve as your road map, illustrating your course and outlining goals and benchmarks to hit. Keep reading. everything.

Communication 93

Communication Effective Impact Benchmark 93

Bloomerang

JUNE 25, 2021

And in order to do an audit and assessment, you have to know what your baseline data is so that you can create some goals around that and then benchmark against those goals. Many mail houses and data systems. Now, 50% of people pay more attention to direct mail than to any other marketing channel. We pay attention to our mail.

Database 70

Database Donor Video Mail 70

sgEngage

APRIL 29, 2021

The seventh annual donorCentrics® Sustainer Summit brought together, via webinar, 31 of the nation’s largest national fundraising organizations to share results and discuss sustainer growth and retention strategies against the backdrop of the pandemic and other significant events that impacted donors and giving in 2020. Sustainer Retention.

Retention 49

Retention Gift Rate Conversation 49

Qgiv

MAY 23, 2022

Social media posts were the number one drivers of charitable giving in 2020, making it a valuable tool for nonprofits looking to raise money online and add to their ranks of volunteers. By picking and choosing your desired social media platforms, you can focus on creating quality content instead of posting online just for the sake of posting.

Social Media 52

Social Media Practice Media Strategy 52

NonProfit Hub

MARCH 7, 2016

She is a blogger, marketer and communications coordinator for Qgiv , an online fundraising service provider. Qgiv offers industry-leading online giving and peer to peer fundraising tools for nonprofit, faith-based and political organizations of all sizes. Create a stellar online donation page. Discover your donors’ preferences.

Fundraising 28

Fundraising Tips Method Social Media 28

NonProfit Hub

MARCH 10, 2016

She is a blogger, marketer, and communications coordinator for Qgiv , an online fundraising service provider. Qgiv offers industry-leading online giving and peer to peer fundraising tools for nonprofit, faith-based and political organizations of all sizes. Create a stellar online donation page. Train your staff.

Fundraising 28

Fundraising Tips Social Media Method 28

Connection Cafe

MARCH 23, 2015

Data geeks will love this rapid-fire session covering nonprofit statistics from all areas of the sector, including fundraising, online giving, social media, donor retention, direct mail, and so much more. To really improve our outreach and retention strategies, it’s important to take a hard look at why donors aren’t giving.

Analytics 20

Analytics Storytelling Conference Philanthropy 20

sgEngage

MAY 31, 2011

This report continues to be the most significant analysis of online/offline giving trends based on actual data from nonprofits. This report continues to be the most significant analysis of online/offline giving trends based on actual data from nonprofits. Online giving growth was not slowed by the most recent recession.

Benchmark 73

Benchmark Internet Giving Offline 73

Connection Cafe

DECEMBER 22, 2013

From #batkid to #GivingTuesday, the Next Generation of American Giving to Content Marketing for Nonprofits , storytelling to social fundraising, retention rates to relationship building, the roundup below covers it all (and everything in between). More and more donors are giving online, especially towards the end of year. Imagine that.

Story 54

Story Nonprofit Social Media Content 54