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10 Emerging Trends in Online Communications and Fundraising to Watch in 2018

Nonprofit Tech for Good

Due to the decline in reach on social media, nonprofits should prioritize email communications and fundraising in 2018 [ Benchmarks for Success ]. Since the release of Facebook Live , Facebook video exposure has increased 360% across everyone’s news feed. 2017 Global Trends in Giving Report. billion by 2020.

Trend 276
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10 Twitter Best Practices for Nonprofits

Nonprofit Tech for Good

There are rage tweeters and arrogant trolls that occasionally trend to the top. People who are active on Twitter tend to be plugged into current events and trending news. Upload powerful photos and videos. To get engagement on Twitter, you need to tweet the right kind of content. Positive news about your mission and programs.

Twitter 350
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How are you using metrics, benchmarks, and experiments to improve your Facebook presence?

Beth's Blog: How Nonprofits Can Use Social Media

I resisted it for a year because I was concerned about having yet another social media outpost to feed and tune. Limited time and resources for maintaining and creating content on one hand, and a desire to get started. My experiments were quite granular: What gets more interactions - sharing video or photos or links?

Metrics 97
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5 Good Nonprofit Infographics

sgEngage

All Blackbaud Blogs Contact Us Blackbaud.com About Nonprofit Trends Books Research Reports Speaking 5 Good Nonprofit Infographics Posted by Steve MacLaughlin on April 12th, 2011 Who doesn’t love a good infographic? Read the entire report to learn more about global trends.

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How Your Nonprofit Can Make the Most of Its LinkedIn Profile

Beth's Blog: How Nonprofits Can Use Social Media

Sponsor Updates : With the new Sponsor Update, a business can share videos, articles, or other content with not only their followers, but other members in relevant niches. Members will see relevant and useful Sponsored Updates in their homepage feed, and will have the option to follow, comment on, share, or ‘like’ posts.

Linkedin 116
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6 Nonprofit Video Marketing Trends and Tips to Guide Your Online Strategy

Classy

Nonprofit video is an ever-evolving marketing method, but remaining well-informed on the latest industry best practices gives your organization a major advantage. . Instead, nonprofit video only continued to climb in popularity and organizations began doubling down on their video strategies. .

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The Nonprofit Administration Dilemma: How Much Should You Spend on Fundraising?

Get Fully Funded

When you track your nonprofit administration spending, you will have several categories feeding into what is considered overhead, including management, general, and fundraising. Here’s a video where I explain how to categorize expenses so you can more easily fund your overhead: [link]. Sharing polished, professional-quality videos.