Nonprofit Tech for Good

DECEMBER 19, 2017

Due to the decline in reach on social media, nonprofits should prioritize email communications and fundraising in 2018 [ Benchmarks for Success ]. Facebook Fundraising Tools [ Conservation International ]. The world’s most popular messaging apps are WhatsApp, Facebook Messenger, and Viber. Facebook Live Best Practices ].

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Trend Communication United States Online 276

Nonprofit Tech for Good

JULY 21, 2019

1% via text message ( Global Trends in Giving Report ). 92% of donors say it is important that NGOs, nonprofits, and charities make a concerted effort to protect their contact and financial information from data breaches ( Global Trends in Giving Report ). Email messaging drives 13% of all online revenue ( M+R Benchmarks Report ).

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Stats Social Media NGO Media 279

Whole Whale

APRIL 5, 2024

Leveraging ad libraries can provide valuable insights into competitors’ strategies, industry trends, and best practices, helping nonprofits refine their own ad campaigns and messaging. Nonprofits can use this information to benchmark their own ad performance and identify areas for improvement.

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Library Influence Demographics Nonprofit 104

Everyaction

MAY 24, 2018

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. Having shared and discussed this year’s Benchmarks Report with many of our partners, here’s twelve key trends that have resonated strongly within the EveryAction community.

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Benchmark Digital Trend Report 62

The Science Behind Engaging your Supporters

MAY 15, 2019

Every year, nonprofit consultants M+R release their annual Benchmarks report , which provides an overview of digital trends in the sector. The big sound bite from this year’s Benchmarks Report is that total online revenue grew by only 1% in 2018. Compare that to 2017, when It grew by 23%, and 15% growth in the year before.

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Benchmark Digital Report Learning 81

Whole Whale

AUGUST 25, 2021

In fact, giving predictions continue to follow an increasing trend across the next five years. 6 Trends in Fundraising Since 2015. Giving trends up, consistently. In another four to five years, the annual giving amount is expected to keep this upward trend. 74% of Americans are on Facebook. These numbers count.

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Stats Trend Mail Fundraising 96

Nonprofit Tech for Good

JANUARY 12, 2014

Like everyone, we’re inundated as well and increasingly need to see important data about nonprofit technology trends in visual format. Nonprofit Communications Trends 2014. What’s Trending with Foundations and Social Media? How to Get More Likes on Facebook. 2013 eNonprofit Benchmarks Study.

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Social Media Media Social Fundraising 277

M+R

AUGUST 23, 2023

By the time you’ve read this very sentence, all of those trends have become irrelevant (except for Taylor, of course!) and new trends have emerged, taking over 150 million users in the United States on a visual ride with them. By jumping in on evergreen trends, your organization’s content could become part of the ride.

Team 81

Team Meme Sound Trend 81

Allegiance Group

MAY 16, 2024

Nearly all new reports and benchmarks show a decline in both donors and dollars, and the Fundraising Effectiveness Project’s (FEP) latest Quarterly Fundraising Report is no exception. These decreases continue the post-COVID trends, leaving many fundraisers to wonder when they’ll bottom out. Still, it’s a concerning trend.

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Trend Podcast Retention Nonprofit 52

M+R

DECEMBER 1, 2023

Now let’s take a quick look at the trends and top-line findings from 33 of the nonprofits we work with and see where they’re pointing us as we head into the final thirty days of 2023. There’s a growing trend in town: Black Friday lasts all week, Cyber Monday lasts all month, capitalism is forever. Giving was up… mostly. Cyber Tuesday?

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Giving New York City Channel Trend 97

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2010

I launched a Facebook Fan Page for my blog over the summer shortly after Facebook announced vanity urls. To create a listening post to understand the questions and concerns from nonprofits about implementing an effective Facebook presence. To engage and discuss techniques and tips for using Facebook effectively for nonprofits.

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Metrics Benchmark Facebook Experiment 97

Nonprofit Tech for Good

JUNE 23, 2020

According to the 2020 Benchmarks Report , revenue from monthly gifts increased by 22% in 2019 and now accounts for 17% of all online revenue for nonprofits. Also, data from the 2020 Global Trends in Giving Report reveals that 45% of online donors worldwide are enrolled in a monthly giving program. 2020 Social Media Size Guide ).

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Practice Online Fundraising Nonprofit 339

M+R

JANUARY 11, 2022

So here it is: a first pass at the trends and top-line findings from about 30 of the nonprofits we work with. However, one trend that did come through loud and clear was that the majority of groups received fewer gifts, but a higher average gift compared to last year. Many organizations are getting less and less out of Facebook Ads.

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Fundraising Gift Sample Benchmark 108

Nonprofit Tech for Good

NOVEMBER 22, 2016

Facebook launched in 2004, YouTube in 2005, and Twitter in 2006. Throughout 2016 Facebook, Twitter, and Instagram have seen declining engagement and reach. Furthermore, email revenue grew by 25% in 2015, faster than the 19% overall rate of online revenue growth ( 2016 M+R Benchmarks Study ). billion to 5.59

Technology 100

Technology Trend Social Media United States 100

Nonprofit Tech for Good

APRIL 10, 2022

There are rage tweeters and arrogant trolls that occasionally trend to the top. People who are active on Twitter tend to be plugged into current events and trending news. That’s likely a result of nonprofits using Twitter much less than Facebook and Instagram. Positive news about your mission and programs.

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Twitter Practice Social Media Nonprofit 350

NTEN

APRIL 20, 2010

The second annual Nonprofit Social Network Benchmark Report, a joint project of Common Knowledge, thePort, and NTEN, has hard data and insights on the trends surrounding social networking technology as part of nonprofit organizations' marketing, communications, fundraising, and program services. > Get the Full Report (for free).

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Social Network Benchmark Network Report 99

NTEN

MAY 2, 2011

The 2011 Nonprofit Social Network Benchmark Report found that 30% of Master Fundraisers – those that brought in more than $100,000 – were small organizations and a further 8% were medium-sized. You'll: Learn key trends in nonprofits' use of social media and how they're resourcing it. Discover three year trends and changes from 2010.

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Benchmark Social Media Org Media 79

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 4, 2013

A benchmarking process can be as simple as finding a handful of similar nonprofit organizations and comparing your key performance metrics. Take this example comparing nonprofits performance in pinerest. Or you may use a sector wide benchmarking study such as the NTEN Social Networking Benchmarking Study. By: Rebecca Shore.

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Benchmark Social Media Global Project 103

Care2

JULY 22, 2010

One of the biggest questions nonprofits have been asking for the past couple of years, is what benchmarks should they be using for social media? The 2010 Nonprofit Benchmarks Report released by NTEN has some great data that nonprofits can use for guidance. Nonprofit Social Media Benchmark Data You Need to Know. in 2009 to 48.1%

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Benchmark Social Media Media Social 62

Care2

MARCH 23, 2012

The 2012 eNonprofit Benchmark study comes out April 5 th and is packed with great data that highlights key online fundraising and advocacy response rates as well as social media metrics. Not to worry, you can get a sneak peak at some of they key benchmarks in this terrific infographic that illustrates: Fundraising. Online Advocacy.

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Benchmark Advocacy Stats Mobile 72

Tech Soup

APRIL 17, 2012

NTEN, Common Knowledge, and Blackbaud just released the 2012 Nonprofit Social Networking Benchmark Report. Have a look at the infographic below then download the full report to learn more about important behaviors and trends. 98 percent of respondents have a Facebook page with an average community size of over 8,000 fans.

Social Network 56

Social Network Benchmark Report Network 56

TechImpact

NOVEMBER 22, 2013

While this NTEN eBenchmark Study is from 2012, the data continues to grow and support the future of nonprofit technology, and comparing years can lead to newly occurring trends. These numbers increased from 2011, which showed only 103 Facebook fans, 29 Twitter followers, and 10 mobile subscribers for every 1,000 email subscribers.

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Fund Technology Benchmark Mobile 117

Nonprofit Tech for Good

JULY 5, 2020

Imagine that you’re scrolling through Facebook or Instagram and start watching a video from a nonprofit organization. We studied 778 nonprofit organizations’ video posts on Facebook, Twitter and Instagram from January 1, 2019 – December 31, 2019 to establish benchmarks, identify trends, and uncover insights.

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Video Share Social Social Media 312

Nonprofit Tech for Good

DECEMBER 3, 2020

billion monthly active users , Facebook is the largest social network in the world. Without a doubt, your nonprofit’s donors and supporters use Facebook on a regular basis and thus Facebook should be your first priority in your social media strategy. 1) Set up your nonprofit’s Facebook Page to make a good first impression.

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Facebook Practice Avatar Nonprofit 364

Care2

DECEMBER 16, 2013

The nonprofit world was buzzing today over the announcement of Facebook rolling out Donate buttons to nonprofit organizations on pages and posts. This will be similar to the Facebook Gifts button that they have been testing with about a dozen nonprofit partners for the past year. Giving money is not a very social activity on Facebook.

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Facebook Donation Disaster Social Network 78

Whole Whale

SEPTEMBER 3, 2021

Benchmark Data Now. Audit your email account to get an understanding of your average open rates currently, and dive into the data to gather trends from your high and low performers. The trend towards increased privacy is likely to stick. The Nonprofit Organization’s Guide to Email Marketing.

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email Marketing Test Mail 104

NetWits

JUNE 7, 2012

Even though December is a universally-accepted annual benchmark that signifies conclusion, certain sectors have their own benchmarks that they count on for donation surges. For example, June serves as the annual benchmark for educational sectors, as it denotes the academic year’s end. Non-December Surges.

Online 221

Online Fundraising Benchmark Report 221

Care2

AUGUST 8, 2011

If you are a social media data junky, then you are in luck because M&R and NTEN recently analyzed Facebook statistics for the 40 organizations surveyed in their 2011 eNonprofit Benchmarks Study. The Wildlife/Animal Welfare sector had the highest ratio of Facebook users to email subscribers at 242 per 1000.

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Facebook Metrics Ratio Rate 76

sgEngage

JUNE 30, 2023

According to our Annual Luminate Online® 2021 Benchmark Report , more than 770 social good organizations collectively raised over $1.8 Facebook, Twitter, Instagram, Tiktok, and LinkedIn can all be valuable channels depending on your target demographic. billion online, handled over 23 million transactions, and sent more than 3.3

Marketing 40

Marketing Nonprofit Blackbaud Demographics 40

Care2

SEPTEMBER 6, 2011

Facebook’s algorithm has always been tricky for marketers to figure out. And now a n ew study by Applum, the developer behind Page tool EdgeRank Checker says that using 3 rd party apps like Hootsuite to post Facebook updates decreases comments and Likes by 70%.

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Studies Facebook API Benchmark 78

Nonprofit Tech for Good

MAY 20, 2016

2016 Nonprofit Benchmarks Study :: Download. 2016 Nonprofit Communications Trends Report :: Download. 2014 Giving Trends of Grantmaking Foundations Report :: Download. Published by the Charities Aid Foundation. For Nonprofits in the United States: 1. Published by M+R and NTEN. 2016 Donor Engagement Study :: Download.

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Social Media Report Media Asia 167

Care2

NOVEMBER 17, 2013

to dig deeper into what’s trending with foundations and social media. My firm Rad Campaign had an opportunity to dig into the survey data and team up with the Foundation Center to produce an infographic that reveals some interesting trends. Foundations that use social media prefer these channels: 65% use Facebook.

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Social Media Foundation Media Social 77

Nonprofit Tech for Good

MARCH 15, 2015

2015 Nonprofit Benchmarks Study :: Download. 2015 Nonprofit Communications Trends Report :: Download. Facebook Fundraising Google Plus LinkedIn Mobile Media Social Media Twitter YouTube' For Nonprofits in the United States: 1. 2015 Diversity in Giving Report :: Download. Published by Blackbaud. Published by NTEN.

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Social Media Report Media Fundraising 100

sgEngage

MARCH 30, 2021

Registrations were up year-over-year, in a reversal of the trend we have been seeing over several years. Though the trend line started to move in the same trajectory as in years past, the rebound was not as significant as many had hoped, with August seeing the “best” post-pandemic outcome.

Blackbaud 65

Blackbaud Studies Fundraising Registration 65

Beth's Blog: How Nonprofits Can Use Social Media

JULY 12, 2009

Facebook is an ever growing force in the internet space and it looks like it will be for a while. Facebook is also a great tool for nonprofits. Facebook also gives others the ability to share their affinity to you with their friends, family and co-workers. Google) of Facebook. Check out the ONE Campaign Facebook page.

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Facebook Stats Los Angeles Tips 97

Nonprofit Tech for Good

SEPTEMBER 14, 2020

Now in its third edition, the 2020 Global Trends in Giving Report provides 100+ donor benchmarks for NPOs, NGOs, and charities worldwide. In addition to the global benchmarks, this year the benchmarks are also available for six regions: Africa. 2020 Global Trends in Giving Report. 10 Key Stats from the.

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Global Trend Report Giving 312

Care2

OCTOBER 30, 2013

According to the Nonprofit Social Networking Benchmark Report by Blackbaud, only 2% of nonprofits raised between $10K and $25K on Facebook in a 12 month time period. Lead acquisition is necessary Tools like ActionSprout can be used to launch very simple petitions or pledges on Facebook and will capture your followers'' email addresses.

Social Media 77

Social Media Money Raise Media 77