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Using Ad Libraries to Understand Nonprofit Competition

Whole Whale

By identifying potential partners, ensuring compliance, and measuring impact, nonprofits can maximize the effectiveness of their digital advertising efforts. Shows ad performance data like impressions, spend, and demographic reach. This can help them adapt their own campaigns to stay relevant and effective.

Library 104
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Your Guide to Year-End Fundraising Best Practices

Nonprofit Tech for Good

A/B testing can help determine the most effective sending days and times for an organization’s unique supporter base. A/B testing can help determine the most effective sending days and times for an organization’s unique supporter base. Define your metrics of success. However, this is not a universal rule.

Practice 239
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Why 2024 May Be a “Make or Break” Year for Nonprofits

Allegiance Group

Nearly all new reports and benchmarks show a decline in both donors and dollars, and the Fundraising Effectiveness Project’s (FEP) latest Quarterly Fundraising Report is no exception. High-Level Takeaways from the FEP Report FEP tracks three key metrics: donors, dollars, and retention.

Trend 52
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Direct Mail Donor Acquisition Strategies

Allegiance Group

The Q2 2022 Fundraising Effectiveness Project paints a concerning picture. We recommend you start with these 7 Key Database Metrics. These are the types of metrics you can share to help make the case for the much-needed investment in acquisition. Donors are your nonprofit’s greatest resource. year over year. in 2016 to 19.3%

Mail 52
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Zoetica Salon Summary: A Few Good Social Media Measurement Insights

Beth's Blog: How Nonprofits Can Use Social Media

ALSO, incredibly important measurements are the demographics of who your non-profit is reaching. What useful nugget did you learn from analyzing your social media metrics data or your measurement process that lead to a success or improvement in your social media practice? What’s your “sexy&# social media metric?

Summary 94
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Zoetica Salon Insights: Social Media Measurement for Nonprofits

Beth's Blog: How Nonprofits Can Use Social Media

ALSO, incredibly important measurements are the demographics of who your non-profit is reaching. One question that bubbled up was about specific techniques to measure or benchmark your nonprofits social media strategy and execution. There are specific metrics for specific platforms. NTEN – E-Nonprofit Benchmark Study.

Measure 101
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Marketing Automation: The Future of Fundraising for Your Nonprofit

Nonprofit Tech for Good

For these teams, marketing automation can multiply their effect so they can create more connections and drive more donations. This is full-funnel marketing , and to do it effectively you need some technological assistance. And while that may sound simple in practice, you need the right tools and the right plan.

Marketing 206