M+R

OCTOBER 15, 2021

The annual M+R Benchmarks Study is a wide-ranging exploration of digital fundraising, advocacy, and marketing data. We’d like to invite you to come along by participating in our upcoming 2022 M+R Benchmarks. . The window to sign up as a Benchmarks participant is open NOW. Related Links: Benchmarks UK is here!

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Benchmark Data Map Help 97

M+R

APRIL 11, 2023

READ TIME: 1 minute The Benchmarks team is busy in the kitchen, cooking up another edition of super useful digital nonprofit data. Visit mrbenchmarks.com on the 27th to get a flavor for all the trends in fundraising, advocacy, and digital marketing. April 27, 2023, ONLINE Benchmarks Webinar. RSVP via Zoom here. p.s. UK groups!

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Benchmark Connecticut New York DC 40

M+R

APRIL 19, 2023

Don’t forget to make your reservations for our Benchmarks launch events if you haven’t already. READ TIME: 1 minute The Benchmarks team is busy in the kitchen, cooking up another edition of super useful digital nonprofit data. April 27, 2023, ONLINE Benchmarks Webinar. Amuse Bouche: Benchmarks is served up next week!

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Benchmark Connecticut New York DC 45

M+R

MARCH 11, 2024

P.S. Guess who will be releasing a Benchmarks study on April 24? The annual M+R Benchmarks Study will once again explore the labyrinth of nonprofit digital fundraising, advocacy, and marketing metrics. Hope to talk with you soon! See you in the co-op! The post Scout Quest Webinar Recap: Humane Society Results!

Mail 73

Mail Results Benchmark United States 73

sgEngage

JANUARY 16, 2024

The stakes are always high when you’re launching a fundraising campaign. Professional fundraisers need to cover all the details to meet their targets. Nonprofit leaders managing both types of fundraisers need to equip and motivate everybody throughout the campaign. Hit them up.

Effective 72

Effective Tips Fundraising Blackbaud 72

M+R

JULY 27, 2023

That’s certainly been the case for all the years we’ve helped the Union of Concerned Scientists with their fundraising. That assumption was also backed by years of UCS’s email fundraising metrics consistently beating M+R benchmarks. Well, in the last few years, email metrics did start to decline.

Fundraising 52

Fundraising Test Advocacy Metrics 52

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 26, 2017

One important part of effective digital measurement is being able to benchmark your performance relative to your organization’s past performance or compared to peer organizations. One excellent resource to use for benchmarking nonprofit digital results (in the US) is the annual M&R Benchmarks study of nonprofit digital advocacy.

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Benchmark Studies Metrics Digital 64

CauseVox

APRIL 13, 2022

As virtual fundraisers have grown in importance and popularity over the past couple years, peer to peer fundraisers have emerged as a necessary tool for nonprofits looking to raise more with less effort. CauseVox offers users the opportunity to run optimized peer to peer fundraising campaigns with our easy-to-use software.

Fundraising 74

Fundraising Benchmark Campaign Raise 74

NTEN

FEBRUARY 22, 2010

Session: Online Fundraising Benchmarks and Metrics. Industry benchmarks are meaningless unless you know how your organization compares to them. Where can people follow you online (twitter, blog, etc.)? Blog: [link]. Tags: 10NTC 5 questions NPTech NTEN Fundraising. Twitter: @smaclaughlin.

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Benchmark Metrics Question Online 44

Allegiance Group

MAY 16, 2024

Nearly all new reports and benchmarks show a decline in both donors and dollars, and the Fundraising Effectiveness Project’s (FEP) latest Quarterly Fundraising Report is no exception. These decreases continue the post-COVID trends, leaving many fundraisers to wonder when they’ll bottom out. Still, it’s a concerning trend.

Trend 52

Trend Podcast Retention Nonprofit 52

Nonprofit Tech for Good

APRIL 10, 2022

This is the ninth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Twitter Cards allow website developers to clarify how website and blog content should appear in tweets. Related Webinar: Social Media Best Practices for Nonprofits.

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Twitter Practice Social Media Nonprofit 350

M+R

OCTOBER 20, 2022

The annual M+R Benchmarks Study is a tasty fusion of digital fundraising, advocacy, and marketing data. We hope you’ll join us and participate in our upcoming 2023 M+R Benchmarks. with data from dozens of other nonprofits to create a pot of averages, trends, and key metrics. Read time: 2 minutes. first appeared on M+R.

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Benchmark Studies Analysis Metrics 18

The Storytelling Non-profit

JANUARY 24, 2022

Whether you tell stories in your fundraising or communications program, chances are you want to understand the impact and return on investment (or ROI) of the stories you tell. Storytelling is a tool that supports various fundraising and communications strategies and goals. Start by narrowing down what you’re using storytelling for.

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ROI Storytelling Measure Story 67

M+R

FEBRUARY 4, 2021

But the past is close behind, and there is plenty we can learn from the 2020 end-of-year fundraising season that will help improve our fundraising efforts in the year ahead. That was wholly evident in our 2020 EOY fundraising numbers: supporters stepped up when nonprofits asked for help. . Ad programs are growing up.

Fundraising 98

Fundraising Gift Rate email 98

sgEngage

NOVEMBER 10, 2023

How Donor Management Software Can Help Manage Recurring Donors Consider the fundraising elements of a healthy donor network: marketing campaigns and analytics, research efforts, database maintenance, fundraiser performance tracking, and donor communications. first appeared on The ENGAGE Blog.

Donation 52

Donation Blackbaud Retention Gift 52

NTEN

JUNE 22, 2010

Since the release of the 2010 eNonprofit Benchmarks Study , we know many of you have been hard at work looking at how your programs measure up against industry benchmarks. But the Benchmarks Study is really meant to help you think (or rethink!) Let's say you want to track your email fundraising open rate. How's that work?

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Metrics Benchmark Rate Newsletter 55

M+R

JUNE 22, 2021

June 24, 2–3:30pm ET: “2021 M+R Benchmarks: A Deep Dive” with The Nonprofit Alliance. This year’s annual M+R Benchmarks Study includes front-page news, long-form analysis, mild-mannered reporting, and even a crossword puzzle all about the newest news and topical trends affecting nonprofit digital marketing, advocacy, and fundraising. .

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Benchmark Studies Digital Analysis 52

Forum One

MAY 4, 2010

A few weeks ago, I wrote a blog post on how organizations can use Convio’s Online Nonprofit Benchmarks Study to determine how well they are doing online compared to others. The findings mirror many of benchmarks in the Convio report. Email fundraising response rates averaged at 0.13 donating money).

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Benchmark Convio Trend Statistics 50

Qgiv

DECEMBER 7, 2022

Few things are as important to successful fundraising teams as clean data around your prospect portfolio and moves management. Standardization around portfolio tracking, donor interactions, documenting proposals, and next steps is critical to the health and sustainability of any fundraising program.

Database 52

Database Track Donor Management 52

Care2

SEPTEMBER 30, 2014

Dunham and Company released an Online Fundraising Scorecard that looked at 151 nonprofits online fundraising activities. The report is troubling because the nonprofit community has been doing online fundraising for years and there are established best practices for optimizing conversions. Create Killer Landing Pages.

Studies 78

Studies Online Fundraising Nonprofit 78

3rd Sector Labs

APRIL 23, 2014

We had also blogged earlier on the topic. QUESTION: When you gave an example of a data management plan, you started from a fundraising plan. GARY: A good fundraising plan consists of strategies and tactics to be executed in order to achieve your fundraising goals. I’m stating the obvious, right?

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Data Management Rate Benchmark 133

Amy Sample Ward

APRIL 27, 2009

I’m here at NTEN’s 09NTC and am going to live blog Beth Kanter’s session on mapping your social media strategy to metrics. Below is the live blog or the archive of the live blog. The internet connection here is such that I don’t think a live blog portal will sustain itself. Analytics tools.

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Social Media Map Strategy Media 102

Media Cause

AUGUST 15, 2022

Let me take a moment to be upfront: You should only keep reading if you really want to explore the question in the title of this blog. I’m guessing they have something to do with fundraising (the money is the mission) and policy initiatives. I won’t argue with you on the fundraising side. What could they do? .

Support 52

Support Advocacy Policy Hints 52

3rd Sector Labs

JUNE 17, 2014

The topic – “Donor Retention by the Numbers: Demystifying the Leaky Bucket” – focused on how to properly measure donor retention and then use that data to drive improved fundraising results. QUESTION: Where can I get benchmarks for retention by sector? GARY: The simply answer is “yes!”

Retention 148

Retention Donor Data Advice 148

Care2

MARCH 26, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Convio 31

Convio Benchmark Studies Social Media 31

Connection Cafe

JUNE 22, 2017

The weather is warm, summer camps are in full swing, BBQs are a weekly occurrence, and as the sixth month of the year wraps up, some organizations are already gearing up for end-of-the-year asks and setting up holiday campaign fundraising goals. Compare your fundraising performance against the Overall Index.

Resource 48

Resource Blackbaud Chart Retention 48

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

One of the things I've been wanting to do for a while is review my blog content for the year and select the "Top 10" posts or the "best of" posts. Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. Online Fundraising Predictions From Around the World.

ROI 50

ROI Widget Metrics Cambodia 50

Care2

MAY 14, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Don’t be too alarmed though.

Benchmark 28

Benchmark Social Media Studies Advocacy 28

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 28, 2012

The images link to your fundraising landing page. We’d like to try to benchmark it against other disruptive pinterest campaigns but we’re not sure there is a good comparison case study. Then an agency approached us with the core idea. Please tell us if you know of one! Pinterest has only been around for short time.

Sierra Leone 126

Sierra Leone Case Study Benchmark Comparison 126

Care2

JANUARY 6, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Which metrics will help you achieve it?

Analytics 54

Analytics Google Social Media Websites 54

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 2, 2015

Set Program Goals & Metrics. Clarify quantifiable outcomes or metrics that can be easily measured on a routine basis. newsletters, social media, blogs, annual reports, etc.). newsletters, social media, blogs, annual reports, etc.). Start with the question, “what does success look like?” Report Out.

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Measure Impact Program San Francisco 50

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2010

This panel will discuss realistic metrics and benchmarks any organization can use in their campaigns and ensure that your using the right strategies and tools to listen and engage your audiences on different social networks. It uses metrics to measure your results and help you improve your strategy over time.

ROI 103

ROI Social Media Media Social 103

Connection Cafe

MAY 23, 2017

In our 2017 M+R Benchmarks study , we found that on average, a nonprofit will reach just 8% of its fans with a post that isn’t promoted. . Nonprofits need a better metric than number of fans that more accurately reflects how many users you can expect to reach. In our Benchmarks study, the average nonprofit had an ERA of.225,

Facebook 32

Facebook Benchmark Social Media Studies 32

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 14, 2009

What are the valued metrics? While there have been different surveys on nonprofit adoption, for example, these two recent studies I profiled last month, I wish there was a benchmarking study. This week, I will kick off the Orchestras and Social Media Survey 2009 series on my blog. What are the returns?

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Social Media Survey Media Social 92

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 17, 2013

Financial goals – the specific dollar amount, new dollars raised, or number of donors – are best developed by doing some benchmarking of similar community-wide or state-wide campaigns or other similar communities. If this is your first Giving Day, keep it simple and pick the right metric. (See

Hosting 94

Hosting Foundation Question Giving 94

CauseVox

OCTOBER 11, 2021

Second, year-end giving gives nonprofits an opportunity to use a big chunk of their resources to meet their annual fundraising goals, and it gives donors a last chance to get a tax-deductible gift out the door. We want to help nonprofits that implement year-end fundraising campaigns be successful. Goals don’t come out of thin air.

Guide 73

Guide Giving Campaign Social Media 73

Care2

AUGUST 22, 2013

Set benchmarks and specific goals for traffic, engagement, and online giving for the year. Convene online marketing meetings with key department representatives (Fundraising, Programs, etc) twice each month to plan out upcoming initiatives in the annual online marketing calendar, divide up tasks, and review progress.

Online 71

Online Tips Calendar Test 71