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New Facebook Benchmarks: An Extra eNonprofit Benchmarks Report from NTEN and M+R

NTEN

Last summer, we pulled together data from some of the country’s leading nonprofits to bring you the 2011 Benchmarks Extra: Facebook report, laying out basic benchmarks for nonprofit pages on Facebook. To download the 2012 Benchmarks Extra: Facebook, simply “like” M+R's page on Facebook.

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7th Annual Nonprofit Technology Staffing & Investments Report: A Closer Look (Staffing Levels)

NTEN

Last month we released our seventh annual report on nonprofit investment and practices regarding technology. You can download the complete report here , and don''t forget the companion online benchmarking tool , where you can compare some of your organization''s data against your peers in our research.

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Giving Your Audience What It Wants

NTEN

Flickr Photo: Luc Legay Fabulous NTEN board member Nancy Schwartz of Getting Attention released some very interesting research today. Of particular interest to us is that 70% of respondents indicated they aren't targeting content to their audiences appropriately. Apparently, 8 of 10 nonprofits think their messaging fails to hit home.

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3 Simple Email Improvements to Make More Money During EOY Fundraising

EveryAction

This post originally appeared in NTEN's July Connect newsletter. In fact, according to the annual Benchmarks report from NTEN and M+R , email fundraising revenue alone increased by a whopping 25% last year, outpacing the overall growth of other online revenue sources.

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Great reads from around the web on March 23rd

Amy Sample Ward

New Report: 2011 eNonprofit Benchmarks Study | NTEN – "A high unsubscribe rate is bad, right? Not necessarily, according to the 2011 eNonprofit Benchmarks Study, just released at the 2011 NTC by M+R and NTEN. During the session, I captured the presentations and audience Q & A.

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New on SSIR: How does celebrity impact your fundraising?

Amy Sample Ward

Two recent reports share data about the actual role celebrity connection plays in nonprofit fundraising and both say the same thing: forget celebrities. The 2011 Millennial Donor report , the second in an annual series, focuses on engaging Millennials in fundraising. The data says we should move on. Celebrities are out; Trust is in.

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Great reads from around the web on April 23rd

Amy Sample Ward

One of the findings that stood out to us: Only 40% of respondents reported that their organization has some type of formal technology plan. And much less than that (22%) reported that their organization had ever evaluated Return on Investment (ROI) of technology projects or programs."

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