M+R

APRIL 16, 2024

Hey data friends, it’s our favorite time of the year, the birds are singing, the flowers are blooming, you can sip your iced coffee outside and read Benchmarks ! So here’s your action item: If your organization hasn’t already, save any existing UA data before this date for historical tracking! We’ll wait. Ok, back with us?

Benchmark 75

Benchmark Analytics Google Comparison 75

Whole Whale

MAY 11, 2022

Short Answer : It’s not just you, Google Analytics 4 (GA4) is completely different than Universal Analytics (UA). Shakespearean answer : If the topic of Google Analytics and all things web tracking feels like a foreign language and you’re more of a theatre person here is a quick Shakespearean summary of what is going on.

Analytics 59

Analytics University Difference Metrics 59

Media Cause

NOVEMBER 9, 2023

Why are analytics + data so important for marketers? Data and analytics are the key to better understanding your marketing efforts. Tracking campaign performance with data analytics tools allows you to understand and refine your strategies, optimize your efforts, and maximize ad spend.

Analytics 59

Analytics Data Web Tools 59

Tech Soup

APRIL 7, 2023

If you're a Google Analytics user, you are probably aware by now that support for Universal Analytics (UA) will be ending on July 1, 2023.

Analytics 91

Analytics Google Question University 91

sgEngage

OCTOBER 15, 2024

While the total funding for nonprofits continues to rise, data shows that fewer Americans are engaging in giving and volunteering. To address this pressing issue, The Generosity Commission recently released its capstone report, “Everyday Actions, Extraordinary Potential: The Power of Giving and Volunteering.”

Action 83

Action Report Impact Blackbaud 83

M+R

DECEMBER 9, 2022

Note: The purpose of this document is to both outline new Google Analytics 4 (GA4) functionality and develop a set of M+R recommendations. Analytics are an essential tool for digital marketers and there’s a big shift underway as Google Analytics 4 (GA4) is being implemented. Universal Analytics (a.k.a. Event Types.

Analytics 105

Analytics Google Track Map 105

Bloomerang

OCTOBER 1, 2021

A major part of connecting with these individuals and optimizing the giving experience is utilizing the data you collect about their giving trends to inform your future fundraising decisions. . A big part of this is understanding and leveraging data to inform any changes they make to the donor experience.

Report 124

Report Data Donor Metrics 124

Allegiance Group

FEBRUARY 28, 2023

You only have until July 1, 2023 to migrate your Google Universal Analytics to GA4. Google surprised many in the non-profit industry when they announced they are sunsetting the Universal Analytics platform (UA) on July 1, 2023, and, in the future, will only support GA4. Keep Your Data Your legacy data will soon go away.

Analytics 52

Analytics Google University Profit 52

Saleforce Nonprofit

JUNE 22, 2021

Innovative colleges and universities, including USC , Stanford, Purdue, Rutgers, Michigan State, UPenn, and Notre Dame have recently implemented the Salesforce platform to help modernize their fundraising, personalize engagement, and conduct AI-powered research and reporting to inform strategy and measure ROI.

University 101

University ROI Michigan Education 101

Qgiv

JANUARY 25, 2023

Luckily, nonprofit organizations can track website activity to make those essential changes by viewing user data through the use of Google Analytics 4. This blog post will discuss what Google Analytics 4 is, why nonprofits should use Google Analytics 4, and how to get started with Google Analytics 4.

Analytics 52

Analytics Google Guide Stream 52

Whole Whale

MAY 2, 2024

Data hygiene projects This can range from cleaning and completing Salesforce, spreadsheet, CRM or other databases for stakeholders. The safest way to have interns participate in social media is to have them analyze the data and then come up with sample posts for the platform. Visit Campus 15.

International 98

International Program Ideas Data 98

Allegiance Group

FEBRUARY 27, 2024

Thankfully, Google Analytics makes it easy. You’ve likely heard that Google has released its new version, Google Analytics 4 (GA4). Making the switch is vital — if you’re still using the old version, your data is no longer being tracked. You’ll be pulling in rich data in no time! What Is Google Analytics 4?

Analytics 52

Analytics Google Fundraising Track 52

Media Cause

NOVEMBER 5, 2021

Like it or not, the switchover to Google Analytics 4 is coming (at some point – Google is keeping the official date a mystery to themselves as well as the rest of us mere mortals). Getting setup with a GA4 property that pulls in data has been a smooth process for us and remains as simple as it was with Universal Analytics.

Analytics 52

Analytics Google Story University 52

Media Cause

JULY 22, 2021

You may have not heard, but Google has officially rolled out Google Analytics 4, a new kind of tracking property. It is different from Universal Analytics properties, which only supports websites, as it supports both websites and apps across multiple devices. Customer lifecycle-framed reporting. Cookie-less analytics.

Analytics 52

Analytics Google Phase Nonprofit 52

Nonprofit Tech for Good

FEBRUARY 6, 2022

Almost all organizations produce some sort of annual financial reporting, but it’s may not always be public information. Donors and grantors both expect detailed reporting and deep financial transparency from nonprofit organizations. At a university,?a has a different meaning?in nonprofit organization.? At churches,?it?may

Software 282

Software Guide Award Grant 282

Whole Whale

MAY 2, 2024

Data hygiene projects This can range from cleaning and completing Salesforce, spreadsheet, CRM or other databases for stakeholders. The safest way to have interns participate in social media is to have them analyze the data and then come up with sample posts for the platform. Visit Campus 15.

International 52

International Program Ideas Data 52

Forum One

SEPTEMBER 15, 2023

Now that Google Analytics (GA4) has officially replaced Universal Analytics, many mission-driven organizations are not loving the new normal. The planned phaseout of Google Analytics was a shock when it was announced. The planned phaseout of Google Analytics was a shock when it was announced.

Analytics 77

Analytics Museum University Google 77

The MatrixFiles

DECEMBER 15, 2022

Matrix Group Creative Director Alex Pineda and Lead Front-End Developer Jaime Quiroz have suggestions for a few simple upgrades and updates you can make that will improve your user experience, give you more accurate data, and help you better serve your members. Take a look at your analytics. Speaking of Analytics….

PDF 130

PDF Analytics Search Template 130

Media Cause

FEBRUARY 24, 2023

In October 2022, Google announced they would replace their Universal Analytics (UA) with their next-generation measurement solution Google Analytics 4 (GA4) , on July 1st, 2023. One of the more significant issues that went untalked about was the transfer of data—or lack thereof—from UA to the new GA4.

Analytics 52

Analytics Google University Alternative 52

Connection Cafe

JULY 18, 2017

Blackbaud recently released its fifth annual Charitable Giving Report, and it offers major lessons for institutions of higher education looking to increase fundraising capacity over the coming years. Here are 3 major lessons for colleges and universities from this year’s Charitable Giving Report: 1. year over year.

University 30

University Report Fundraising United States 30

Forum One

DECEMBER 22, 2022

We’ve written previously about the release of Google Analytics 4 (GA4) and the impending retirement of Universal Analytics (UA) on July 1, 2023. GA4’s focus on user “events” as data is a major switch away from more straightforward, or simple actions. What to do now. You can run it concurrently with UA until UA is retired.

Time 75

Time Metrics Analytics Adopt 75

TechImpact

JUNE 19, 2014

Image courtesy of University of Minnesota. Big data and robust analytic measuring tools have enabled this revolution to go from a pipe dream to reality in only a few short years. Everyone wants to compare the success of their organization to a measurable analytic. Start measuring, and reporting. Start Small.

Measure 209

Measure Minnesota Analytics Nonprofit 209

Nonprofit Tech for Good

MAY 13, 2022

Some of the most effective online fundraising strategies happen when you dig into your organisation’s data and understand who your donors are, and how they came across to you. . Data should inform and optimise your fundraising strategy , and attribution is a simple technique you can use to really help you get it right.

Donor 269

Donor Track Facebook Campaign 269

Forum One

FEBRUARY 7, 2023

If you haven’t already started using Google Analytics 4 (GA4), there’s no time like the present. We’ve said it before and said it again —there’s no reason to delay the switch from Universal Analytics (UA), the tool 99% of our partners use as default. What is Google Analytics 4? What are the differences between UA and GA4?

FAQ 60

FAQ Organization Analytics Google 60

M+R

APRIL 24, 2024

This year, 225 wonderful nonprofits partners joined in the fun, contributing data on fundraising, advocacy, engagement, mobilization, and marketing. About half of M+R Benchmarks participants reported working with social media influencers in 2023. Visit mrbenchmarks.com now to explore all the charts, analysis, insights, and more!

Benchmark 69

Benchmark Studies Ireland Metrics 69

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 18, 2014

We spent a fair amount of time framing and reframing the problem and ended up with a question that focused on data collection. One of the concepts that the group designed was a strategy for collecting data from low income individuals which was identified as a key challenge for some participants who work with homeless populations.

Data 109

Data Help Measure Analysis 109

Robert Weiner

JANUARY 15, 2015

The original question: My organization is working on a data retention policy and wondering if others have insights to share. I would consider any data valuable when it can be utilized for predictive analytics or to build a case for trends. Is data-storage limits the concern? Are data-storage limits the concern?

Retention 100

Retention Discussion Data Donor 100

sgEngage

OCTOBER 5, 2022

Cara Giacomini—Vice President of Data, Research, and Technology at the Council for Advancement and Support of Education (CASE). Matthew Ewing—Vice President for Advancement at Boise State University. Carrie White—Vice President of Technology, Information, and Philanthropic Strategy at the University of Cincinnati Foundation.

Education 93

Education Professional Virtual Guide 93

Whole Whale

AUGUST 26, 2024

Use Google Analytics to generate a list of all the Final URLs that are currently being used in your Google Ads account. Plan for Google Analytics migration. Test out forms, like email subscription forms and contact forms, to make sure they are pushing the right data to the right places. Test, test, test.

Google 52

Google Websites Management Grant 52

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 2, 2013

For many nonprofits, Google Analytics is the tool of choice for measuring traffic, reach, engagement, and action primarily because it is free. While it is somewhat easy to use, some of the more valuable features may require a little tutoring to understand and use. The instructor is Google Analytics Evangelist Andrew Cutroni.

Analytics 108

Analytics Google Digital Free 108

ASU Lodestar Center

JUNE 1, 2022

The 2018 Global Trends in Giving Report shows that, regardless of generation, online is now the preferred channel for donations. AI analytics. AI analytics is a description of a type of machine learning that mines insights within a dataset. AI analytics automates much of what a data analyst would do.

Fundraising 98

Fundraising Analytics Nonprofit Analysis 98

Gyrus

JULY 10, 2024

Besides, online learning platforms offer numerous advantages: They personalize learning experiences for individuals by leveraging user data and machine learning algorithms. Lack of comprehensive reporting capabilities. It provides specialized programs and degree programs in collaboration with partner universities.

Online Learning 52

Online Learning Platform Learning Online 52

Gyrus

JULY 10, 2024

Besides, online learning platforms offer numerous advantages: They personalize learning experiences for individuals by leveraging user data and machine learning algorithms. Lack of comprehensive reporting capabilities. It provides specialized programs and degree programs in collaboration with partner universities.

Online Learning 52

Online Learning Platform Learning Online 52

Saleforce Nonprofit

FEBRUARY 8, 2022

For example, looking at trends in the higher education sector, 23 out of 43 Australian universities have appointed a new vice chancellor in the last two years. So what does this opportunity mean for global university leaders? Business Model Innovation. Learner-Centric Impact. Lifelong Learning to Lifelong Relationships.

Global 98

Global Education Trend Student 98

sgEngage

OCTOBER 13, 2022

As a busy fundraiser or nonprofit data professional, your calendar is already packed, so wouldn’t it be great to have a cheat sheet to plan your schedule for bbcon, Blackbaud’s Tech Conference for Good ? Nonprofit pros and analytics teams know that collecting data is the easy part. Capitalizing on only the relevant data.

Virtual 73

Virtual North Carolina Blackbaud Registration 73

Whole Whale

MARCH 24, 2021

But if a user opts-out, it will change how advertising giants like Facebook are then able to collect and utilize that user data. This means it will also change whether you, as a Facebook advertiser, have access to that data. Do a majority of your reported conversions come through as view-through conversions? How will iOS14.5

Facebook 98

Facebook Aggregator Conversation Measure 98

Bloomerang

NOVEMBER 28, 2023

Thomas More Catholic Newman Center, the Catholic campus ministry at Minnesota State University, Mankato, needed a solution that offered mobility to support the spiritual development of approximately 4,000 college students during a critical transitional time of their lives. “I The switch to Bloomerang brought significant change. “I

Management 82

Management Donor Organization Charlotte 82