Bloomerang

AUGUST 16, 2021

It’s a remarkably ineffective way of working for an industry built on numbers. . “We Start with benchmark data. Luckily, there are a number of great reports available to help you set a benchmark against industry averages. Here are some of the questions you might ask in order to understand what metrics to track: .

Analytics 126

Analytics Strategy Fundraising Benchmark 126

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 4, 2013

A benchmarking process can be as simple as finding a handful of similar nonprofit organizations and comparing your key performance metrics. Take this example comparing nonprofits performance in pinerest. Or you may use a sector wide benchmarking study such as the NTEN Social Networking Benchmarking Study.

Benchmark 103

Benchmark Social Media Global Project 103

Forum One

DECEMBER 22, 2022

What parts of your digital strategy are working well? This year, the need to check in is even more critical, as 2023 will usher in a whole new paradigm for a core part of digital strategy: web metrics. Google’s Data Studio, a more advanced tool, was also used by many of our clients looking to set up more sophisticated analysis.

Time 73

Time Metrics Analytics Adopt 73

M+R

OCTOBER 20, 2022

The annual M+R Benchmarks Study is a tasty fusion of digital fundraising, advocacy, and marketing data. Across channels and platforms, we end up with answers about what is working and what’s not, trends in nonprofit strategies, and insight into supporter behavior. And reach out to benchmarks@mrss.com if you have any questions!

Benchmark 18

Benchmark Studies Analysis Metrics 18

Eric Jacobsen Blog

FEBRUARY 5, 2024

That core consists of working through and with other people to create value while using financial concepts and metrics to maximize the value created for all company stakeholders. For our book, forming a reading group with professional peers would be especially helpful, inside or outside the organization in which you work.

Skills 92

Skills Learning Knowledge Leadership 92

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 18, 2010

One of the topics was “How to understand social networks through social network analysis and mapping techniques.&# I thought I’d expand on it here. As you can see there are many different ways to apply social networking analysis to understanding networks. This works best if you have small network.

Analysis 104

Analysis Social Network Social Media Network 104

sgEngage

MARCH 30, 2021

In 2020, with little warning and without any training in “ pandemic-affected peer-to-peer fundraising ,” this industry soldiered on and continued the necessary work needed to support critical missions. Data represents both overall metrics, as well as metrics in one of five fundraising categories: Walks/5Ks with a registration fee.

Blackbaud 68

Blackbaud Studies Fundraising Registration 68

Connection Cafe

JUNE 13, 2013

Focus on Event Fundraising Analytics , we looked at how peer-to-peer event metrics let us know if our event planning and execution efforts are paying off in fundraising results. Benchmarks let us know how we perform compared to our event fundraising peers. Obvious event metrics to follow are the basics, like these: Total amount raised.

Metrics 42

Metrics Benchmark Fundraising Stats 42

sgEngage

AUGUST 3, 2021

Many CSR (Corporate Social Responsibility) professionals have shifted their employee and community engagement strategies as the world shifted to virtual and socially distanced work. This was the only group that had an increase for all metrics from the 2019 report. Where is employee engagement the highest?

Disaster 95

Disaster Social North America Companies 95

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2009

.    A few days ago, I asked " What are the best metrics to track your blog's ROI and make improvements? "   The areas of the blogging ROI analysis included:  author contribution, readership growth, reader engagement, authority, cost, and value.  Reader Sharing (bookmarked items).

Metrics 71

Metrics Bookmarking Analysis Feeds 71

Forum One

JUNE 9, 2023

To achieve this, Forum One conducted a comprehensive landscape analysis and full audits of their technical ecosystem, communications, and analytics as well as stakeholder interviews. To achieve this, March of Dimes and Forum One worked together to develop Compass by March of Dimes.

Award 72

Award Colorado Washington Wisconsin 72

sgEngage

AUGUST 8, 2022

Return on investment is a metric that measures the profitability of an investment, giving you a way to compare the yields of investments and make more effective financial decisions. And, with that sort of analysis, you’ll be able to tinker with your model and see what works over time. Capital Campaigns and ROI.

ROI 73

ROI Campaign Gift Metrics 73

Connection Cafe

MARCH 30, 2021

In 2020, with little warning and without any training in “ pandemic-affected peer-to-peer fundraising ,” this industry soldiered on and continued the necessary work needed to support critical missions. Data represents both overall metrics, as well as metrics in one of five fundraising categories: Walks/5Ks with a registration fee.

Blackbaud 48

Blackbaud Studies Fundraising Registration 48

DNL OmniMedia

FEBRUARY 11, 2021

It involves examining the data and performance metrics of individual major gift officers, as well as the team as a whole, to understand what’s working and what leaves room for improvement. It’s not necessarily a punitive process but rather a way to work smarter, not harder, by learning from your own performance.

Blackbaud 52

Blackbaud Guide Management Fundraising 52

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2010

Notes one participant, “It definitely gave us the ability to work around chicken & egg conversations. Data Analysis. What useful nugget did you learn from analyzing your social media metrics data or your measurement process that lead to a success or improvement in your social media practice? Respond here.

Summary 94

Summary Social Media Measure Media 94

Qgiv

DECEMBER 7, 2022

Identify Your Priorities Define and Document Your Pro c edures Prepare Your Database Review Existing Portfolios or Assign New Portfolios Train Your Team Establish a Feedback Loop Track and Review Your Metrics. Data analysis is the pathway for establishing robust prospect portfolios for gift officers. About Marsherall Partners.

Database 52

Database Track Donor Management 52

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 17, 2013

These are the practice indicators for measurement – for three different areas – analysis, tools, and sense-making. I’ve also used this as benchmark for my training and peer learning projects so one could quantify transformation. There is also the issue of social media measurement tools.

Measure 103

Measure Learning Metrics Social Media 103

Allegiance Group

FEBRUARY 14, 2023

A deep-dive analysis of your current donor database is the first step you’ll need to take. We recommend you start with these 7 Key Database Metrics. These are the types of metrics you can share to help make the case for the much-needed investment in acquisition. Acquisition lists can work for your organization.

Mail 52

Mail Donor Strategy Files 52

3rd Sector Labs

JUNE 17, 2014

QUESTION: Caity talked about calculating the ‘growth score’, then used an example of the benefit of moving that metric just 2%. And executive leadership is left thinking that the campaign was a failure, that your tactics did not work well. QUESTION: Where can I get benchmarks for retention by sector?

Retention 148

Retention Donor Data Advice 148

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 3, 2010

Notes one participant, “It definitely gave us the ability to work around chicken & egg conversations. In the end only one thing worked: small, “non-threatening&# pilots. In the end only one thing worked: small, “non-threatening&# pilots. There are specific metrics for specific platforms.

Measure 101

Measure Social Media Media Benchmark 101

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 26, 2013

The process of linking results to key performance indicators and associated metrics it is like hooking up a big TV. Step 4: Define your benchmarks. Step 5: Define your metrics. The process of linking results to key performance indicators and associated metrics it is like hooking up a big TV. Flickr Photo by HorrorTaxi.

Results 97

Results Metrics Measure Associations 97

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2010

This panel will discuss realistic metrics and benchmarks any organization can use in their campaigns and ensure that your using the right strategies and tools to listen and engage your audiences on different social networks. An analysis that looks at the benefits, costs, and value of a technology project over time.

ROI 103

ROI Social Media Media Social 103

M+R

FEBRUARY 4, 2021

Of the 25 M+R clients who provided data for our Giving Tuesday analysis, 74% saw an increase in overall revenue, 60% reported an increase in gifts, and 44% reported an increase in average gift. Average gift was nearly flat year over year for the median organization, but this metric is especially volatile and easily pulled by outliers.

Fundraising 98

Fundraising Gift Rate email 98

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 10, 2011

I’d be curious to see a benchmarking study on nonprofits on this topic that looks at how nonprofits apply measurement techniques and tools to improve their programs and demonstrate impact, including social media measurement. Does a lot of &# drive by&# analysis, but no monthly review of trends.

Results 95

Results Data Charlotte Measure 95

Connection Cafe

MAY 13, 2019

As you begin to think about your strategy and goals for next fiscal year, it’s good to spend some time understanding the current climate and key metrics within higher education fundraising. Unlike some metrics in this analysis, there is little difference between public and private institutions. .

Report 21

Report Strategy Giving Analysis 21

Connection Cafe

MAY 23, 2017

In our 2017 M+R Benchmarks study , we found that on average, a nonprofit will reach just 8% of its fans with a post that isn’t promoted. . Nonprofits need a better metric than number of fans that more accurately reflects how many users you can expect to reach. In our Benchmarks study, the average nonprofit had an ERA of.225,

Facebook 32

Facebook Benchmark Social Media Studies 32

NonProfit Hub

FEBRUARY 18, 2021

The beginning of the fundraising year often leads to fundraisers asking themselves some age-old questions: What initiatives are working? You might answer this question with metrics like the number of new donors or the number of donations. I consider those basic metrics to be “rearview mirror” metrics. Map Metrics.

Metrics 87

Metrics Fundraising Retention ROI 87

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 12, 2009

Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Do research first and implement one presence at a time with specific goals and metrics. If you are using a RSS reader, evaluate if it is still works for you.

Awareness 100

Awareness Tips Social Media RSS 100

Beth's Blog: How Nonprofits Can Use Social Media

JULY 8, 2010

Networked Nonprofits are not only experts in using social media, but they know how to streamline their work flow often based on an understanding of applying network theory to their practice. Identifying these people or what Krebs calls “nodes&# is core of social network analysis. This works best if you have small network.

Twitter 107

Twitter Network Tips Influence 107

Tech Soup

OCTOBER 31, 2011

Collecting and analyzing data can seem like a time consuming and daunting task that takes away from an organization’s day-to-day work fulfilling its mission. ” TechSoup’s Coleridge likens analytics to a roadmap that guides where an organization wants to go with benchmarks that mark the progression to a goal.

Analytics 65

Analytics Data Analysis Chart 65

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 5, 2009

Great work. Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Do research first and implement one presence at a time with specific goals and metrics. Good for you! Make Time for Reflection.

Social Media 98

Social Media Media Tips Social 98

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

After you've been able to use metrics to learn what works and adapt your approach, you can use a traditional approach which begins with defining value and culminates with a financial calculation that could go something like this. Definition: An analysis that looks at the benefits, costs, and value of a technology project over time.

ROI 50

ROI Social Media Slides NTEN 50

NTEN

MARCH 19, 2009

I just finished reading the 2008 donorCentrics Internet Giving Benchmarks Analysis , put out by Blackbaud company Target Analytics. Since integrated marketing is another skill the sector is working to hone, we may be able to boost giving further still. Get the report and read it.

Attention 36

Attention Metrics Online Fundraising 36

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. It takes your RSS feed and applies engagement metrics, analyzing the types and frequency of an audience's interaction with your content. This analysis took all of five minutes. Twitter Demographics.

ROI 50

ROI Widget Cambodia Metrics 50

Nonprofit Tech for Good

MAY 25, 2024

By Rob Leighton , Executive Director and Founder at iMission Institute – a social sector marketing agency and technology consulting firm specializing in helping nonprofits raise more money, fire up engagement, and streamline work. According to The Urban Institute, there are roughly 1.8 million nonprofits in the U.S. , Test both!

Marketing 206

Marketing Fundraising Test Nonprofit 206

Connection Cafe

DECEMBER 15, 2010

The culling, organizing, and assessment of your event data is where the real work happens, and where the real insights emerge. Bottom line: the tracking, mining, and analysis of data should be central to your 2011 event fundraising strategy. Understand the difference between metrics and analytics. Think in segments.

Marketing 55

Marketing Tips Online Analysis 55

Connection Cafe

AUGUST 25, 2017

I often get asked questions about how a nonprofit’s website should look and behave and what benchmarking or evaluation tips I might have. Nonprofits must make sure to test whether their sites look right and works correctly across all of the different browsers and devices. What are the most important website metrics to measure?

Design 35

Design Websites Practice Philadelphia 35