Whole Whale

NOVEMBER 23, 2022

There are a lot of different analytics dashboards out there, so it can be tough to know which one is right for your nonprofit. To help you decide, here are four things to look for in an analytics dashboard: . Ease of use : The best dashboards are easy to use, even for those who don’t have a lot of experience with data.

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Analytics Tools Wikipedia Track 52

Byte Technology

MARCH 11, 2016

According to Louise Craft, digital marketing executive at Metric Mogul, Analytics “ensures marketers can make data led decisions to streamline their marketing efforts, increase their conversion rates and ultimately achieve their business goals.” do not have e-commerce tracking set up in their Google Analytics accounts.

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Analytics Google Digital Marketing 100

DNL OmniMedia

MAY 25, 2022

Effective data management is key to understanding your constituency and building better fundraising and engagement strategies. But before you can capitalize on the information stored in your CRM or other nonprofit software, you need to know exactly what analytics to track in the first place. 4 Types of Data Analytics.

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Analytics Org Adwords Metrics 52

Whole Whale

SEPTEMBER 26, 2023

Introduction to Microsoft Clarity Microsoft Clarity is a cutting-edge behavioral analysis tool that empowers organizations to understand user interactions on their websites. Microsoft Clarity offers a compelling solution by providing real-time analytics that facilitate data-driven decision-making.

Analytics 52

Analytics Google Analysis Case Study 52

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 2, 2013

For many nonprofits, Google Analytics is the tool of choice for measuring traffic, reach, engagement, and action primarily because it is free. While it is somewhat easy to use, some of the more valuable features may require a little tutoring to understand and use. The instructor is Google Analytics Evangelist Andrew Cutroni.

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Analytics Google Digital Free 106

Bloomerang

AUGUST 16, 2021

Mastering an analytic approach to strategy and planning. Master an analytic approach to strategy and planning. That’s why you need an analytic, numbers-based perspective to strategy and planning. Start with benchmark data. Track your own data. In this post, I’ll explore the fifth strategy. .

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Analytics Strategy Fundraising Benchmark 122

M+R

APRIL 24, 2024

Visit mrbenchmarks.com now to explore all the charts, analysis, insights, and more! This year, 225 wonderful nonprofits partners joined in the fun, contributing data on fundraising, advocacy, engagement, mobilization, and marketing. The latest edition of the annual M+R Benchmarks Study has arrived, and here’s your ticket to ride.

Benchmark 69

Benchmark Studies Ireland Metrics 69

.orgSource

AUGUST 21, 2023

Sundar Pichai, CEO of Alphabet and Google, made this comment. Predictive Analytics : Evaluate historical data to build stronger future strategies, construct SWOT analysis, engage in scenario planning , and develop objective rationales for future initiatives. Data Analytics : Easily collect and comprehend member feedback.

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Leadership Associations Skills Digital 170

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 18, 2014

Last week, I facilitated a mini-innovation lab on measuring impact for grantees of the Google Nonprofit program at the Impact Hub. We spent a fair amount of time framing and reframing the problem and ended up with a question that focused on data collection. My Nonprofit Needs A Data Nerd! The people with skills are out there.

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Data Help Measure Analysis 107

Qgiv

FEBRUARY 20, 2024

From navigating donor data to finding the most effective ways to communicate, AI for fundraising can be applied to many aspects of your organization to help lift some of the burden of changing the world. These systems follow predefined instructions without the ability to learn from new data. How can charities use AI? Other chatbot AI.

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Fundraising Nonprofit Analysis Donor 97

AFP Blog

APRIL 14, 2015

10 Hidden Gems In Google Analytics: Smart Web Data Analysis : "The 80/20 rule applies to our use of web analytics tools as well. Most of us use just a small amount of power our tools contain." ''via Blog this'''

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Analysis Analytics Google Web 20

Qgiv

JULY 28, 2021

Data is the key, as it is in all things related to your fundraising outreach. After all, strong donor data can tell you what areas to focus on, how to engage donors more relevantly, and what changes you should make to improve results in the future. And one that only your nonprofit’s data can answer. Using a custom bit.ly

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Mobile Question Data Help 52

3rd Sector Labs

JULY 22, 2014

Let’s face it … there is a direct relationship between the number of fundraising software systems we are using and the data problems we are creating for ourselves. More fundraising software = more data headaches. Second, nonprofits are not littered with technology experts and data scientists. There’s a lot.

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Software Data Fundraising Database 161

Forum One

NOVEMBER 3, 2021

As you get started on sifting through your data reports and action items completed this year, carefully consider how you are packaging your data in the most impactful way. How to glean insights : Having the data is one thing, but knowing what insights to pull with confidence that it is the right picture is quite another.

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Report Data Metrics Analysis 69

Forum One

FEBRUARY 7, 2023

If you haven’t already started using Google Analytics 4 (GA4), there’s no time like the present. We’ve said it before and said it again —there’s no reason to delay the switch from Universal Analytics (UA), the tool 99% of our partners use as default. What is Google Analytics 4? Why is Google making this change?

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FAQ Organization Analytics Google 57

Forum One

DECEMBER 22, 2022

We’ve written previously about the release of Google Analytics 4 (GA4) and the impending retirement of Universal Analytics (UA) on July 1, 2023. GA4’s focus on user “events” as data is a major switch away from more straightforward, or simple actions. The change from UA to GA4 is not a simple upgrade, however.

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Time Metrics Analytics Adopt 71

Care2

NOVEMBER 18, 2011

Do you use Google Analytics? If so, get ready for a new, redesigned version that is packed with some great features and analytics. Google Analytics reported that people have shared that they've had difficulties using traditional path analysis tools. Pretty cool. A link from a blog post? emailing to friends.

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Analytics Google Digg Bookmarking 74

Achieve

DECEMBER 19, 2017

Google Analytics is a powerful tool. Access to data alone won’t increase donations to your cause but understanding which reports to analyze and reacting to donor behavior can. When it comes to tracking and analyzing data, a lot can be learned by looking at other industries.

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Causes Data Profit Demographics 52

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 31, 2012

One of the key messages in the book is that nonprofits should not start with the tools and data, but start to clearly define success and their audience. By doing so, they will understand the few data points and the tools needed to collect that data to figure out if they have been successful! Then check out Simply Measured.

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Analytics Tools Social New York City 106

Connection Cafe

OCTOBER 30, 2017

Letting data dictate your organizational strategy should not be an option…it’s a must. What does it mean to be data-driven ? Being data-driven starts at the culture level. In other words, your nonprofit needs to make a full commitment to let data drive decisions company-wide. Let’s look at some data.

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Analytics Volunteer Donor Google 39

Whole Whale

JUNE 15, 2022

Understand your target audience : Social media is full of data that can help you better understand who your target audience is and what they care about. Grab the RSS feed at the bottom of the search results page and add to Google Reader. Google Alerts can be used to listen for brand and competitor mentions and conversations.

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Tools Guide Social Social Media 98

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 6, 2013

So, was delighted when Darren Barefoot asked if he share a guest post about how to do audience analysis. Cheap and Cheerful Audience Analysis for NGOS by Darren Barefoot. But not all kinds of audience analysis are evil. At the end of the year, you’ll have twelve new data points about your audience.

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Analysis Audience Test China 105

Media Cause

MARCH 29, 2023

SEO Audit Tools If you want to perform an SEO analysis of your website on your own, you can invest in a few tools to do so. When to Consider Doing an SEO Audit So you decided you might need or want an SEO audit, but how do you decide when you should do it? You might be feeling overwhelmed but also eager to get to work.

Analysis 52

Analysis Nonprofit Google Search 52

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 24, 2011

What Does the Data Say? What Does the Data Say? Note from Beth: Last week, I wrote about SoSomeThing.Org as an example of a nonprofit with a “data-driven culture.&# What initially caught my eye was the above presentation from George Weiner. Here is a rough narrative to accompany my ‘What does the data say?’

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Data Measure Analytics NPO 95

Zen and the Art of Nonprofit Technology

SEPTEMBER 18, 2006

Home About Me Subscribe Zen and the Art of Nonprofit Technology Thoughtful and sometimes snarky perspectives on nonprofit technology Google Analytics vs Site Meter September 18, 2006 Yes, I promise, the post on tagging and folksonomies is coming. vs Web 2.0 – I wanted to talk about Google Analytics. 3 Dru 08.05.09

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Analytics Google Site Folksonomy 100

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 29, 2012

Yesterday, KD Paine and I delivered an NTEN Webinar on measurement based on the ideas in our new book ” Measuring the Networked Nonprofit: Using Data to Change the World.” ” Well, here is are some ways to find some data nerds to help you with your measurement and analysis: 1. The skills are out there.

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Data Help Measure Analysis 109

M+R

APRIL 22, 2021

Go explore the findings, charts, and analysis at mrbenchmarks.com. . Thanks to contributions from 220 amazing nonprofit participants, this year’s Benchmarks Study covers detailed data including digital ads, social media, email, web traffic, mobile messaging, and more. . 2020 M+R Benchmarks Study—A Data Odyssey: The Recording.

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Benchmark Studies Hunger FAQ 90

Beth's Blog: How Nonprofits Can Use Social Media

MAY 1, 2013

It is the result of a collaborative data and data visualization project undertaken by the Nature Conservancy scientists, working with governments, scientists and conservation organizations around the world. They are displayed here using new data visualization tool called Google Fusion Tables technology.

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Data Free Help Conservancy 98

fusionSpan

MARCH 30, 2022

Businesses deal with a lot of data, and analyzing it in its raw form is frequently difficult. Tableau is the most extensively used data visualization application. Tableau Dashboards combine images, visual objects, text, and other components to present a comprehensive view of your data. Supports numerous data sources.

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Chart Map Data Database 52

Connection Cafe

OCTOBER 24, 2011

This post is the sixth in an ongoing series about Google. If you’re not yet familiar with Google Analytics, it’s a free tool from. Google that you can add to your site to give you information about how. Google that you can add to your site to give you information about how. Author: Alissa Ruehl.

Analytics 31

Analytics Google Search Analysis 31

NTEN

JULY 28, 2010

Eric Peterson, Web Analytics Demystified. The Analysis Exchange is a first-of-its-kind effort to freely provide analytical insights to nonprofits and non-governmental organizations. Joining Analysis Exchange is completely free and the entire process takes about three weeks beginning to end.

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Analysis Los Angeles Mentoring Student 40

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 1, 2012

Alex Abelin: Google + for Nonprofits. Does Google + have the potential to be a valuable platform for nonprofits or is it just another shiny object to distract nonprofits? Should your nonprofit do more than simply set up a presence on Google + and not invest any more time? Become Familiar with the Google + Landscape.

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Google Time Nonprofit Metrics 98

Allegiance Group

MAY 18, 2023

Developing a digital donor acquisition strategy takes a similar approach as direct mail, starting with a detailed analysis of your donor base, including average gift, retention rates, average gift, and if you have done previous online fundraising campaigns, cost per acquired donor. Instagram integrates well with Facebook campaigns.

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Digital Practice Donor Strategy 52

sgEngage

OCTOBER 11, 2023

It’s Time to Kick It Up a Notch The good news is that you only need three things to successfully identify, engage, and convert those elusive brand-new donors, and I’ll bet you already have them on hand: data, content, and technology. You have heaps of data. You have high-performing content that many potential donors haven’t seen.

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Donor Social Media Websites Content 82

Connection Cafe

APRIL 3, 2013

There are several resources out there that you can investigate on the subject of learning the mechanics and strategies behind database analytics as it relates to your various fundraising programs and initiatives. So if you need to make the case to invest time and money in learning more about analytics, hopefully this is helpful.

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Analytics Professional Model Portland 36

Tech Soup

NOVEMBER 18, 2014

Web analytics tools gather data that can help nonprofits better engage stakeholders, drive donations, and measure the success of their online presence. Unfortunately, according to a new study by the Nonprofit Times and data analytics firm, Cardinal Path , nonprofits may not be making the most of the data our websites have for us.

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Websites Analytics Google Social Media 61

Connection Cafe

APRIL 16, 2013

During the last presidential election, the role of analytics in decision making and prediction moved to the forefront in the minds of many as a way to gain an advantage in competitive situations. There has been an ever-expanding market for statisticians, business analysts, and data analysts that is screaming for more qualified applicants.

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Analytics Data Classes Beginner 31