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Thursday Thoughts | Supporter habits to build this year

EveryAction

When we flip the calendar to a new year, many of us become gripped by the desire to build some new habits. That fresh-start feeling is also palpable at social good organizations. Your $10-a-month donor could be someone who is just dipping their toes into supporting your organization and who has much more to give.

Support 220
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Habitual Advocacy: Building Year-Round Supporters

NonProfit PRO

When Advocacy season comes around, many organizations feel like they are starting from scratch when they are starting new advocacy campaigns. But there are ways to prepare leading up to your campaigns, and with the right prep time and strategies, you can activate existing supporters (and acquire new ones) to help fuel your success.

Advocacy 194
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Build a Mission-Worthy Team

.orgSource

Although you’re probably not recruiting a team for an extreme experience, it can be helpful to begin thinking about team building from Bell’s perspective. “A Building a great team starts with hiring the right people. There are role-playing exercises, and the final activity is a cultural fit session. I’ve seen it happen.

Team 221
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From Prospective Student to Active Alum—Engagement Fosters Lifelong Support

sgEngage

Engaged student and alum supporter: My daughter gets very excited when she hears talk about the university she attended. A few years post-graduation, she continues to financially support and stay connected to her alma mater. She could see the impact of alum support, and she and her friends were excited about it. What changed?

Student 71
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Give Your P2P Events New Energy with Activity Tracking

sgEngage

While traditional events still have an important place in the fundraising calendar, activity-based fundraising events now encompass a diverse range of experiences, from yoga to pickleball to kayaking and more. What Activity Will Appeal to Your Donors? Build the right-fit event and they will come. How do you pick the right event?

Track 90
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3 Ways to Activate DEI in Your Nonprofit Organization

Qgiv

To quote Mahatma Gandhi, “The path is the journey,” and what we learn along the way as we encounter resistance, as we motivate ourselves, and as we engage others, offers great learning that supports personal and professional growth. Building awareness is only one piece of calling in and calling out.

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How Nonprofits Can Use Behavioral Science to Engage Supporters on Social Media

Nonprofit Tech for Good

By Michelle Chen is an independent scholar with a PhD in mass communications with a focus on advocacy, activism and social change. She helps brands grow engagement and build relationships with their audience. The pandemic has drastically altered the ways nonprofits interact with their supporters.