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Colleges & Universities Choose Salesforce to Accelerate Advancement ROI

Saleforce Nonprofit

Innovative colleges and universities, including USC , Stanford, Purdue, Rutgers, Michigan State, UPenn, and Notre Dame have recently implemented the Salesforce platform to help modernize their fundraising, personalize engagement, and conduct AI-powered research and reporting to inform strategy and measure ROI. About the Author.

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Making the Case for Analytics to Secure Your Slice of the Budget Pie

Association Analytics

Instead of just stating, “Using analytics, we can boost membership by 10%,” frame it as, “Imagine a world where 10% more people actively champion the environment, all because we understood their needs better. The event team might be eyeing a better registration system, while marketing focuses on a new email tool.

Analytics 169
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Getting the board on board with nonprofit technology changes

EveryAction

They can help drive a culture of adoption , which allows leadership to focus on change management activities to ensure you succeed with significant tech shifts. What issue is the board keenly aware of that this new tool can help solve? So how do you communicate the time and work needed to usher in the best approach to change?

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Four Reasons Why Nonprofits Should Question Facebook’s Integrity, Longevity, and ROI (Return on Investment)

Nonprofit Tech for Good

To question Facebook and it’s integrity, longevity and ROI [Return on Investment]. Essentially, nonprofits have been advertising Facebook to untold millions for free helping it become the powerhouse that it is today – the largest, most active social networking website on the Web. 2) From my e-mail newsletter.

ROI 241
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Build a Marketing Dream Team—Welcome AI

.orgSource

Jane and Amy shared insights about the opportunities and challenges of integrating AI into marketing programs. AI tools can automate many of the SEO activities that were once outside the realm of more casual users. But to seamlessly perform all the functions listed above you’ll need a suite of AI tools.

Team 221
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Helpful Ways to Measure and Optimize Your Nonprofit’s Performance

sgEngage

Then, guided by those goals, use effective data collection tools, measure outcomes, implement improvement strategies, and promote transparency. Data analysis tools are helping organizations of all sizes to automate, streamline, and standardize processes so they can measure and optimize performance.

Measure 88
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Thought Leaders Blaze Trails of Discovery and Engagement

.orgSource

“Born from necessity, the pandemic catalyzed the shift to a more digitally-driven selling process, and consequently thought leadership has become an increasingly important top of the funnel marketing tool.” Be Deliberate Thought leadership is an important top of the funnel marketing tool. So, this exercise is also a marketing tool.

YouTube 221