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12 Must-Know Stats About Social Media, Fundraising, and Cause Awareness

Nonprofit Tech for Good

Until recently the nonprofit pioneers of the Social Web had to mostly rely on their intuition that their social media campaigns were resulting in more dollars raised online, an increase in brand and cause awareness, and higher rates of volunteer recruitment and retention.

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5 Key Differentiators to Look for in Your Nonprofit CRM

Nonprofit Tech for Good

In the 2018 Charitable Giving Stats from NP Source , 77% believe everyone can make a difference by supporting causes. It is important to look at the platform the CRM system is built on. 3) Tracking the Donor Journey or Donor Funnel. Choosing the right CRM system for your nonprofit is more than just a technology decision.

Metrics 261
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Good, Better, Best: How to Become a Tech-Powered Nonprofit

sgEngage

Integrated platforms that communicate with one another replace disparate systems for development, accounting, online donations, and even email communications. Key information and processes are immortalized within technological systems, providing stability to organizations in the case of staff turnover, reorganizations, or other disruptions.

Tech 79
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Free (and Cheap) Mass Texting for Nonprofits

Whole Whale

Mass texting, or SMS (Short Messaging System) are generally 160-character–long messages that are sent, as the name would suggest, en masse. We love SMS because it boasts a 99% open rate, and users are more likely to respond. have unlimited texting and 97% of US adults text ( Pew Research, 2015 SMS stats, and 2018 stats ).

Free 105
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7 Unique Tips for Online Donor Engagement

Achieve

Keep track of your online donors. . If you try to take on too many channels, you can lose track of your engagement and dilute the impact you have on followers. . In your outreach, describe the impact matching gifts will make on your programs plus relevant stats to illustrate the effects of applying for a match. donor data.

Donor 59
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15 Top Online Fundraising Platforms to Ramp Up Donations

Bloomerang

This allows you to track all donor interactions and reach out to donors at the right times. Fundraising platforms can consolidate all fundraising data in one system, allowing you to get an at-a-glance view of your strategies. This helps increase donor retention rates, which leads to more revenue. Customized reports.

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The New War on Social Media Vanity Metrics

Care2

But are these stats meaningful? Do these stats show your boss about how your organization is meeting its mission and making an actual impact? Track these conversations each week and put them in a spreadsheet; this will allow you to track your growth over time. What are your bounce rates, time spent on site, etc?

Metrics 77