Insights from the 12th Annual Blackbaud Peer-to-Peer Fundraising Report
sgEngage
MARCH 13, 2024
Is this bad news? This year’s new participant is next year’s returning participant. Invest in onboarding and coaching messaging streams to train your new participants every step of the way. Conversely, walks/5Ks with registration fees declined year over year in total number, participation, and revenue.
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