article thumbnail

Maximizing your event marketing ROI: 4 Fundamental Strategies

Greater Giving

Fundamental Strategies to Maximize your Event Marketing ROI. This guide will look at four transformational fundraising strategies for increasing your nonprofit’s ROI from its event marketing outreach. When you spend time and money marketing to people who are unlikely to attend your event, your ROI will inevitably take a hit.

ROI 81
article thumbnail

5 Ways To Maximize ROI For Your Next Hybrid Event

AccelEvents

At each hybrid event, event planners can take advantage of some critical features in order to boost ROI before, during, and after the event takes place. With some planners, event organizers can actually set up multiple levels of event management to truly maximize your hybrid event’s ROI. . Use Sophisticated Event Technology.

ROI 98
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Five Steps to Finding ROI

Amy Sample Ward

Many organizations struggle with the idea of ROI and metrics when it comes to social media because so much of it feels, well, untouchable. Our partnerships and current communication streams aren’t ones that would easily get the attention of or shared by that group of middle and high school students.

ROI 135
article thumbnail

Bridge Conference: Social Media ROI: Mapping Metrics to Strategy

Beth's Blog: How Nonprofits Can Use Social Media

This week's theme is social media ROI. That's what I've been thinking, speaking, and writing about and have also recruited guest posts on this topic. In reading the Twitter hashtag stream for the conference, it was interesting to see that someone else who wasn't in the room or on the webinar, was also able to follow on.

ROI 78
article thumbnail

Are your online campaigns raising or losing money?

Get Fully Funded

Nonprofit budgets are often tight, and each of your campaigns should aim to hit as high a return on investment (ROI) as possible. To better analyze your campaigns, you’ll need to understand a few fundamental metrics, including ROI, cost per dollar raised (CPDR), and cost per acquisition (CPA). ROI = (Output / Input) X 100.

Raise 59
article thumbnail

Get Your Small Business on the Map: 5 Digital Marketing Tips

Nonprofits Source

This includes time spent scrolling through social media, checking emails, watching shows and movies on streaming services, and more. Collect digital marketing KPIs Key performance indicators (KPIs) are metrics used to measure your digital marketing success. These measurements should align with your campaign’s goals.

Map 52
article thumbnail

10 Most Popular Posts of 2010

Nonprofit Tech for Good

My guess is the top posts for 2011 will be quite different – more Mobile Web, geolocation, LinkedIn, and live-streaming. 10 Social Media Metrics for Nonprofit Organizations (and How To Track Them). Five Simple Ways Nonprofits Can Measure Social Media ROI (Return on Investment). Best to you and your nonprofit in 2011!