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8 Ways to Improve Your Matching Gift Emails & Drive Results

Neon CRM

Email marketing has emerged as a powerful tool for nonprofits to drive supporter engagement and boost their overall fundraising efforts. By extension, it’s also one of the most impactful ways that an organization can promote matching gift opportunities to its audience. Let’s get started! Click here to find out!

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Supporting a Nonprofit Business Plan: A Leader’s Guide to Guiding Your Board

Neon CRM

Marketing and Communications: Strategies for promoting the nonprofit’s mission and engaging stakeholders. Evaluation and Impact Measurement: Methods for assessing the effectiveness and impact of nonprofit programs. Now, that board member thinks TikTok should be a larger part of your nonprofit’s marketing mix.

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Myth Busters: Why Donors Shouldn’t Rely on the Overhead Ratio

NonProfit Hub

Rottenness is not a very useful criteria for picking where to eat, but GuideStar President and CEO Jacob Harold said this scenario happens every time a person chooses to rely upon a nonprofit’s overhead ratio to make a donation. That is just part of the work and without it they can’t have programmatic impact.”.

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Digital Marketing Plan For Nonprofits: The Definitive Guide (2017)

Nonprofits Source

Does your nonprofit have a digital marketing plan ? Lack of resources, expertise, leadership buy-in, choosing the right software tools (or the right strategic partners) all while trying to stay current on the latest marketing trends is overwhelming. Digital Marketing Plan Chapters. Chapter 2: Marketing Strategy.

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Sales Operations Demystified: What It Is, Why It Matters, and How To Do It Right

Wild Apricot

Because of its broad scope and deep impact on both top line (productivity) and bottom line (efficiency) performance, the sales operations department has become a strategic and indispensable component of a mature sales organization, especially in the enterprise, SaaS and B2B space. . Sales Ops Metrics & KPIs. Performance.

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3 Ways to Incorporate Matching Gifts Into Your Fundraising Strategy

Classy

Below, we cover three best practices to successfully make the most of matching gift programs and the funds they could provide to your organization: Market your matching gift program to boost donor awareness. Market Your Matching Gift Program to Boost Awareness. Strategize with a developed research plan. Capital Group. American Express.

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From Cubicle to Community: How to Empower Workplace Giving

Nonprofits Source

Company leaders, on the other hand, know the value of retaining employees, boosting their company’s reputation, and impacting their community. Simply determine a match ratio, such as 1:1 or 2:1, and donate as the requests come in! Consider the following statistics: Workplace giving has great potential for impact.