Bloomerang

OCTOBER 16, 2023

What if there was one thing you can do right now to ensure your fundraising success and boost year-end gifts? I want you to know the impact of your gift this year. Some examples: the person who made the most calls, the person who left the most voice mails, or the person who had the longest call. Your voice mail or email?

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Gift Script Phone Voice 99

Neon CRM

NOVEMBER 15, 2023

Direct mail is too often associated with the past. Some assume direct mail is ineffective today and that younger audiences don’t want to receive it. But direct mail isn’t dead —the personal touch, visibility, and open rate that comes with direct mail have made it significant in the digital age. Here’s why!

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Mail Campaign Donor Tips 52

Allegiance Group

FEBRUARY 14, 2023

This article provides insight and perspectives on donor acquisition strategies for direct mail. It should be noted that direct mail is just one channel to acquire new donors. When planning an acquisition campaign, you should project revenue for the first gift and subsequent year giving. Set your acquisition goals and budget.

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Mail Donor Strategy Files 52

Bloomerang

JULY 7, 2022

Best Practices for Donor Acquisition and Retention Through Direct Mail. Sending a personalized, well-written appeal via direct mail can be one of the most impactful ways for schools to fundraise. But what about people who say that direct mail isn’t worth the investment? Refer to the data.

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Mail Retention Practice Donor 107

Nonprofit Tech for Good

AUGUST 3, 2022

Tribute gifts are most often made by supporters with a strong belief in your mission who prefer to donate to a good cause rather than spend money on traditional gifts. According to the Global Trends in Giving Report , 33% of donors worldwide give tribute gifts. Birthdays: Tribute gifts to celebrate someone’s birthday.

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Program Giving NGO Gift 238

The Fundraising Authority

SEPTEMBER 22, 2022

The reason for this is that it gives the charity a good reason for contacting donors for general operating funds as opposed to asking for designated dollars, and it is a great opportunity to cast a wide net through an easily scalable medium (direct mail). templates, including appeals, gift proposals, thank-you letters, and much more.

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Mail Fundraising Database Summary 321

EveryAction

JULY 12, 2023

Email Let’s say you continue your search for a holiday gift, and you decide to enter your email address somewhere in your search for information. Direct mail As your journey to purchase the perfect holiday gift continues, you might receive some direct mail that has ads mentioning the item you had your eye on.

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Channel Work Fundraising Movie 224

Bloomerang

OCTOBER 20, 2021

Believe it or not, I’ve found that there are parallels between one of the greatest Halloween movies ever made and major gift fundraising. When preparing a major gift proposal, focus on the short-term and long-term impact their gifts would make on the trajectory of the organization. Are your appeals emotional and compelling?

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Gift Teach Fundraising Donor 135

Saleforce Nonprofit

AUGUST 31, 2022

But, a digital-first mindset means much more than staying on top of the latest online giving tools. It includes how we use data to make decisions, how we engage donors between solicitations, and the tools and automation that power our day-to-day operations. Giving fundraisers a new tool is often met with desperate sighs.

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Gift Strategy Amazon Digital 69

sgEngage

OCTOBER 27, 2021

Employer matching gifts offer ample benefits to each stakeholder, including the company matching the gift, the employee making the initial donation, and the nonprofit receiving the funds. . Some of the most notable advantages to nonprofits from employer matching gifts include: Added fundraising revenue. Improved donor retention.

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Gift Benefit Ratio Nonprofit 81

Qgiv

NOVEMBER 2, 2023

With built-in tools for personalization, you can automate your donation appeals without giving up the personal aspect that inspires donors to give in the first place! Matching gift integrations A type of integration that can help you raise more money is a matching gift integration. Another perk is increased revenue.

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Work Fundraising Mail Integration 122

EveryAction

OCTOBER 26, 2022

Is there something you can do now to influence their end of year gift? They tell you how your gift made a difference. Maybe they mention how your gift helped a person or solved a problem and include a photo (or emoji.). Two weeks later, you get their end-of-year appeal in the mail. Think you’ll make a gift?

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Donor Giving Gift Photo 216

Saleforce Nonprofit

AUGUST 31, 2022

But, a digital-first mindset means much more than staying on top of the latest online giving tools. It includes how we use data to make decisions, how we engage donors between solicitations, and the tools and automation that power our day-to-day operations. Giving fundraisers a new tool is often met with desperate sighs.

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Gift Strategy Amazon Digital 52

DNL OmniMedia

MAY 13, 2021

Guest post blog submitted by: GivingMail, a leading provider of direct mail solutions. In order to truly maximize your fundraising efforts and better engage with the individuals who help fund your mission, an integration between direct mail marketing and a digital channel is a huge step in the right direction. . Let’s dive in!

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Mail Integration Digital Strategy 52

Nonprofit Tech for Good

APRIL 3, 2022

Creating a page with 3-5 CTAs on your website could be a great tool for engagement. Make a “ stretch gift ” that is very generous and is outside your normal giving pattern. Then help implement these tools. For example, could people who donate every year be cultivated for a larger or monthly gift? your neighbors.

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Fundraising Mail Law Donation 350

Nonprofit Tech for Good

AUGUST 4, 2023

Their average individual gifts are the highest among all generations, so securing even one donation from a member of these generations is a huge win. Online giving is their forte, with crowdfunding platforms and social media serving as powerful tools to raise awareness and funds. organizations** 23.6%

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Generation Giving North America Method 245

Everyaction

FEBRUARY 5, 2018

Click here for practical tips on improving your email program this year and here for an in-depth look at three reporting tools every nonprofit should have to improve their fundraising strategy.). In today’s digital age, it might seem somewhat nostalgic to talk about direct mail. You started out in direct mail almost 17 years ago.

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Mail Test Audience Tools 67

Get Fully Funded

AUGUST 4, 2023

Should you print, stuff, and mail your own fundraising letter? If you have fewer than 200 mail recipients, the answer is probably yes. When you get more than 200 donors, you may be eligible to mail at nonprofit postage rates as low as 19 cents per piece (as of July 2023). No labels needed!

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Money Tips Time Mail 98

Nonprofit Tech for Good

AUGUST 19, 2023

Nowadays, life’s moving fast, and donors really appreciate the option to give when they want to, without dealing with going somewhere or mailing a check. These online giving platforms come packed with all sorts of tools that make donating a breeze. Those expenses can really add up, especially for bigger nonprofits.

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Donation Digital Online Giving 215

Nonprofit Tech for Good

JUNE 23, 2020

Today, nonprofits worldwide have access to online fundraising tools that could not have been imagined at the turn of the millennium, and current best practices are shaped by 20+ years of innovation and experimentation. For example, the Nature Conservancy offers both honor gifts and memorial gifts – each with their own donation page.

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Practice Online Fundraising Nonprofit 339

Candid

AUGUST 18, 2021

It’s been a big buzzword for years now, but AI has moved beyond buzzword status—it’s an accessible and increasingly common tool for nonprofits. The most user-friendly AI tools will provide these insights in the form of predictive scores and rank metrics. AI also identified 411 gifts that were missed by the traditional mailing list.

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Course Fundraising Analysis Mail 130

Nonprofit Tech for Good

SEPTEMBER 23, 2020

The median gift size was $50. Direct/Post mail (credit or debit card, cheque) – 12%. 16) GivingTuesday donors say the following communication tools are the most likely to inspire them to give: Email – 35%. 18) 50% have donated directly through Facebook Fundraising Tools. By Region: Africa – 12%.

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Statistics Donor United States NGO 363

Bloomerang

DECEMBER 19, 2023

Some donors can cost a great deal to acquire, and then only make one gift before lapsing. We don’t want everyone to give a small gift. We want the people with the capacity to make major gifts to make them. We want the people with the capacity to make major gifts to make them. Even more interesting?

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Donor Gift Student Demographics 77

EveryAction

JANUARY 13, 2023

It’s also important to note that this time period often sees high levels of mailed-in gifts, so while online giving is an important piece of the puzzle, there’s still more to come on the total cross-channel impact of the last week of the year.)

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Flash Analytics Raise email 164

Bloomerang

DECEMBER 16, 2021

Julie Ordoñez will outline a proven strategy, messaging and action steps you can implement right away to close major gifts faster, ethically. We’re here to talk about 3 steps to closing over $10,000 gifts by December 31st. It is not too late to raise major gifts this year. Julie: Let’s do it. That’s right.

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Gift Video Calendar email 110

Neon CRM

MAY 31, 2023

Direct Mail Fundraising is Responsible for 60–80% of Revenue Online donations’ popularity continues to rise, but direct mail isn’t dead. In fact, 60–80% of all fundraising revenue is raised through direct mail. It can be difficult to track people who read a direct mail appeal and respond by donating online.

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Statistics Fundraising Metrics Mail 97

sgEngage

MARCH 22, 2022

But first, let’s compare how the major communication channels of direct mail versus digital communications play a role in donor retention. Then we can more confidently explore a few major guidelines to put your communication tools to maximum efficiency. . Direct Mail versus Digital Communications .

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Retention Communication Donor Strategy 94

Qgiv

JUNE 29, 2021

Social media is an incredibly powerful storytelling tool for your nonprofit. According to our report, Navigating the Unknown: 2020 Findings to Future-Proof Your Fundraising , social media posts were the number one driver of charitable gifts in 2020—ahead of email and direct mail appeals! We’re here to help!

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Social Media Tools Media Create 89

Bloomerang

NOVEMBER 13, 2023

If you aren’t segmenting, these four unique recipients would all get the same exact appeal: Can you imagine making a gift and then immediately receiving another ask? For example: Enclosed is my gift of: $<ASK 1> to [repeat what the letter said the donor’s gift would do] $<ASK 1.5>

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Idaho Personal Money Raise 99

BoardAssist

DECEMBER 15, 2014

Direct mail is a major workhorse for all nonprofits. And regardless of what you hear or think about online giving, most gifts still come via the mail. This week guest blogger Gail Perry is back with her top tips to help us all raise more money by mail. 112 Tips to Raise More Money by Mail. Thanks Gail! Guaranteed!

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Mail Money Raise Tips 61

Bloomerang

FEBRUARY 1, 2023

With so many tools out there to choose from, your opportunities for customizing your organization’s tech stack are virtually limitless, especially when it comes to fundraising apps. For instance, your major gift officer may use an app to look up more information about major prospects prior to initial meetings.

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Org Raise Tools Help 80

sgEngage

APRIL 17, 2024

Your online giving form is the primary instrument you use to process a donation, and it’s also the key tool you use for collecting valuable information about your donors. This also led to a 25% higher average gift amount. You’re expecting a lot from your donation form.

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Donation Online Canada System 94

Nonprofit Tech for Good

DECEMBER 12, 2019

When you solicit a prospective supporter, you need to be prepared with data, compelling testimonials, personal knowledge of what motivates the donor as an individual, and a concrete plan of how their major gift will help you make major changes. That way, these gift records are linked together for easy reference, tracking, and reporting.

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Relationship Donor Management Sponsor 246

Nonprofit Tech for Good

FEBRUARY 17, 2022

the tools to help you do your job. You may be surprised to learn how easy it is to find out important participant and donor characteristics through the right tools and data. Your most passionate volunteers have a lot of useful data floating around in spreadsheets, e-mails, texts, and minds. That is a GREAT start.

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Tips Fundraising Management Cancer 342

Nonprofit Tech for Good

OCTOBER 22, 2020

She provides proven fundraising strategies, tactics, and tools including coaching, training, and content for fundraising success. Gone are the days of list acquisitions and swapping of mailing lists. Once a gift has been made, this segment of donors gets placed in a customized stewardship engagement stream of emails.

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Social Media Donor Media Social 353

Bloomerang

SEPTEMBER 14, 2022

Year-end Appeal Creative (inclusive of email and direct mail): 96% were writing their own appeals and not using a copywriter. 34% were only sending out 2-3 appeals (direct mail and email). For example, “Please use my gift now to help endangered polar bears in Antarctica and other imperiled wildlife.”.

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Question Fundraising Org Mail 91

Bloomerang

JUNE 7, 2022

If you’re using direct mail, include a website URL at the bottom of your letter that takes them to your donation page and a pre-addressed return envelope to allow donors to send in a check or cash if they’d prefer to give that way. . Use the right tools.

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Strategy Tips Mail Database 90