article thumbnail

Reach Full Funding Potential: 6 Donor Acquisition Strategies

Allegiance Group

Keywords facilitate the connection between your website and a prospective donor. For example, the American Heart Association has dozens of pages and blog posts that align with the keywords that constituents may be searching for, like “healthy lifestyle” and “heart murmurs.” Prioritize SEO.

Fund 52
article thumbnail

5 Tips to Optimize Your Healthcare Organization Website

sgEngage

If so, you’re in good company — a whopping one billion searches per day are health-related! With individuals increasingly turning to search engines to help them understand health issues, user-friendly healthcare websites are more crucial than ever. Optimize the user journey. Assess website analytics. Tell your organization’s story.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Year-End Reporting: Data-Driven Ways to Tell Your Story

Forum One

Start with the goals you set yourself Before searching for data, start with your Key Performance Indicators (KPIs). Regularly monitoring performance metrics or KPIs throughout the year allows you to know what you need. Often, this is a high-level report, focused on strategic, organization-wide metrics of success.

Story 59
article thumbnail

4 Tips to Increase Patient Acquisition and Hit Growth Goals

Nonprofits Source

Post-visit behavioral and lifestyle adjustment: The patient follows treatment instructions and makes lifestyle adjustments to facilitate healing and well-being. Make necessary changes based on your collected metrics and look for ways to improve your care quality. Keep a Pulse on Reviews Reviews matter.

Goal 52
article thumbnail

How to Develop a Successful Nonprofit Fundraising Strategy

Bloomerang

Also, review your fundraising metrics and data from previous campaigns. Powerful platforms like Bloomerang also allow you to create donor segments for more targeted research and communications, view donor engagement and generosity metrics per supporter, and track fundraising campaign progress. Email marketing software. Your website.

Strategy 104
article thumbnail

4 Tips to Optimize Your Healthcare Organization Website

sgEngage

If so, you’re in good company — a whopping one billion searches per day are health-related! They may be searching for crucial medical advice, doctors’ names and contact information, a map of your facility, or other must-have information. This can establish your organization as a reputable, trustworthy institution. Let’s dive in!

article thumbnail

How to Utilize Digital Marketing for Fundraising Event Engagement Online

Qgiv

Types of advertising can include a combination of any of the following: Social media marketing and news feed ads Search engine marketing ads (Google, Bing, Yahoo, etc.) Search engines Search engine marketing (SEM) displays advertisements at the top of search engine result pages (SERPs). Types of Online Fundraising Events.

Digital 52