Get Fully Funded

APRIL 23, 2023

There are two parts to thanking donors: Connecting with the donor’s brain by providing a gift receipt and more importantly, touching the donor’s heart by letting them know they are heroes for giving to your organization’s cause. Here is an example: We recently met S., You spell their name correctly and thank them promptly.

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Gift Donor Language Donation 119

Bloomerang

DECEMBER 15, 2023

Today’s question comes from a nonprofit employee who wants advice on how to attract corporate matching gifts: Dear Charity Clairity, I have a question about how to attract corporate matching gifts. Matching gifts are truly the social benefit sector BOGO. Raise one gift, get the second gift free!

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Gift Practice Companies Benefit 92

EveryAction

JULY 12, 2023

Digital ads For example, say you’re interested in buying a TV, or a really cool new toy for your children. Email Let’s say you continue your search for a holiday gift, and you decide to enter your email address somewhere in your search for information.

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Channel Work Fundraising Movie 224

Bloomerang

JUNE 30, 2023

Today’s question comes from a nonprofit employee who wants advice on how to credit and acknowledge donor advised fund gifts in their donor database: Dear Charity Clairity, I’m unsure how to enter donor advised fund gifts in our database so they’re credited and acknowledged appropriately. And do I thank the donor or the administrator?

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Database Gift Fund Donor 114

Nonprofit Tech for Good

JULY 17, 2022

When a donor signs up for a recurring donation online, there are no checks to mail and no monthly reminders needed; much of the expense and hassle on the nonprofit’s side have been eliminated. Revenue from recurring donations is far more predictable than revenue from one-off gifts. Discover the benefits of recurring donations.

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Donation Retention Gift Philanthropy 351

Nonprofit Tech for Good

SEPTEMBER 27, 2021

Tribute and honorary gifts , made in honor or in memory of someone who is not a donor, are a great way for nonprofit organizations to raise awareness and funds while honoring an individual, either in memoriam or celebration. In fact, according to the 2020 Global Trends in Giving Report , 33% of donors give tribute gifts to family and friends.

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Giving Strategy Fundraising Gift 344

Bloomerang

APRIL 6, 2021

This type of campaign uses a combination of various digital methods and/or direct mail. . At GivingMail, we’re experts on using direct mail appeals to help organizations big and small improve their fundraising numbers and achieve their goals. What are the benefits of using direct mail in a multi-channel approach? Direct Mail.

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Mail Channel Strategy Fundraising 61

sgEngage

OCTOBER 27, 2021

Employer matching gifts offer ample benefits to each stakeholder, including the company matching the gift, the employee making the initial donation, and the nonprofit receiving the funds. . Some of the most notable advantages to nonprofits from employer matching gifts include: Added fundraising revenue. Improved donor retention.

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Gift Benefit Ratio Nonprofit 81

Bloomerang

DECEMBER 4, 2021

Today’s question comes from a nonprofit employee who wants advice on what to do when you get notified of an estate gift of which you were previously unaware. . For example, the form would ask about the designation, contacts/background of the donor, timelines to expect funds (for future planning purposes), etc. .

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Gift Phone Charity Contact 100

Nonprofit Tech for Good

APRIL 3, 2022

Make a “ stretch gift ” that is very generous and is outside your normal giving pattern. Be familiar with every fundraising program, event, campaign, and activity so you can tell others (sustainers, major gifts, events, direct mail, giving circles, etc.). bulk mail permits, rules and regulations, mail houses).

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Fundraising Mail Law Donation 350

The Fundraising Authority

SEPTEMBER 7, 2022

For example, you may run a non-profit that appeals primarily to older folks, people in the Jewish Community, or young professionals. In order to be a major donor prospect, the person has to have the capacity to give at the level that you consider to be a major gift. Where did they come from? Do you see any patterns?

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Guidelines Donor Organization Profit 312

The Fundraising Authority

DECEMBER 4, 2020

Remember, year-end fundraising should be treated like any other fundraising “campaign” (like your annual giving campaigns , for example). Send out a dedicated e-mail to your e-mail list introducing your year-end campaign, without making an ask (see this as a “cultivation / stay tuned!” Ask your board for a year-end gift.

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Fundraising Phase Mail Gift 201

Kindful

FEBRUARY 25, 2021

There was a time not too long ago when digital channels like email, social media, and text messaging were seen as complementary to direct mail: the cornerstone of any robust donor communications strategy. Unfortunately, direct mail seems to have fallen out of favor with nonprofit communicators. And yes, that includes direct mail!

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Mail Relationship Digital Donor 52

Kindful

MARCH 8, 2021

Here are the automated email examples we’ll cover: Welcome email. Now that you’re committed to optimizing your email marketing strategy with automation, let’s discuss how we do that and look at some examples of recurring emails that benefit from automation. New subscriber. Volunteer thank you. Fundraiser thank you.

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Relationship Examples email Help 98

Nonprofit Tech for Good

AUGUST 6, 2023

According to DonorBox nearly one-third of all annual gifts come in December, and nearly half of all online donations come in the last week of the year. Traditional methods, like direct mail, are still important for reaching older or less tech-oriented supporters. The end of the year is a critical time for nonprofit fundraising.

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Practice Fundraising Guide Channel 243

Saleforce Nonprofit

AUGUST 31, 2022

Tools like iWave streamline our prospect research by automatically aggregating and analyzing publicly available data to create rich (pun intended) donor profiles for our major gift officers. Donor prospects in Salesforce with an iWave Score of 4 get added to the major gift portfolio. An ask too high and you might miss a gift entirely.

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Gift Strategy Amazon Digital 69

Qgiv

NOVEMBER 2, 2023

Benefits of fundraising automation Examples of fundraising automation What is fundraising automation? Matching gift integrations A type of integration that can help you raise more money is a matching gift integration. Pulling direct mail/email lists Another way you can engage in fundraising automation is with your mailing lists.

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Work Fundraising Mail Integration 122

Nonprofit Tech for Good

APRIL 15, 2020

A good example of a donation page with proper branding is the World Wildlife Fund’s primary donation page : Accepting PayPal in addition to credit cards is a good idea to accommodate those donors that prefer to give through PayPal, but don’t make all donors use PayPal. 4) Experiment with default donation amounts.

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Practice Donation Paypal Badge 363

CauseVox

AUGUST 10, 2021

Let’s break down the elements of a great fundraising event invitation and show it in practice with some top examples: Use A Multi Channel Approach. Your invitation on Twitter will look different from a direct mail postcard. . 68% of donors agree that knowing how their donations makes an impact is important to their gift.

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Examples Create Fundraising Cancer 97

DNL OmniMedia

MAY 13, 2021

Guest post blog submitted by: GivingMail, a leading provider of direct mail solutions. In order to truly maximize your fundraising efforts and better engage with the individuals who help fund your mission, an integration between direct mail marketing and a digital channel is a huge step in the right direction. . Let’s dive in!

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Mail Integration Digital Strategy 52

Saleforce Nonprofit

AUGUST 31, 2022

Myth 1: Getting to know prospects is manual work Tools like iWave streamline our prospect research by automatically aggregating and analyzing publicly available data to create rich (pun intended) donor profiles for our major gift officers. Donor prospects in Salesforce with an iWave Score of 4 get added to the major gift portfolio.

Gift 52

Gift Strategy Amazon Digital 52

NetWits

FEBRUARY 27, 2012

direct mail) you’ll increase the lifetime value of that donor from $128 dollars to $197 dollars – An increase that any nonprofit organization would love to see. If not, here are ten more benefits of a recurring giving program along with a few great examples. The catch is that only 32% of online acquired donors make the switch.

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Examples Program Los Angeles Giving 168

The Fundraising Authority

DECEMBER 10, 2020

For example, at a small organization, your tactical calendar may look something like this: January – Prospecting mailing. February – E-mail fundraising letter. March – Housefile mailing. May – E-mail fundraising letter. Prospecting mailing. October – E-mail fundraising letter. Don’t Ask Too Rarely.

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Calendar Develop Organization Fundraising 220

Bloomerang

NOVEMBER 13, 2023

If you aren’t segmenting, these four unique recipients would all get the same exact appeal: Can you imagine making a gift and then immediately receiving another ask? For example: Enclosed is my gift of: $<ASK 1> to [repeat what the letter said the donor’s gift would do] $<ASK 1.5>

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Idaho Personal Money Raise 99

Nonprofit Tech for Good

JUNE 23, 2020

Likely a sign of best practices to come, their donation pages simply ask for credit card information and an email address (not a mailing address) and have an extensive offering of different ways to donate. For example, the Nature Conservancy offers both honor gifts and memorial gifts – each with their own donation page.

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Practice Online Fundraising Nonprofit 339

Bloomerang

NOVEMBER 3, 2023

Today’s question comes from a nonprofit employee who wants advice on how to recognize and steward tribute donors: Dear Charity Clairity, Our small organization has been around for many years, but we have only just recently begun receiving donations “in memory of a loved one in lieu of flowers” for example. What would you suggest?

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Donor Gift Charity Newsletter 89

Everyaction

FEBRUARY 5, 2018

In today’s digital age, it might seem somewhat nostalgic to talk about direct mail. While it’s tempting to default to cost effective communication channels like email and Facebook, direct mail is still very much in play. Today, direct mail continues to be an effective way to prompt donors to take action.

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Mail Test Audience Tools 67

Get Fully Funded

AUGUST 4, 2023

Should you print, stuff, and mail your own fundraising letter? If you have fewer than 200 mail recipients, the answer is probably yes. When you get more than 200 donors, you may be eligible to mail at nonprofit postage rates as low as 19 cents per piece (as of July 2023). No labels needed!

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Money Tips Time Mail 98

sgEngage

MARCH 22, 2022

But first, let’s compare how the major communication channels of direct mail versus digital communications play a role in donor retention. Direct Mail versus Digital Communications . A prevailing myth in the nonprofit sector is that traditional mail has been phased out by the internet.

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Retention Communication Donor Strategy 94

Bloomerang

OCTOBER 30, 2023

Thanking donors well is an essential aspect of fundraising that is often done just once—when the donor makes a gift, or, worse, it’s overlooked entirely. For example, he recently visited the San Antonio Food Bank located in San Antonio, TX. I asked Aaron about Feeding America’s current commitment to direct mail.

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Feeds San Antonio Donor America 82

EveryAction

NOVEMBER 9, 2022

If email or mail appeals are a part of your GivingTuesday strategy, segmenting your audience could make a big difference for return on investment (ROI.) Get specific about how a gift today will translate to impact tomorrow—and wherever possible, quantify! Segment your audience. Don’t worry, it doesn’t need to be complicated.

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Gift Consultant Audience email 207

Pamela Grow

SEPTEMBER 7, 2023

I’m looking at: How easy is it to make a gift? How do they respond to a gift from a new donor? A few years back a colleague — I don’t recall who — recommended making a gift to St. And, while I may not have been thrilled with some of the direct mail packs I’ve received from St. Download the example below.

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email Time Gift Mail 64

Candid

AUGUST 18, 2021

For instance, AI can quickly rank individual donors by their likelihood to give to a direct mail appeal right now. . AI can generate predictions that help you: Create highly targeted mailing lists for appeals, reducing upfront costs and increasing conversion rates. Data analysis for planning campaigns is the perfect example.

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Course Fundraising Analysis Mail 130

The Fundraising Authority

SEPTEMBER 22, 2022

For example, if your system calls for a thank you call to be made to every donor within 7 days of their gift, have your database set to automatically print out a call list for your development director once per week. The letter will be sent out in the mail on the following day. #4 2 – Take the Thought Out, if Possible.

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System Create Fundraising Nonprofit 354

Bloomerang

DECEMBER 16, 2021

Julie Ordoñez will outline a proven strategy, messaging and action steps you can implement right away to close major gifts faster, ethically. We’re here to talk about 3 steps to closing over $10,000 gifts by December 31st. It is not too late to raise major gifts this year. Julie: Let’s do it. That’s right.

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Gift Video Calendar email 110

Bloomerang

DECEMBER 13, 2021

Instead, send emails from someone on your team or board and make sure the sender name and email address correspond to that person (example: Claire and claire@). . Third, it gives folks who are considering making a legacy gift with information to provide to their advisors. Donors who make major gifts .

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Tips Fundraising Pledge Mail 115

Bloomerang

MARCH 22, 2024

Develop user-friendly donation landing pages and gift processing. Develop a direct mail donor acquisition program. Develop gift acceptance policies and procedures. For example, you might hire a direct mail consultant to teach you all the things you must consider and the best ways to approach and implement them.

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Consultant Develop Teach Problem 100