July, 2023

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5 Strategies to Spark Brand Leadership at Your Nonprofit

Nonprofit Tech for Good

By Brian Greenwald is a Brand Leadership expert and nonprofit superfan who helps extraordinary organizations transform from commoditized brands to human-centered, character-based Benevolent Business brands. Brian serves as the Founder of BPOZ Brand Leadership and is a Founding Partner of Curious Collaborations. Everywhere you look these days, people are talking about leadership.

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Advocacy Amplified: How Nonprofits Can Garner State Legislative Support for Their Causes

Blue Avocado

Do you feel like your nonprofit is continually facing uphill battles when it comes to legislative advocacy? You're not alone. Advocacy is an art form, and to excel, you must master the language, tactics, and politics of it. In our latest article, the author shares eleven insightful strategies to help your nonprofit effectively lobby legislators and make a tangible difference.

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Good CEO, Bad Call—How to Recover

.orgSource

Martha Stewart took her company public in 1999 and became America’s first self-made female billionaire. Then, in December 2021, she acted on an illegal stock tip and was sentenced to five months in prison. You probably won’t become a billionaire and I don’t see any of my readers going to jail, but there is one fact about your future that I can guarantee.

Advice 221
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How to Find Direct Mail Savings After Postal Rate Hike

NonProfit PRO

With the cost of postage increasing July 9 — for the second time this year, it is imperative that nonprofits find a way to save on their direct mail campaigns. Here are some tips on how to save.

Mail 290
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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - SVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

It's time that we unpack one of the nonprofit sector's most important yet perplexing issues: retention! While nonprofit donor retention is on a continued downward spiral year after year, experts argue that this is not the real problem. Instead, donor retention is a byproduct of the real problem facing the charitable sector: staff retention. Join us for this data-driven session with two thought leaders in the nonprofit sector, Andrew Olsen and Kat Landa, for the tools to tackle and reverse the cu

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Executive Dashboarding – Compelling Data Stories for Senior Leadership – 7/19/23

Association Analytics

Staying ahead of the curve for your members nowadays requires more than just intuition and guesswork. It demands a data-driven approach that enables you to m.

Data 247
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Why omni-channel fundraising works at year-end

EveryAction

Whether your nonprofit organization has used an omni-channel donor engagement strategy for years or you’re just getting started, busy fundraising seasons are the most important opportunities to communicate cohesively across mediums with your supporters. If you think about the ways brands and organizations interact with you leading up to the holidays, you’ll notice how those communications are cohesive and accurate in real time—but they’re not coming to you in just one channel or avenue.

Channel 224

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Tips to strengthen your volunteer program and empower member volunteers

Nimble AMS

Does your association count on the hard work of member volunteers? If so, you’re well aware that v olunteers are an invaluable resource , helping to advance your mission and drive success across your organization. R ead our blog to discover how PEAK Grantmaking empowered its member volunteers and strengthened its volunteer program. A nd learn volunteer empowerment strategies to try out at your organization!

Volunteer 131
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Build a Marketing Dream Team—Welcome AI

.orgSource

Oh, those pesky keywords. For communicators who would rather write sentences than algorithms, finding the phrases that will viralize your posts seems like a New York Times word game gone wrong. Good news! You don’t have to wake up at four a.m. weighing the merits of “member satisfaction” versus “satisfying member customers.” AI, your new marketing assistant, is happy to help.

Team 221
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Using Tech to Thrive in Challenging Times

NonProfit PRO

Because charitable giving is on the decline, nonprofits are looking for ways to increase impact while decreasing costs. Here are four ways that a cloud-powered digital strategy can help nonprofits do more with less.

Challenge 274
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Monthly Group Demos of Acumen

Association Analytics

During this group demo, you'll learn how an analytics solution like Acumen can help your association bring all your data together to visualize, analyze and take action.

Group 169
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How to Design a Seamless & Personalized Digital Donor Journey

Speaker: Tim Sarrantonio

The average nonprofit uses five or more different software platforms to create their donor’s journey, making the experience clunky and disjointed. If you want to design a magical online giving experience for donors, making their journey as seamless as possible is key. In this webinar with expert Tim Sarrantonio, you’ll learn the fundamental steps to create an immersive and personalized online giving experience for your donors.

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The complete year-end guide to maximizing matching gifts

EveryAction

from our friends at Double the Donation The final few months of the year hold great significance for nonprofit organizations as a critical time for fundraising. People tend to experience heightened generosity and are increasingly motivated to make charitable contributions, which explains why so many nonprofit fundraisers refer to this period as the year-end giving season.

Gift 201
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How Nonprofits Can Create & Track Conversions in Google Analytics 4

Nonprofit Tech for Good

By Jo Boyle – a digital marketing expert with a wealth of experience in nonprofit fundraising and marketing. She shares fundraising resources and guides on Karma Campaigns and offers Google Analytics and Google Ads , Facebook Ads , and lead generation services. It’s official. Universal Analytics (UA) has stopped processing data. Google Analytics 4 (GA4) presents some exciting new opportunities.

Track 251
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Top technology trends to help your association personalize the member experience

Nimble AMS

Today, associations are even more focused on increasing value and providing great experiences to attract and retain members. According to Community Brands research, enhancing the member experience is the top area of focus, and providing personalized experience remains the biggest area associations plan to invest in. Our Nimble AMS product strategy focuses on empowering associations to improve the member experience.

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Nonprofit Strategic Planning: Ultimate Guide + 7 Examples

Bloomerang

Nonprofit strategic planning can help your organization meet challenges effectively and take advantage of new opportunities. Despite the many benefits that strategic planning can bring, 49 percent of nonprofits lack a strategic plan. Organizations that do have a strategic plan continually express the advantages that this type of preparation gives them.

Examples 120
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Nonprofits Are Leveraging the Cloud, but Does It Have to Be So Complex?

Effectively managing cloud technology is getting more complex. From cybersecurity concerns, vendor lock-in, cost increases, or lack of transparency on costs, it can quickly get out of control. Knowing what you can control and finding a platform that’s built with nonprofits in mind is key.

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DEI Training Isn’t Affirmative Action

NonProfit PRO

The Supreme Court has killed the one thing that measurably helped diversify institutions: affirmative action. But because good intentions don’t work against unconscious preferences for in-groups, we need laws that ensure diversity and inclusion.

Action 259
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The Dating Playbook: Applying the Rules of Love to Your Membership Campaigns – On Demand

Association Analytics

Traditional ways of starting a relationship with new members is dying. The new, more successful approach looks a lot like nurturing a romantic relationship.

Campaign 169
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Recruiting nonprofit volunteers for legislative campaign success

EveryAction

It’s the middle of the year, and although many of you still haven’t even taken summer vacation, the time has arrived to begin planning for your 2024 state legislative campaigns. Despite the fact that several states are still in session—not to mention those that work year-round—you’re going to have big hopes and legislative goals for next year, and it’s important to plant the seeds for successful campaigns now.

Volunteer 195
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[Free Webinar] Blogging Best Practices for Nonprofits

Nonprofit Tech for Good

Date: Wednesday, August 30, 2023 Time: 1 pm ET / 10 am PT (1 hour) Cost: Free Presented by: Heather Mansfield , Founder of Nonprofit Tech for Good Blogging allows your nonprofit to have a consistent stream of new content to use in your e-newsletter and share on social media which, in turn, increases traffic to your website and awareness of your nonprofit’s brand.

Practice 244
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Nonprofit Technology Kick Start: Free World Class Board Meeting Software

Looking for cost reductions for your nonprofit? Why not consider modernizing with a digital board management system that's designed to work with remote meetings, with immediate cost reductions if you still distribute paper packets to members? Get going in less than an hour on a fully hosted cloud solution built on the latest technology that runs on any device - from desktops to tablets and smartphones - without any installation.

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Meet your association-specific needs with Nimble AMS and Fíonta’s powerful partnership

Nimble AMS

Nimble AMS is excited to announce our new partnership with Fíonta , a leading Salesforce consulting firm. Since 2001, Fíonta has served almost 1,200 associations, nonprofits, and foundations, assisting with implementation and driving successful software adoption. To meet the unique needs of associations and member-based organizations, the innovative partnership of Nimble AMS and Fíonta will offer an extensive suite of services.

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[ASK AN EXPERT] What Are Some Foolproof Phrases And Words For Successful Fundraising Appeals?

Bloomerang

Our Ask An Expert series features real questions answered by Claire Axelrad, J.D., CFRE, our very own Fundraising Coach , also known as Charity Clairity. Today’s question comes from a nonprofit employee who wants advice on the best words and phrases for successful fundraising appeals: Dear Charity Clairity, I’d like to spiff up my appeal writing.

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How to Engage a Gift Prospect

NonProfit PRO

As a nonprofit professional, you learn the importance of generating time, talent and treasure for the institution you represent. Here are some tips to cultivate and connect with engaged gift prospects.

Gift 257
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The Dating Playbook: Applying the Rules of Love to Your Membership Campaigns – 8/23/23

Association Analytics

The post The Dating Playbook: Applying the Rules of Love to Your Membership Campaigns – 8/23/23 appeared first on Association Analytics.

Campaign 169
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Donor Engagement Guide: 8 Key Steps to Better Retain and Engage Donors

Are your donors your biggest fans, or are you lacking donor loyalty? The truth is, your donors have expectations of what their relationship with your organization should look like. This ebook will help you learn how to live up to those expectations!

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4 ways your site should support year-end virtual fundraising

EveryAction

This week, our friends at Cornershop Creative are dropping in to talk about the best ways for nonprofits of all sizes to improve their website performance, increase user engagement, and ultimately boost digital fundraising. Although it’s hard to believe, we’re approaching the middle of the year. That means now is the perfect time to take stock of where your organization stands, especially as we head into the always-busy year-end giving season.

Virtual 190
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2023 Website Statistics for Nonprofits

Nonprofit Tech for Good

A supplemental post to 101 Digital Marketing & Fundraising Best Practices for Nonprofits , the website statistics listed below can guide your nonprofit in creating and maintaining a website that maximizes the user experience and fundraising success. Website Design 94% of consumers/donors say that their first impression of a brand is based on its website’s design. [ Web FX ] 25% of website visitors will abandon a website if it takes more than four seconds to load. [ Website Builder Expert ] 5

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How to nail your AMS proposal at your next board meeting

Nimble AMS

When it comes to needing board approval for new technology, it’s wise to prepare for your appeal. Perhaps your current software is outdated, and you believe new association management software (AMS) will help future-proof your organization. Ensure your board understands your association’s technological needs, helping board members get on board to adopt new technology.

Proposal 115
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TL;DR Difference Between Threads and Twitter

Whole Whale

This will probably also be playing out in courts or cage matches as Elon’s Twitter deals with Zuckerberg’s Threads by Instagram. The truth for organizations is that it makes sense to at least claim your Thread profile from your Instagram account, regardless of how you plan to use it. Character Limit : Threads gives users a 500-character count limit, while unverified Twitter users have a maximum of 280 characters.

Twitter 105
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Nonprofit Technology Adoption: Why It Matters and How to Be Successful

Organizations like yours are increasingly realizing that technology adoption is only as good as the technology you choose. Statistics from a 2014 NTEN study show that seriously investing resources in training for your staff corresponds to higher adoption and ultimately technology effectiveness. In this report, we’ll give you a high-level overview of how to get your organization in shape for technology adoption and best practices for facilitating this critical process.

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What Will Giving Look Like This Year?

NonProfit PRO

If you’re worried about the latest trends in giving, you’re not alone. That’s why I was interested to hear about some recent research done by Charity Navigator, which found that 80% of people surveyed said they’d be donating to the nonprofits they care about this year.

Giving 243
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Need work-life balance? Try counterbalancing instead!

Charity Village

Here’s the truth: you must stop striving for work-life balance. It doesn’t exist. Nor should it. Balance is nothing more than society’s way of laying guilt on working women. Cindy was seeing her kids for less than an hour a day She arrived home and spent only a brief time with them before apologetically tucking them […] The post Need work-life balance?

Life 98
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Gratitude Matters: Overcoming Nonprofit Thank-You Problems

DonorPerfect

Acknowledging supporters is fundamental to successful fundraising. Expressing gratitude not only strengthens donor relationships, but it also increases the likelihood of continued support and engagement with an organization’s mission. However, when it comes to thanking donors, nonprofits often encounter numerous challenges. Let’s take a look at some of these problems and ways you can address Read More » The post Gratitude Matters: Overcoming Nonprofit Thank-You Problems appeared first on N

Problem 98
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Weaving Empathy into Action: The Crucial Role of Storytelling for Nonprofits

Nonprofit Tech for Good

By Lyn Chamberlin , President at Lyn Chamberlin Leadership – an award-winning nonprofit brand strategist who works with organizations and successful women to create transformative brand narratives. Your organization’s brand story holds immense power, especially for nonprofits striving to engage donors, volunteers, and partners. From showcasing outcomes through compelling stories to highlighting the transparency and accountability that donors, volunteers, and partners who share your vision

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Achieving Organizational Transformation: Pathways to Success

Association executives—and hopefully their boards—know that they are facing perilous times. Driven by the pace of cultural and technological change, they are experiencing major disruptions in the traditional business models that used to guide organizational growth strategies.orgSource offers a straightforward approach to navigating these changes and readying your organization for growth.