Nonprofit Tech for Good

JUNE 23, 2020

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. As a general rule, donations pages should be simple, optimized for mobile giving, and ask for the minimal amount of information required to make a donation and to capture a donor’s contact information.

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Practice Online Fundraising Nonprofit 339

Greater Giving

FEBRUARY 29, 2024

Donors are being more picky about what they’re attending and why , which makes their experience at your event even more important. So how do you create a donor experience that brings your attendees back year after year? The key to a successful fundraising event is creating a memorable experience for donors.

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Data Fundraising Donor Survey 52

Pamela Grow

JUNE 28, 2023

According to a recent study by Campaign Monitor , email marketing has an astonishing ROI of 4400%! Social media, on the other hand, lags behind with an average ROI of 94%. Email marketing offers an unmatched ROI, a vast potential reach, and higher engagement rates compared to social media. The numbers don’t lie!

email 52

email Rate ROI Social Media 52

Whole Whale

MARCH 15, 2023

“I currently send out only newsletter emails for my non-profit, but I am curious to know more. Email marketing can be used to promote an organization’s mission or services, or it can be used to build relationships with subscribers, donors, and prospects. Are there different types of email marketing that I can add to my strategy?”

email 75

email Difference Marketing Retention 75

Nonprofit Tech for Good

MARCH 24, 2010

For those 79% of nonprofits out there, I have listed 10 social media metrics below that can be easily tracked and plotted on a Social Media Return on Investment (ROI) Spreadsheet ( Download ). If you don’t already, get access to your website’s traffic logs and track and plot unique visitors on the Social Media ROI Spreadsheet.

Social Media 249

Social Media Metrics Track Myspace 249

Nonprofit Tech for Good

DECEMBER 2, 2012

The Social Web has dramatically changed how non-governmental organizations communicate with supporters, donors and volunteers. Many organizations are making simple mistakes that are draining their social media Return on Investment (ROI) – the good news, however, is that these mistakes can be easily fixed. Cost: Free!

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Asia Social Media Practice Free 203

Pamela Grow

JANUARY 11, 2024

But what we’ve found is that when you implement what works, your donors will always come through for you. The latest numbers from the Fundraising Effectiveness Project (FEP), reveal the number of donors industrywide fell for the ninth straight quarter in Q3 2023. Donors were down 7.6% and new donors were down 16.9%.

Trend 59

Trend Storytelling Paypal Mail 59

Achieve

OCTOBER 6, 2023

Social media is an indispensable tool for raising awareness for your nonprofit’s cause, reaching new audiences, and strengthening your relationships with donors. Social Media Engagement Rate When it comes to securing support on social media, getting your nonprofit’s content in front of prospective donors is only the first step.

Social Media 52

Social Media Metrics North Carolina Media 52

sgEngage

APRIL 10, 2023

Spend time strengthening donor relationships. For example, if you discover your donor retention rate is falling, you can focus on donor stewardship in the months leading up to Giving Tuesday to boost retention. Or, you may notice your donor base is trending toward a certain demographic, such as younger donors.

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Demographics Retention Donor Research 72

Nonprofit Tech for Good

JULY 9, 2012

Working within the confines of an almost non-existent online communications budget, my primary responsibilities were to maintain our website and publish a twice-monthly e-newsletter, quarterly print newsletter, and numerous print fundraising appeals through out the year. can produce significant ROI is a myth.

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Social Media Management Media Social 272

Nonprofit Tech for Good

JUNE 13, 2013

then as your numbers grow on social networks so will your e-newsletter and mobile lists which in turn significantly increases your fundraising success. For those nonprofits wisely investing in the future, using social media and your website, e-newsletter, and print materials to build your mobile list is crucial. Blog Unique Visitors.

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Track Mobile Media Fundraising 186

Nonprofit Tech for Good

JUNE 3, 2012

With an objective eye and knowledge gained from utilizing online technology for nonprofits for more than 15 years, Heather will review: The design and navigation of your nonprofit’s website to ensure that the aesthetic and functionality is compatible with today’s online donors and supporters. The design and content of your nonprofit’s blog.

Social Media 170

Social Media Communication Media Online 170

sgEngage

MAY 27, 2021

Key fundraising metrics like donor retention rate, donation frequency, and fundraising return on investment (ROI). The characteristics of your donor base. Or, you may notice your donor base is trending toward a certain demographic, such as younger donors or those who live in a specific area.

Giving 119

Giving Retention Metrics Demographics 119

Nonprofit Tech for Good

MAY 7, 2012

received 93,000 visits and as traffic grows consistently from month to month so does my ROI. Still, understand that the more good, high-quality content your nonprofit blog publishes, the higher your ROI. Finally, remember that blog posts make great content for e-newsletters. Highlight Special Donors, Fundraisers, and Volunteers.

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Content Ideas Nonprofit Interview 260

Nonprofit Tech for Good

JUNE 3, 2012

With an objective eye and knowledge gained from utilizing online technology for nonprofits for more than 15 years, Heather will review: The design and navigation of your nonprofit’s website to ensure that the aesthetic and functionality is compatible with today’s online donors and supporters. The design and content of your nonprofit’s blog.

Social Media 150

Social Media Communication Media Online 150

Kindful

AUGUST 30, 2021

Nonprofits of all shapes and sizes have supporters who desire to leave a legacy long after they pass away; and while some donors may write you into their will without being prompted to, they’re much more likely to do so if you ask them to. The ROI (return on investment) can truly be immense! In the U.S.,

Giving 62

Giving ROI Database Donor 62

Byte Technology

NOVEMBER 18, 2015

Social media efforts, specialized events, crowdfunding … it’s never been easier to stay in touch with dedicated volunteers and financial donors. Indeed, email is being cast aside more and more in favor of other forms linking donors to the causes they want to support. Be personal in your greeting by using recipients first names.

email 100

email Campaign Effective Fundraising 100

Nonprofit Tech for Good

DECEMBER 30, 2009

2) ATTN Donors: Have you ever donated to a nonprofit organization through your cell phone? [ [link] ]. 4) ATTN Donors: Do you prefer to give $$$ to your favorite organizations via: [ [link] ]: 71% The organization’s website. 5% Yes… they donate on our website after reading something in our e-newsletter. [ [link] ].

Results 193

Results Communication Strategy Myspace 193

Bloomerang

JUNE 14, 2021

They scrambled to connect with donors in new and fresh ways with an updated nonprofit digital strategy. How much more of your donor communications went digital ? . Did you check in with donors more frequently simply to see how they were doing? Donor experience. How was the ROI? . Plans came off backburners.

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Digital Strategy Nonprofit Phase 117

sgEngage

MAY 12, 2023

From expanding your nonprofit’s reach and making your events more accessible to donors all over the world to boosting your revenue, a virtual auction is a modern and exciting fundraising event that every nonprofit should consider adding to their calendar. Streamlined registration and checkout process. Sponsor ticketing and tracking.

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Virtual Build Stream Software 67

Kindful

AUGUST 17, 2021

Another immediate benefit of using technology like this is the opportunity for deeper donor engagement. Digital trends have offered innovative strategies to facilitate list building, accept seamless mobile donations, and connect with donors in meaningful ways that synchronize their interests and passions.

Digital 62

Digital Fundraising Synchronous Empowerment 62

Socialbrite

DECEMBER 13, 2019

Start by conducting some research into your target audience’s demographics and preferences to see which messages might resonate with different constituents, whether they’re your members, donors, volunteers or partners. What would my constituents want from an email newsletter? Who is my target audience? Cross-promote.

email 52

email Guide Newsletter Rate 52

Nonprofit Tech for Good

JUNE 8, 2011

The brutal but honest — and hopefully well-received — truth is that the majority of nonprofits are making mistakes on social-networking sites that directly undermine their ROI. Your supporters and donors now expect your nonprofit at the very least to be on Facebook, and Twitter comes in a close second. Oh yeah, PLEASE make a donation!

Social Media 278

Social Media Avatar Media Ratio 278

Nonprofit Tech for Good

JULY 20, 2010

80% of my ROI (Return on Investment = webinar registrations, new clients, speaking engagements) comes from my e-Newsletter, and thanks to blogging my e-Newsletter list has jumped from 3,000 subscribers (which took 4 years to build) to almost 8,000 in 10 months! Interview experts, volunteers, donors and board members.

Content 237

Content Ideas Organization New York 237

Nonprofit Tech for Good

JUNE 3, 2012

With an objective eye and knowledge gained from utilizing online technology for nonprofits for more than 15 years, Heather will review: The design and navigation of your nonprofit’s website to ensure that the aesthetic and functionality is compatible with today’s online donors and supporters. The design and content of your nonprofit’s blog.

Social Media 100

Social Media Communication Media Online 100

Bloomerang

MAY 31, 2022

That’s because all nonprofits have similar goals, including connecting with more donors, boosting their donor retention rates, and developing strategic, sustainable partnerships with other organizations. Donor stewardship. Donor stewardship. Therefore, your fundraising strategy should address several key elements.

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Strategy Develop Fundraising Nonprofit 103

Nonprofit Tech for Good

JULY 11, 2012

The estimates below allow for the time required to research and create content for your social media campaigns, the actual time spent engaging and participating in your nonprofit’s online communities, and the time necessary to monitor and report ROI. Your supporters and donors now expect well-executed, integrated social media campaigns.

Social Media 245

Social Media Media Ning Social 245

Nonprofit Tech for Good

MARCH 6, 2013

Still, understand that the content your nonprofit blog publishes, the higher your ROI. Your nonprofit should set a goal of publishing a minimum of four lists per year, and it’s worth noting that these lists make great content for e-newsletters as well. Highlight Special Donors, Fund-Raisers, and Volunteers.

Content 237

Content Ideas Nonprofit Interview 237

Connection Cafe

MARCH 23, 2014

How do your donors feel about you? Better yet, it seems like a good question to ask your donors once in a while! Average first year donor retention rates of 27% would suggest that donors don’t have the best feelings about the nonprofits they’re supporting. Rachael Muir on how donors want to be treated.

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Retention Sound Donor Fundraising 42

Nonprofit Tech for Good

JANUARY 14, 2013

50 a month there really is no excuse to be using.gmail.com,yahoo.com, or.hotmail.com as your email handle when communicating with donors, supporters, volunteers, and the general public. 10) Track the growth and ROI of your online communities. Now that setting up a.org email account can cost as little as $.50 yourname@amnesty.org.

Social Media 244

Social Media Management Media Social 244

Nonprofits Source

NOVEMBER 3, 2022

Without further ado, let’s dive into how you can reach the hearts—and the wallets—of your site visitors and convert them into loyal donors. You should make the donation process as simple as possible so that your donors don’t think twice about their choice. Adopt donor recognition best practices. Use calls-to-action.

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Websites Fundraising Calendar Social Media 52

Nonprofit Tech for Good

JANUARY 3, 2012

One of the simplest ways to significantly increase your nonprofit’s return on investment (ROI) from using social media is to learn basic HTML. For 2012, watch how the early adopters use text messaging to drive traffic to their mobile content and inspire donors to give through mobile channels. e-Newsletter. Guaranteed.

Social Media 247

Social Media Media Management Social 247

Nonprofit Tech for Good

MAY 7, 2012

received 93,000 visits and as traffic grows consistently from month to month so does my ROI. Still, understand that the more good, high-quality content your nonprofit blog publishes, the higher your ROI. Finally, remember that blog posts make great content for e-newsletters. Highlight Special Donors, Fundraisers, and Volunteers.

Content 117

Content Ideas Nonprofit Interview 117

Care2

JANUARY 15, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Here are some useful tips to increase your e-newsletters performance rates.

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Newsletter Social Media Advocacy Tips 51

Nonprofit Tech for Good

DECEMBER 28, 2010

Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. We track amount raised, number of donors, and number of action takers from social media, as well as some other social media-esque metrics like fan base growth over time, sentiment, and user engagement (number of comments, number of likes, etc).

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United States Social Media Interview Examples 243

Amy Sample Ward

AUGUST 23, 2011

If you haven't, John Haydon will tell you how: "From what I’ve seen, most nonprofits have no idea that you can add to your list — that precious database of your supporters, donors or newsletter subscribers — by strategically using a customized Facebook Welcome Page or custom tab.

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Web New York City Detroit Map 135

Get Fully Funded

MARCH 2, 2023

Understanding Program Management Statistics Whether you’re assessing future needs or composing an annual report to share with donors, funders, and community members, conducting impact assessment is crucial for tracking progress and driving continued on-the-ground impact. Your donors and stakeholders want to be in the loop. Timeliness.

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Statistics Stats Program Management 52