Bloomerang

AUGUST 25, 2023

For years we’ve talked about donors from the perspective of moving them up a “pyramid” or “ladder.” Which is why I advocate retiring the old donor pyramid in favor of a dynamic energy vortex. And I also prefer a new donor paradigm that doesn’t look at donors from top to bottom based simply on the size of their gift.

Gift 67

Gift Donor Philanthropy Nonprofit 67

Neon CRM

MAY 16, 2024

When was the last time you wrote a lapsed donor letter? Lapsed donors are a valuable group of supporters. Data from the Fundraising Effectiveness Project reveals that reactivating lapsed donors is a struggle for many nonprofits. Use your donor management software to identify donors that haven’t donated in the last year.

Donor 95

Donor Chicago Gift Children 95

Bloomerang

JULY 5, 2021

Did you know as many as 81% percent of new donors don’t return to give again? And only 43% of all donors remain loyal? Do you know what your retention rates are or how to increase donor loyalty? Yet too many nonprofits still don’t prioritize donor retention strategies. . And, yes, your donors are consumers.

Donor 141

Donor Strategy Retention Relationship 141

Nonprofit Tech for Good

JANUARY 16, 2022

Imagine what your organization could accomplish in 2022 if you began each initiative with clean, streamlined donor records that record donations from your online forms and update automatically , an arsenal of canned reports to track key metrics, and a solid plan to prioritize each donor segment individually. Winter 2022.

Strategy 260

Strategy Fundraising Social Media Nonprofit 260

Get Fully Funded

APRIL 23, 2023

There are two parts to thanking donors: Connecting with the donor’s brain by providing a gift receipt and more importantly, touching the donor’s heart by letting them know they are heroes for giving to your organization’s cause. But there is so much more to properly thanking donors. Send your thank-you quickly.

Gift 119

Gift Donor Language Video 119

Bloomerang

JUNE 6, 2024

Understanding what flips the switch for your members to transform them from participants to passionate donors is the key to boosting your fundraising efforts. Celebrating contributions: How recognition fuels donor retention Recognition matters. Social proof is a formidable force in philanthropy.

Donor 81

Donor Giving Storytelling Platform 81

Allegiance Group

APRIL 15, 2024

Developing a digital donor acquisition strategy takes a similar approach to direct mail. It starts with a detailed analysis of your donor base, including average gift size, retention rates, and cost per acquired donor. Engage new donors from the start with compelling digital marketing. Let’s get started!

Fund 52

Fund Donor Strategy Search 52

Bloomerang

DECEMBER 15, 2023

Today’s question comes from a nonprofit employee who wants advice on how to attract corporate matching gifts: Dear Charity Clairity, I have a question about how to attract corporate matching gifts. We receive very few, and I wonder why more donors don’t take advantage. Matching gifts are truly the social benefit sector BOGO.

Gift 98

Gift Practice Companies Benefit 98

Neon CRM

DECEMBER 6, 2023

You may be balancing your final push to reach your fundraising goal with event planning, donor meetings, board meetings, and planning for the new year—and that list doesn’t include all the things you do outside of work, either. That’s why it’s essential to have a donor retention plan in place. Let’s take a look.

Donor 98

Donor Retention Template Widget 98

Nonprofit Tech for Good

DECEMBER 12, 2019

Major donors are the most valuable supporters of the nonprofit world. Follow these three steps to engage and nurture the high net worth donors who share your vision. 1) Invite major donors to be an integral part of the work they’re funding. The specifics of what their money would be funding.

Relationship 244

Relationship Donor Management Sponsor 244

Qgiv

OCTOBER 26, 2022

Donor engagement is an essential component of an optimized nonprofit fundraising strategy. But did you also know that matching gifts can have a significant impact on your donor engagement efforts? But did you also know that matching gifts can have a significant impact on your donor engagement efforts?

Gift 52

Gift Impact Donor Rate 52

Saleforce Nonprofit

AUGUST 31, 2022

Donors are consumers, and digital marketplaces like Amazon shape their expectations. To meet rapidly changing donor expectations, we need to adopt a digital-first mindset to keep our organizations relevant and grow our missions. Donor prospects in Salesforce with an iWave Score of 4 get added to the major gift portfolio.

Gift 69

Gift Strategy Amazon Digital 69

Get Fully Funded

SEPTEMBER 17, 2023

A solid donor relationship is the backbone of successful fundraising. When donors feel like they’re making a difference and that they’re valued for their contribution, they stick around and keep giving. Just like any other relationship in life, your relationships with your donors should be mutually beneficial and enjoyable.

Relationship 105

Relationship Donor Language Build 105

Neon CRM

AUGUST 11, 2023

It’s easy to focus on fundraising success and forget about donor retention. Retaining your GivingTuesday donors is important, too. GivingTuesday Donor Retention Makes Financial Sense… While you work on your plan to attract new donors on GivingTuesday, spend some time thinking about how you’ll retain them after the big day.

Retention 98

Retention Donor Gift Template 98

Bloomerang

DECEMBER 19, 2023

All donors are not created equally. Some donors can cost a great deal to acquire, and then only make one gift before lapsing. As fundraisers, we have a responsibility to raise money efficiently, investing our time and resources prudently. We don’t want everyone to give a small gift.

Donor 81

Donor Gift Student Demographics 81

Kindful

JULY 8, 2021

Some fundraising strategies cost more than others, just like some donors cost more than others if they have poor retention rates. . Rated by cost-effectiveness based on the cost to raise a dollar, the two most expensive fundraising strategies are direct mail acquisition and special events. So, why do we do so many events? .

Grant 104

Grant Money Strategy Evaluation 104

CauseVox

MARCH 9, 2021

Recurring donors are a fundraiser’s dream. They tend to give 2x more over their lifetimes than those who repeatedly give one-time gifts. That means your recurring donors deserve more of your time. Yes, we all love our recurring donors. But how do you get recurring donors? Boom: beautiful donation tiers.

Gift 102

Gift Donor Donation Campaign 102

Nonprofit Tech for Good

DECEMBER 2, 2023

By Wendy Mercurio , Content & Education Specialist at Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. When a fundraiser receives a notification that a donor is close to lapsing, they can reach out and reconnect with that donor.

Trend 296

Trend Fundraising Digital Celebrate 296

CauseVox

MARCH 1, 2024

Customer personas (like mine above) are not just for marketing professionals, they are also incredibly beneficial for nonprofits seeking to understand who their donors are, why they give, how they like to be communicated with, and what their barriers to giving are. Why Do Donor Personas Matter?

Audience 82

Audience Donor Survey Demographics 82

Achieve

NOVEMBER 2, 2020

Due to COVID-19, your nonprofit staff members are probably now working from home, you’ve had to pivot fundraising strategies, and your organization’s programming has likely had to adapt to social distancing guidelines. . It’s easy for supporters to stick by an organization when times are good and money is steady. stewardship efforts.

Virtual 98

Virtual Strategy Donor Nonprofit 98

Get Fully Funded

DECEMBER 14, 2021

A year-end giving campaign is your chance to win over donors when they are in a giving frame of mind. The most tried-and-true strategies for a year-end giving campaign aren’t hard. Here in the US, tax deductions are only important to people who itemize and most of your donors don’t. Thank the donor for their past support.

Campaign 130

Campaign Giving Strategy Gift 130

Allegiance Group

FEBRUARY 27, 2024

Donor-advised funds (DAFs) are one of the fastest-growing areas of charitable giving. More than 3 million people use donor-advised fund accounts for their philanthropy. Despite how popular DAFs are becoming with donors, nonprofits don’t always share the same warm feelings. This makes DAFs a hot topic — and a controversial one.

Fund 52

Fund Challenge Donor Ratio 52

Bloomerang

APRIL 26, 2021

Charities feared last year donors would lose jobs, see income diminish, worry their nest eggs were insecure, and would consequently stop giving. For every donor who decreased their giving, another donor increased theirs. . Or a new donor responded with bigheartedness to an emergency appeal. .

Trend 137

Trend Strategy Giving Fundraising 137

Bloomerang

DECEMBER 27, 2021

Do you think a donor wants to be asked for a capital gift in April, a bequest gift in July, and an annual gift in November – all in the same calendar year? That kind of asking pattern can feel like “nickel and diming” to donors, which is why blended asks are so important. . This approach is not donor-centered.

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Blended Strategy Gift Fundraising 122

Bloomerang

AUGUST 16, 2021

In part one of this series, I outlined my top six fundraising strategies for 2021: . Mastering personalized, customer-centered philanthropy facilitation, especially mid-level and major donors, to increase donor lifetime value. Mastering an analytic approach to strategy and planning. How many donors do you have? .

Analytics 126

Analytics Strategy Fundraising Benchmark 126

Bloomerang

FEBRUARY 2, 2024

Today’s question comes from a nonprofit employee who wants advice on how to persuade leadership to get donor thank-you letters out sooner: Dear Charity Clairity, I just took a new job and have discovered they don’t get thank you letters out for two weeks. Especially smaller donors. We then looked at the total gift journey.

Donor 93

Donor Exercise Gift Charity 93

Get Fully Funded

MAY 16, 2022

Starting a monthly giving program is a great use of your time because monthly donors are the lifeblood of a small nonprofit – bringing in sustainable revenue and creating a safety net of loyal supporters. . For the donor, $20 per month is easier to manage in their budget. Now, what if someone were to give you $20 per month?

Donor 128

Donor Nonprofit Gift Missouri 128

Qgiv

JANUARY 24, 2024

Your passion and drive demonstrate why donors should give to your cause, but finding new donors and keeping existing ones takes something more: a solid fundraising strategy. A thorough, thoughtful strategy takes the guess work out of the daily operations of your nonprofit.

Practice 52

Practice Strategy Guide Fundraising 52

Bloomerang

MARCH 17, 2023

You’ve completed thorough prospect research , cultivated and provided a site visit, prepared a first-rate proposal and secured a meeting to make a solicitation, but the major donor prospect responds with a “no.” It’s up to nonprofit leaders to be tuned in and sensitive to the complexity of donor words and feelings.

Lesson 116

Lesson Donor Fundraising Gift 116

The Fundraising Authority

DECEMBER 8, 2020

When you implement donor research in your fundraising strategy, you’ll learn more about your existing donors and spot potential major giving opportunities. There are a few indicators to look out for to find and engage more consistent (and maybe even major) donors. Guest Post by: Adam Weinger. Well, it turns out you can!

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Research Donor History Causes 152

Allegiance Group

OCTOBER 16, 2023

When you’re looking for an employee, it’s not a decision you undertake lightly – especially when it’s someone who will have as much of an effect on your organization as a Major Gifts Officer (MGO). What is a Major Gifts Officer? What skills and qualities should you look for in a major gifts officer? What makes you nervous?

Gift 52

Gift Interview Question Articulate 52

Classy

JUNE 4, 2021

A simple way to boost funds with minimal effort is to allow your donors to double eligible donations through employer matching gift programs. Matching gift programs are a form of corporate philanthropy in which companies financially match the individual donations their employees make to charitable organizations.

Gift 57

Gift Strategy Ratio Fundraising 57

Bloomerang

JUNE 21, 2021

Donor Experience . Pillar #2—No More Silos: Your Donor Experience Strategy in 2021 and Beyond. Improving the donor experience should no longer be seen as something modest in ambition. . If you want to keep your donors, you need to pay significant attention to the donor experience. Brian Solis .

Experiment 91

Experiment Donor Strategy Philanthropy 91

Neon CRM

OCTOBER 23, 2023

As the giving season approaches, you may be thinking of new ways to raise money for your organization. One-off fundraisers have their time and place, but if you want to truly make an impact, it’s time to start thinking about major gifts. If you haven’t refreshed your major gift program, now’s the time to start.

Gift 52

Gift Program Track Campaign 52

Bloomerang

JANUARY 13, 2023

Today’s question come from a nonprofit leader who wants advice on how to frame monthly gift asks to minimize accounting complications between restricted and unrestricted gifts: . Put another way, if we ask donors to cover the cost of a learning event to help students gain job skills, with different set amounts per month (e.g.,

Gift 82

Gift Lesson Skills Training 82

Get Fully Funded

MARCH 6, 2023

Other events are smaller, more intimate gatherings where guests are directly asked for money. You can raise money with all kinds of fundraising events like parties, galas, sporting events, concerts… and the list goes on and on. That means that spending money on an event can be a little scary.

Money 130

Money Fundraising Fun Sponsor 130

Bloomerang

JUNE 9, 2022

As a nonprofit fundraiser, you’ve probably heard some variation of the phrase, “treat every donor like a major donor.” If you treat every donor like a major donor, you’d probably run out of team member time. Plus, not all of your supporters want to be wined and dined like a major donor. Who are your major donors?

Donor 108

Donor Gift Database Relationship 108