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Your donors don’t care about your fundraising goals

Hands on Fundraising

Your donors really don’t care about your fundraising goals. Fundraising goals are important – inside. But donors care about your mission. If you’re fundraising, you already know that. But is that reflected in how you ask for gifts? But they care – a lot – about your mission.

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4 Types of Donor Personas for Effective Nonprofit Fundraising

Nonprofit Tech for Good

Ask any nonprofit fundraiser if he or she wants to increase the results of their fundraising efforts and you’ll get a resounding “yes”! The answer is in understanding your goal and audience, and then matching your pitch to the prospect. In other words, you create donor journeys. . What are my donor personas?

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The complete year-end guide to maximizing matching gifts

EveryAction

from our friends at Double the Donation The final few months of the year hold great significance for nonprofit organizations as a critical time for fundraising. Needless to say, if you’re a fundraiser, meeting your organization’s fundraising goal is top of mind in the fall and winter.

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Deck The Halls With Donor Appreciation: Holiday Gifts To Donors

Bloomerang

A nonprofit CEO, Dorethea, asks, “ Should I send holidays gifts to donors ?” Well, Dorethea, it depends on what type of gift and which donor segment (small, mid-size, or major givers) you have in mind. It also depends on your previous conversations or donor surveys. What defines a major donor varies.

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Thursday Thoughts: transforming mid-level donors into major donors

EveryAction

One way to meet new major donors is to steward existing donors into upgrading their gifts to your nonprofit organization. We all know it’s generally more efficient to retain an existing donor than to acquire a net new one, but how can busy fundraisers upgrade mid-level donors effectively and efficiently?

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Leveraging AI in Major Gift Fundraising: A Game-Changer in Philanthropy

sgEngage

The social sector and major gift fundraising are no exception. AI tools enable major gift officers to do more with their time by minimizing administrative tasks, helping with research, and drafting communications. The Benefits of AI to Major Gift Fundraisers Fundraising is an industry that faces high stress and burnout.

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Five questions to consider before asking a donor to make a gift

Charity Village

For many nonprofit organizations, an important part of their fundraising strategy is to seek donations from the community. But before we dive directly into asking folks for donations, there are some important things to think about.

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