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5 Innovative Digital Strategies to Boost Association Revenue

fusionSpan

What if your association could turn every digital interaction into a member recruitment or retention opportunity? In a world where having an online presence is vital, your association must consider how every digital touchpoint can help attract and retain members. Standing out online entails more than just having a website.

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Are AI and EI an Odd Couple? Nope, Pairing Bytes With Behavior Is a Perfect Match

.orgSource

During 2023, I’ve written extensively about all things tech, from digital transformation to MarCom strategies, and more recently AI. Human drivers center digital initiatives where they need to be—on people. Changing member demographics adds to the complexity.” No matter what topic I choose, one idea persists.

professionals

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How to Create A Holistic Nonprofit Digital Marketing Plan

Pamela Grow

A holistic nonprofit digital marketing plan involves weaving together multiple channels and strategies into a unified approach that resonates with your target audience. Follow these four essential steps to tap into the full potential of digital marketing. Outline your digital marketing goals. Demographics. Supporter type.

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Millennials and Direct Mail Campaigns: A Crash Course

Achieve

For nonprofits, this means millennials are a key demographic to craft fundraising campaigns around. . are no longer effective because of the digital revolution. But in reality, when done correctly, they can be just as effective as digital marketing. . direct mail and digital marketing. direct mail campaigns.

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We’re 39 percent similar; how can we be exponentially better?

Candid

One such data story is this: Though long suspected, we finally have the data to confirm that 39 percent of our grant applications are duplicative across funders. Analysis of grant applications from 130 funders. Project Demographics/Orientation/Status (2 percent). Requested Grant Funding Related (20 percent).

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Throwback Thursday: GlassPockets editor’s top five for funders

Candid

Candid receives and moves vast quantities of digital information in the social sector. We interact with more than 200 platform partners like Amazon.com, Facebook, and PayPal. This article synthesizes this collective wisdom from grants management professionals’ reflections. Top 5 GlassPockets blogs for funder s.

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The Ultimate Guide to Google Ad Grants for Nonprofits: 2022 Edition

Nonprofit Tech for Good

Google Ad Grants are a terrific fundraising and marketing tool that Google makes available to nonprofits and charities. So what are Google Ad Grants ? A Google Grant provides $10,000 each month to nonprofits to spend on Google Search ads. Google Grants can be a great fundraising option for almost all nonprofits.

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